The document summarizes the results of a questionnaire about music video preferences. It finds that 53% of respondents were male, most were aged 18-25, and 72% preferred Urdu songs. The most popular artist was Beyaan, narrative videos were favored over concept or performance videos, and mobile phones were the primary way to access music videos. Cinematography and different locations in videos were most appealing to respondents. Nearly half watch videos daily while others do so rarely.