Once upon a time, a noble man created two magnificent companies along with his children Riccardo and Federica. They decided to give the world TREND and needed courageous soldiers to conquer the new world. They started small but had big dreams, passion, and perseverance. The story of Trend needed to be told. Elena was chosen to tell the story through communication, consistency, and creativity using various print and social media. Every month there is a Trend story to tell the press, who are always smitten with Trend's new products and collections. This is only the beginning of the company's story.