The document discusses strategies for mobile and email marketing. It addresses how people use mobile devices and what content works best such as short text, images, and calls to action. The document provides tips for developing responsive mobile websites such as using media queries, one column layouts, and touch-optimized designs. It also discusses keeping email marketing relevant by focusing on shareable content.

1. All in One
Relationship
Marketing
Software Suite
Let’s have a talk about Mobile
& Email p. 1

2. Agenda
Some Figures
A Word about Mobile Usage ?
Some Nice Design
Keep in Mind
p. 2

3. Belgium Landscape
Source GFK Retail – nombre de

4. What People do on Mobile?
p. 4

5. And what about Email
p. 5

6. And what about Email
p. 6

7. So what do we do for Mobile

8. p. 8

9. Some Receipe Ingredients
Build your
mobile Use Font sizes
version(s) since mediaqueries matters
start
Stick to 1 Offer portrait Design for
column and landscape touch
Hide low
Image ok but … priority
contents

10. 5 Tips
Everywhere at Anytime
Short text and Call to Action
Responsive Website
“Alt” the image LOVER
Desactivate Webkit

11. Still Present

12. Sharing Time
Jonathan.wuurman@actito.com p. 12