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The document discusses the effectiveness of combining a main product and additional text. It chose the title "The Elusive" for its main product to represent the unknown nature of the character Gretel. This title was intended to be recognized by the audience as a brand or symbol used across their trailer, magazine cover, and other products to advertise that they were promoting the same thing.
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Sam norkett ppt
The document discusses how the filmmaker established brand identity across their main film product and ancillary texts like a poster and magazine cover. The filmmaker used consistent elements like the main protagonist character, similar titles and text, and matching color schemes. Including the company logo in the trailer and poster also helped connect the different products under one brand.
Q2 – how effective is the combination of
The combination of the main product and ancillary texts is effective in establishing a consistent brand identity. The film protagonist appears in both the film poster and magazine cover, connecting the audience to the film. Similarly, the teaser trailer and poster share the film title. While the magazine cover conventions required a different image, it still features the main character. Finally, all materials use the same dark and red color scheme common in their genre, linking the emotional tones of fear and danger between the products. This consistency across the materials strengthens the audience's ability to associate them with the same brand.
Question 2 (amy keen) (1)
The document discusses the importance of brand identity in film marketing and analyzes the brand identity used in the marketing campaign for the film "Room." It then compares this to the brand identity created for the marketing of the film "Exposed." Key aspects kept consistent between the poster, teaser trailer, and magazine cover for "Exposed" included the yellow color scheme, title font and graphics, inclusion of the tagline, and focus on the main character Ivy through imagery of her eye and expression. The goal was to clearly convey the narrative and genre of the story across marketing materials through visual and textual elements of the brand identity.
Magazine Content
The document provides guidelines for designing the layout of a magazine cover, including having the main image feature the main character(s), centering the short and clear heading, placing the film title at the bottom to avoid crowding, and including additional content like behind-the-scenes pictures and article headlines at the bottom to provide more context without cluttering the main visual elements.
Question 2: Media Product evaluation
The combination of the main product (music video) and ancillary texts (digipak and advert) was initially ineffective because they did not link together well and portrayed different narratives. To improve the brand identity, the student reproduced the music video to match the style and characters used in the digipak and advert, showing the two opposing images consistently across all products. Specific design elements like effects, fonts, and the production logo were also used uniformly to create a recognizable pattern and stronger brand identity by linking the three products cohesively.
Evaluation 2
The document discusses how the creator effectively combined their main video project with two ancillary texts, a digipack and poster. Key connections included using the same front cover image that reflected a scene in the video, identical red lipstick and style on all models, and matching fonts between pieces. The digipack interior was designed to represent the inner thoughts of the main model by using her face on the front and back covers. Scenes from the successful video were also replicated inside the digipack to strengthen the connection between the works.
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Banca March lanza un nuevo fondo de inversión llamado The Family Businesses Fund que invierte exclusivamente en empresas familiares cotizadas en todo el mundo. El fondo busca aprovechar la estabilidad y rentabilidad a largo plazo de las empresas familiares. Además, Banca March ha firmado un acuerdo con el IE Business School para profundizar en el estudio de la empresa familiar.
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Sam norkett ppt
The document discusses how the filmmaker established brand identity across their main film product and ancillary texts like a poster and magazine cover. The filmmaker used consistent elements like the main protagonist character, similar titles and text, and matching color schemes. Including the company logo in the trailer and poster also helped connect the different products under one brand.
Q2 – how effective is the combination of
The combination of the main product and ancillary texts is effective in establishing a consistent brand identity. The film protagonist appears in both the film poster and magazine cover, connecting the audience to the film. Similarly, the teaser trailer and poster share the film title. While the magazine cover conventions required a different image, it still features the main character. Finally, all materials use the same dark and red color scheme common in their genre, linking the emotional tones of fear and danger between the products. This consistency across the materials strengthens the audience's ability to associate them with the same brand.
Question 2 (amy keen) (1)
The document discusses the importance of brand identity in film marketing and analyzes the brand identity used in the marketing campaign for the film "Room." It then compares this to the brand identity created for the marketing of the film "Exposed." Key aspects kept consistent between the poster, teaser trailer, and magazine cover for "Exposed" included the yellow color scheme, title font and graphics, inclusion of the tagline, and focus on the main character Ivy through imagery of her eye and expression. The goal was to clearly convey the narrative and genre of the story across marketing materials through visual and textual elements of the brand identity.
Magazine Content
The document provides guidelines for designing the layout of a magazine cover, including having the main image feature the main character(s), centering the short and clear heading, placing the film title at the bottom to avoid crowding, and including additional content like behind-the-scenes pictures and article headlines at the bottom to provide more context without cluttering the main visual elements.
Question 2: Media Product evaluation
The combination of the main product (music video) and ancillary texts (digipak and advert) was initially ineffective because they did not link together well and portrayed different narratives. To improve the brand identity, the student reproduced the music video to match the style and characters used in the digipak and advert, showing the two opposing images consistently across all products. Specific design elements like effects, fonts, and the production logo were also used uniformly to create a recognizable pattern and stronger brand identity by linking the three products cohesively.
Evaluation 2
The document discusses how the creator effectively combined their main video project with two ancillary texts, a digipack and poster. Key connections included using the same front cover image that reflected a scene in the video, identical red lipstick and style on all models, and matching fonts between pieces. The digipack interior was designed to represent the inner thoughts of the main model by using her face on the front and back covers. Scenes from the successful video were also replicated inside the digipack to strengthen the connection between the works.
Nd p presentación oficial march gestion fondo family businesses fund 12 04 2012
Banca March lanza un nuevo fondo de inversión llamado The Family Businesses Fund que invierte exclusivamente en empresas familiares cotizadas en todo el mundo. El fondo busca aprovechar la estabilidad y rentabilidad a largo plazo de las empresas familiares. Además, Banca March ha firmado un acuerdo con el IE Business School para profundizar en el estudio de la empresa familiar.
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The document summarizes the layout and design of a magazine page. Key design elements include a grid-like structure with boxes that do not overlap, bold and capitalized titles in white text on black backgrounds, and prominent use of the magazine's core colors (black, yellow, red) to call out important details like the issue number, date, and page numbers. Quotes are also used to engage readers by connecting them to featured artists or articles.
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The document discusses the effectiveness of combining a main product and additional text. It explains that the main product was titled "The Elusive" to reference the unknown nature of the character Gretel. The title was chosen to be recognizable as a brand across the main product, trailer, and magazine cover to show they were advertising the same product.
Media 1
The document discusses the effectiveness of combining a main product and additional text. It chose the title "The Elusive" for its main product to represent the unknown nature of the character Gretel. The title was intended to be recognized as a brand and symbol across related products to advertise they were promoting the same thing.
Presentation1
The document discusses the effectiveness of combining a main product and additional text. It explains that the title "The Elusive" was chosen for the main product to represent the unknown nature of the character Gretel. The title was important to establish as a recognizable brand and was used consistently across the main product, trailer, and magazine cover to clearly link them as advertising the same product.
Presentation1
The document discusses the effectiveness of combining a main product and additional text. It explains that the main product was titled "The Elusive" to reference the unknown nature of the character Gretel. The title was chosen to be recognizable as a brand across the main product, trailer, and magazine cover to show they were advertising the same product.
Part 1 evaluation
The document discusses the conventions used in creating media products for a horror film called "The Elusive". It describes how the horror trailer adhered to typical conventions like frightening music and imagery to invoke fear. It also followed Freytag's pyramid structure with escalating action and climax. The poster and magazine cover also followed horror conventions like using red colors and block letters for the title while challenging conventions in some ways like atypical imagery. Market research was done on music, titles and ensuring characters' fashion would relate to the target teenage-young adult audience.
Part 1 evaluation
The document discusses the media products created for the film "The Elusive" and how they used and challenged conventions of real horror media. The horror trailer followed conventions like using frightening music and imagery to invoke fear in the audience. The trailer structure was based on Freytag's pyramid. The poster design included common horror elements like a mysterious image, red font for the title, and tagline but challenged conventions by not revealing much of the plot. Music and magazine cover design also drew from horror conventions to attract the target audience of late teens to early twenties.
In what ways does your media product use, develop or challenge forms and conv...
Our media products for 'The Elusive' used and developed conventions of real horror media products. The trailer followed typical horror trailer conventions like building tension and climax. It also drew on techniques like Freytag's triangle. The titling and fonts matched horror film conventions. While adhering to conventions for layout, the mysterious poster image challenged expectations. The magazine cover also used horror-related conventions like red coloring but challenged the norm of overlapping text and images. Elements like character fashion helped target audiences relate to the products.
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Los Rectores de las Universidades Públicas Andaluzas se han reunido para rechazar las medidas aprobadas recientemente por el Gobierno español sobre tasas de matrícula, dedicación del profesorado y creación de centros y títulos universitarios. Consideran que estas medidas afectan negativamente al modelo de universidad pública al incrementar las tasas sin políticas de becas adecuadas y al utilizar sólo publicaciones como criterio para la dedicación a la investigación. Los Rectores acordaron criterios comunes para aplicar las nuevas medidas y reclamar más apo
Real Café 21 01 14
Os trabalhadores receberão o pagamento retroativo referente a setembro no salário de janeiro. Uma assembleia foi cancelada depois que os trabalhadores apontaram divergências entre as propostas da empresa e do sindicato sobre mudanças nas horas extras. O sindicato marcou uma nova reunião com a empresa para esclarecer o assunto antes de convocar outra assembleia.
Science at Kaiapoi High School
Today we learned about Static Electricity using a Van de Graaf generator. Some people were even able to light a Bunsen Burner using their finger! Then we used Lie Detectors to see who was telling the truth.
Content analysed1
The document summarizes the layout and design of a magazine page. Key design elements include a grid-like structure with boxes that do not overlap, bold and capitalized titles in white text on black backgrounds, and prominent use of the magazine's core colors (black, yellow, red) to call out important details like the issue number, date, and page numbers. Quotes are also used to engage readers by connecting them to featured artists or articles.
Dados da aprovação do projeto
O projeto "Vila Flávia: Uma vila e muitas histórias" foi aprovado para receber financiamento. O projeto é um documentário de média-metragem sobre a vida dos moradores da favela Vila Flávia em São Paulo e como eles lidam com a violência. O parecerista considerou a equipe técnica qualificada e o projeto interessante, com o objetivo de democratizar o acesso ao filme. O componente da comissão concordou com o parecer favorável.
Ejer1
Este documento presenta un ejercicio para familiarizarse con el programa IMPRESS para crear presentaciones. El objetivo es lanzar el programa, conocer la interfaz, crear una primera presentación sencilla con diferentes tipos de diapositivas y guardar la presentación al final.
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El documento describe los archivos PDF, incluyendo que se usan para ver textos e imágenes, requieren el programa Adobe Reader para abrirse, y pueden usarse para hacer documentos "inevitables" que no pueden ser alterados. También incluye la dirección para descargar Adobe Reader e indica que la mayoría de visores PDF solo permiten ver el contenido sin editarlo. Por último, explica los pasos para subir una presentación a SlideShare.
Suffering
The document discusses the meaning and purpose of suffering according to the author's perspective. It provides a list of meanings the author compiled over 30 years ago that suffering can bring, including recognizing one's limitations, reaching out to God, demonstrating the depth of love, revealing one's strength and resilience, finding comfort in others, entering the cycle of death and rebirth, learning compassion, reinforcing the eternal perspective, and achieving sainthood through suffering redemptively. While suffering remains a mystery that cannot be fully understood, the author believes these meanings can be realized through enduring suffering with faith, love and gratitude.
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media 1
The document discusses the effectiveness of combining a main product and additional text. It explains that the main product was titled "The Elusive" to reference the unknown nature of the character Gretel. The title was chosen to be recognizable as a brand across the main product, trailer, and magazine cover to show they were advertising the same product.
Media 1
The document discusses the effectiveness of combining a main product and additional text. It chose the title "The Elusive" for its main product to represent the unknown nature of the character Gretel. The title was intended to be recognized as a brand and symbol across related products to advertise they were promoting the same thing.
Presentation1
The document discusses the effectiveness of combining a main product and additional text. It explains that the title "The Elusive" was chosen for the main product to represent the unknown nature of the character Gretel. The title was important to establish as a recognizable brand and was used consistently across the main product, trailer, and magazine cover to clearly link them as advertising the same product.
Presentation1
The document discusses the effectiveness of combining a main product and additional text. It explains that the main product was titled "The Elusive" to reference the unknown nature of the character Gretel. The title was chosen to be recognizable as a brand across the main product, trailer, and magazine cover to show they were advertising the same product.
Part 1 evaluation
The document discusses the conventions used in creating media products for a horror film called "The Elusive". It describes how the horror trailer adhered to typical conventions like frightening music and imagery to invoke fear. It also followed Freytag's pyramid structure with escalating action and climax. The poster and magazine cover also followed horror conventions like using red colors and block letters for the title while challenging conventions in some ways like atypical imagery. Market research was done on music, titles and ensuring characters' fashion would relate to the target teenage-young adult audience.
Part 1 evaluation
The document discusses the media products created for the film "The Elusive" and how they used and challenged conventions of real horror media. The horror trailer followed conventions like using frightening music and imagery to invoke fear in the audience. The trailer structure was based on Freytag's pyramid. The poster design included common horror elements like a mysterious image, red font for the title, and tagline but challenged conventions by not revealing much of the plot. Music and magazine cover design also drew from horror conventions to attract the target audience of late teens to early twenties.
In what ways does your media product use, develop or challenge forms and conv...
Our media products for 'The Elusive' used and developed conventions of real horror media products. The trailer followed typical horror trailer conventions like building tension and climax. It also drew on techniques like Freytag's triangle. The titling and fonts matched horror film conventions. While adhering to conventions for layout, the mysterious poster image challenged expectations. The magazine cover also used horror-related conventions like red coloring but challenged the norm of overlapping text and images. Elements like character fashion helped target audiences relate to the products.
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Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Generating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and Milvus
Dandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity server
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Nordic Marketo Engage User Group_June 13_ 2024.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
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Public CyberSecurity Awareness Presentation 2024.pptx
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
Presentation1
- 1. How effective is the combination of your main product and ancillary text?
- 2. ‘The Elusive’ Which was our title for our main product was chosen as we wanted to find another word for ‘The unknown’ which Gretel is. We knew our titling would be important because almost like a brand or a symbol, we wanted our titling to be recognized by our audience. In addition, we knew this title would be used also for our trailer and magazine cover. This was the link throughout each of our products which showed they were advertising the same product.