Melissa Daigneault presented on engaging and managing volunteers. She discussed the mission and vision of Souper Bowl of Caring, which uses the energy of the Super Bowl to mobilize youth to care for hungry people. She emphasized giving volunteers the tools and training to tell an organization's story, listening to their passions, and showing acknowledgement and appreciation. When volunteers feel ownership and are invited to provide input, they can help nonprofits accomplish more through outreach and fundraising.

1. Presented by:
Melissa Daigneault
Souper Bowl of Caring

2.  Melissa Daigneault
 Roles with Souper Bowl of Caring:
 National Community Relations Manager
 South Texas Director
 Communications and Food Drive Coordinator
 Board of Directors
 National Youth Advisory Board
 Contact
 www.souperbowl.org
 melissa@souperbowl.org
 800-358-7686 x 703

3.  Mission: To use the energy of the Super Bowl
to mobilize youth in a united national effort
to care for people in their local communities
who are hungry and those in need.
 Vision: To transform the time around the
Super Bowl into the nation's largest
celebration of giving and serving.

4.  Name
 Organization
 Title
 Number of Full-Time Employees
 Any Dedicated Volunteer Staff?

5.  Volunteers can build the capacity of our
nonprofit organizations beyond what our staff
alone can accomplish.
 They can:
 Reach more people through more programs and
services
 Allow our organizations to operate more efficiently
and effectively
 Tell our story
 Generate positive PR
 And even solicit donations
 But how do we get them there?

6.  How to engage volunteers who can really
make a difference.
 Training volunteers to tell the story of your
organization.
 Turning volunteers into ambassadors.
 Best practices for strengthening volunteer
roles.

7. Recruit Cultivate
Place Negotiate
Supervise Support
Review Measure
Recognize Acknowledge
Retain Sustain
Source: JJFixler Group, 2012

8.  “Volunteers don't get paid – not because
they're worthless, but because they're
priceless.”
– Sherry Anderson

9.  1 Volunteer Hour = $23.40
Source: Volunteering In America, 2015

10.  Give them all the tools they need
 (e.g. Organizational overview, news and history)
 Listen to their passions
 (i.e. What is their favorite part of your mission?)
 Practice targeted elevator speeches
 Ease them in

11.  What’s your favorite part of your
organization’s mission?

12.  Give them all the tools they need
 (e.g. Organizational overview, news and history)
 Listen to their passions
 (i.e. What is their favorite part of your mission?)
 Practice targeted elevator speeches
 Ease them in

13.  Over three years, grew a 30,000 (in cash and
food items) movement into a 400,000 one

14.  Establish an ambassador program
 Give specialty / ownership
 Award more responsibility with growth
 Invite to weigh in on ideas and operations
 Show acknowledgement and appreciation

15.  Has there been a time when your volunteer
took too much ownership? How did you
address it?

16.  Establish an ambassador program
 Give specialty / ownership
 Award more responsibility with growth
 Invite to weigh in on ideas and operations
 Show acknowledgement and appreciation

17.  How do you show acknowledgement and
appreciate your volunteers?

18.  Establish an ambassador program
 Give specialty / ownership
 Award more responsibility with growth
 Invite to weigh in on ideas and operations
 Show acknowledgement and appreciation

19.  “Volunteering can be an exciting, growing,
enjoyable experience. It is truly gratifying to
serve a cause, practice one's ideals, work
with people, solve problems, see benefits,
and know one had a hand in them.”
– Harriet Naylor

20.  Anyone who is passionate about your mission!
 Children
 Teens
 Young Adults
 Adults
 Seniors

21.  Victoria Baynes Lopez

22.  Juan Pacheco, Grace Smith,
Sarah Kate Thomas & Jonathan Simmons

23.  Ashley Mullican & Spencer DeWald

24.  David James

25.  Bruce Broyles

26.  Never underestimate the impact a volunteer
ambassador can make

28.  Melissa Daigneault
 Souper Bowl of Caring
 www.tacklehunger.org
 melissa@souperbowl.org
 800-358-7687 x 703