Uploaded byFrank Durousset
Predict vs prebid
The document discusses an OnFocus solution that provides prebid and post impression average figures for ad placements. It also describes OnFocus Predict, which offers real-time predictions at the impression level based on user, device, content and viewability measurements, as an alternative to prebid figures. The document compares the Predict and prebid solutions and explains how the OnFocus solution works.
Predict vs prebid
- 1. ! 40 % ONFOCUS PREBID Non actionable averagefigure for each placement measured post impression PREDICT vs PREBID How solution works
- 2. ! 40 % ONFOCUS PREBID Non actionable averagefigure for each placement measured post impression ONFOCUS PREDICT Real time prediction at impression level based on user, device, content and viewability measurements PREDICT vs PREBID How solution works
- 3. ! 40 % PACKAGING ! 20 % ! 60% ONFOCUS PREBID Non actionable average figure for each placement measured post impression ONFOCUS PREDICT Real time prediction at impression level based on user, device, content and viewability measurements PREDICT vs PREBID How solution works