The document discusses a proposed perfume business called MACY. The perfume would be created by a group of individuals and offer various fragrances to appeal to different personalities. While France was initially considered for exporting due to its reputation as the perfume capital, further research found there would be significant competition making export there unfavorable. The group remains confident in their natural fragrance product but recognizes larger competitors would have advantages.

1. PERFUME AND FRAGRANCE
DE
MACY

2. • YULY CINTURA
• ANGIE CASTILLO
• CAROLINA ROJAS
• EDDY ROMERO
• MARCELA GONZALEZ

3. WHAT WOULD THE PRODUCT OR SERVICE BE?
DESCRIBE ITS CHARACTERISTICS AND THE
REASON WHY YOU CHOOSE THAT
PRODUCT/SERVICE.
the product to export is a perfume called MACY being that will be prepared
by members group
Some features
 innovate with new fragrances
The perfume for every personality
be recognized by our products
we choose this product because you can do several fragrances for the taste
of different people

5. IF YOU HAD THE POSSIBILITY TO EXPORT YOUR
PRODUCT OR SERVICE, WHICH COUNTRY
WOULD YOU EXPORT IT TO? WHY?
• if we had the possibility to export the perfume
could be to France because there was born in
southeast of this country a town called grasse
the world's perfume capital

7. WHY DO YOU THINK YOU WOULD BE
SUCCESSFUL WITH THIS BUSINESS IDEA?
• because the inhabitants of this country they like it meet new
fragrances

8. In france export our product is not favorable
Because there is much competition .but we are
confident in our product that is made from natural
fragance and this does not have a big advantge
DO A RESEARCH ABOUT THE EXPORT
SITUATION OF THE PRODUCT/SERVICE YOU
CHOSE. REPORT WHAT YOU FOUND