At the last session of the 18th National PR Congress last 22 to 23 September 2011, the plenary expounded on the question of integrity in the digital space.
For all its dynamic opportunities, the Philippine digital space is largely unregulated and risky. The challenge is discovering a way to build a culture of integrity and transparency in the way users digitally share information so that audiences continue to trust the space and are guided accordingly by the information they receive.
The session identified current concerns in the way users are digitally sharing information, including the risks of spreading unconfirmed data and reports. Experts shared some ethical considerations and imperatives in the use of internet pages, social networking sites, and mobile platforms.
Topic Presenter and Moderator:
Mr. Brad Geiser , Managing Director of GeiserMaclang Marketing Communications, Inc.
Topic Discussants:
Mr. Tonyo Cruz, Blogger
Dr. Donald Patrick Lim, Managing Director, MRM Worldwide
Mr. Hans Roxas-Chua, CEO of BlueBlade Technologies, Inc.
Ms. Janette Toral, Community Owner, DigitalFilipino Club
PR Congress 2011 | Plenary 2 - His Word Against Everybody Elseprcongress2011
The second plenary of the 18th National PR Congress last 22 to 23 September 2011 explored our complicated and increasingly crowded communication landscape. It has become difficult for the general public to decide on whom to place their trust. Trusting the sources has become as much about as trusting the channels that deliver the information.
This session let notable influencers share their thoughts on gaining public trust and shaping public opinion. It built a strong case for the promotion of integrity and transparency on the way leaders and information sources communicate with target publics.
Topic Presenter and Moderator:
Junie del Mundo, CEO, EON The Stakeholder Relations Firm
Topic Discussants:
Ms. Mila Alora, Managing Director, Alora & Associates Inc.
Mr. Michael Gallego, Partner for Advisory Services, Punongbayan & Araullo
Ms. Risa Hontiveros, Spokesperson, Akbayan Party
Atty. Katrina Legarda, Founding Chairperson, Child Justice League
PR Congress 2011 | Plenary 5 - Have They Come Back for Seconds?prcongress2011
Plenary 5 of the 18th National PR Congress last 22 to 23 September dealt with Customer Relationship Management. Customer service has now evolved from merely addressing customer queries to maintaining relationships with them. It is not just a matter of acquiring customers, but more importantly, it is about retaining them.
The session underscored the importance of trust-based discussions and sharing mutually-beneficial objectives in customer relationship management. Panelists’ inputs revolved around strategies, obstacles, and imperatives in building customer trust.
Topic Presenter:
Ms. Ichay Bulaong, CRM Head, ABS-CBN
Moderator:
Ms. Angelica Esguerra-Petterson, Executive Director, Australia New Zealand Chamber of Commerce Philippines
Topic Discussants:
Ms. Sandra Puno, Director for Communications, Nestle Philippines
Dr. Francisco Tranquilino, Advisor to the Ethic Committee, Pharmaceutical and Healthcare Association of the Philippines
PR Congress 2011 | Plenary 1 - A Thrust for Trust by Mr. Bob Grove prcongress2011
In the first plenary of the 18th National PR Congress held last 22 to 23 September 2011, this session created a shared understanding among participants on how the above changes underscore the increasing role of trust in building relations with target publics.
Focus was given on how much trust target audiences have on various stakeholder groups, how trust can be gained, and the imperatives of building a culture of integrity in the corporate landscape.
Topic Presenter
Mr. Bob Grove, Managing Director, EDELMAN
Moderator: Dr. Federico Macaranas , Professsor AIM
Topic Discussants:
Rep. Anthony Golez Jr.
Lone District of Bacolod
Mr. Edgar Chua,
Country Chairman
Shell companies in the Philippines
Mr. Craig Hoy
Executive Director
PublicAffairsAsia
PR Congress 2011 | Plenary 2 - His Word Against Everybody Elseprcongress2011
The second plenary of the 18th National PR Congress last 22 to 23 September 2011 explored our complicated and increasingly crowded communication landscape. It has become difficult for the general public to decide on whom to place their trust. Trusting the sources has become as much about as trusting the channels that deliver the information.
This session let notable influencers share their thoughts on gaining public trust and shaping public opinion. It built a strong case for the promotion of integrity and transparency on the way leaders and information sources communicate with target publics.
Topic Presenter and Moderator:
Junie del Mundo, CEO, EON The Stakeholder Relations Firm
Topic Discussants:
Ms. Mila Alora, Managing Director, Alora & Associates Inc.
Mr. Michael Gallego, Partner for Advisory Services, Punongbayan & Araullo
Ms. Risa Hontiveros, Spokesperson, Akbayan Party
Atty. Katrina Legarda, Founding Chairperson, Child Justice League
PR Congress 2011 | Plenary 5 - Have They Come Back for Seconds?prcongress2011
Plenary 5 of the 18th National PR Congress last 22 to 23 September dealt with Customer Relationship Management. Customer service has now evolved from merely addressing customer queries to maintaining relationships with them. It is not just a matter of acquiring customers, but more importantly, it is about retaining them.
The session underscored the importance of trust-based discussions and sharing mutually-beneficial objectives in customer relationship management. Panelists’ inputs revolved around strategies, obstacles, and imperatives in building customer trust.
Topic Presenter:
Ms. Ichay Bulaong, CRM Head, ABS-CBN
Moderator:
Ms. Angelica Esguerra-Petterson, Executive Director, Australia New Zealand Chamber of Commerce Philippines
Topic Discussants:
Ms. Sandra Puno, Director for Communications, Nestle Philippines
Dr. Francisco Tranquilino, Advisor to the Ethic Committee, Pharmaceutical and Healthcare Association of the Philippines
PR Congress 2011 | Plenary 1 - A Thrust for Trust by Mr. Bob Grove prcongress2011
In the first plenary of the 18th National PR Congress held last 22 to 23 September 2011, this session created a shared understanding among participants on how the above changes underscore the increasing role of trust in building relations with target publics.
Focus was given on how much trust target audiences have on various stakeholder groups, how trust can be gained, and the imperatives of building a culture of integrity in the corporate landscape.
Topic Presenter
Mr. Bob Grove, Managing Director, EDELMAN
Moderator: Dr. Federico Macaranas , Professsor AIM
Topic Discussants:
Rep. Anthony Golez Jr.
Lone District of Bacolod
Mr. Edgar Chua,
Country Chairman
Shell companies in the Philippines
Mr. Craig Hoy
Executive Director
PublicAffairsAsia
Brands And Digital Culture: It Doesn't Have To SuckAvin Narasimhan
Presentation I gave at the end of February 2011 at The Olin School of Business @ Washington University in St Louis. Part of a new marketing seminar series they've started with the goal of bringing different types of industry folks into their classrooms to give lessons of both success and failure to future brand managers and CMOs. My session specifically was around what role digital platforms can play for brands, and to discuss some broad ideas about how it works and doesn't work.
In this keynote, Jordan will walk you through how to create a social media system that you can use for your brand. After this talk you should walk away with the tools to create and distribute content consistently.
Key Takeaways:
- How to create a social media system- Building a distribution plan for content- How to stretch one idea far
Welcome to the consume(r)evolution, the choice is ours. Implications for bran...Marco Monfils
The mass will soon understand the current situation is not only unsustainable but unacceptable...
This is the 1st in a 3 part series on strategic CSR for the benefit of Consumer and Business in society, primarily dealing with the why (should we bother?)
Part 2 will explore specific directions and examples for companies to consider, converting cost to benefit, and possibly various other topics, depends on the material in my reach and time.
Part 3 i will present a strategic overview for the CSR landscape, and how consumers will drive the revolution, hopefully aided by business, supported by Government.
May the next revolution be led by paying not raging consumers. It is not impossible.
"Those who make peaceful revolution impossible will make violent revolution inevitable." by J.F.Kennedy
You are welcome to use, modify or build on my work, ideas and thinking presented here for your own purposes, commercial or non commercial, creative or otherwise. As you like. You can give me credit if it feels appropriate.
Ideas are never static and thinking does not work in milestones. So i may produce an update at any time subject to new learnings, experiences, as well as exposures to different views. Please contribute also!
We are the 100%.
:-)
Marco Monfils
http://www.linkedin.com/in/marcomonfils
People are the Media (DDB Edmonton Edition)Eric Weaver
EDMONTON, AB, CANADA - April 28, 2010 - This is a revised edition of the keynote I gave at the Microsoft Social Media 201 Conference, with updates for DDB Edmonton clients.
AUDIENCE: Marketers, advertisers, brand managers
OPPORTUNITY: To rethink traditional approaches to marketing to leverage both traditional AND social means, to create engagement, influence and activation, rather than mere "awareness" or conversation.
Public Engagement in the Conversation Age Vol. 2 (2009)Edelman Digital
This second volume of Edelman’s annual publication, Public Engagement in the Conversation Age, is a collection of thought pieces written by the UK team about the communications challenges facing brands, corporate, politics and NGOs – as well as our own industry, as we evolve from Public Relations to Public Engagement.
Re designing the World of PR [People Relations]MSL
The world is changing, fast, and our clients are facing huge transformations. There is a strong call for change, in the PR industry like everywhere. At a recent conference, our chief strategy officer Pascal Beucler was asked to stimulate a discussion on if the PR industry was ready for this change, the challenges we face and the power shifts we need to address, as an industry, to make it happen.
Presentation from Brian Solis, Principle Analyst and Author, given at an exclusive Q&A and book signing hosted by Adobe in London on 12 July 2013.
During his talk, Brian examined:
- The rise of the connected customer
- How leadership can survive Digital Darwinism
- The Four Moments of Truth through navigating the evolving landscape of new consumerism
- How to align user experience with innovation and leadership in order to improve business performance and engagement
Keynote given by Christophe Ginisty, President of IPRA, on Thursday, May 16th 2013 in Doha during the 3rd Regional Conference organized by the Gulf Chapter of the International Public Relations Association.
How can you build up long-lasting relationships with dialogue partners and use social media to attract and engage quality customers? By Jaydip Chowdhury
How can you build up long-lasting relationships with dialogue partners and use social media to attract and engage quality customers? By Jaydip Chowdhury
Missed Nudgestock 2019 earlier this month? Don’t worry, get the complete download from our annual festival of Behavioural Science this week!
We have pulled together all the stimulating, fascinating, thought-provoking, mind-blowing highlights that you need to know, into just 60 minutes.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Brands And Digital Culture: It Doesn't Have To SuckAvin Narasimhan
Presentation I gave at the end of February 2011 at The Olin School of Business @ Washington University in St Louis. Part of a new marketing seminar series they've started with the goal of bringing different types of industry folks into their classrooms to give lessons of both success and failure to future brand managers and CMOs. My session specifically was around what role digital platforms can play for brands, and to discuss some broad ideas about how it works and doesn't work.
In this keynote, Jordan will walk you through how to create a social media system that you can use for your brand. After this talk you should walk away with the tools to create and distribute content consistently.
Key Takeaways:
- How to create a social media system- Building a distribution plan for content- How to stretch one idea far
Welcome to the consume(r)evolution, the choice is ours. Implications for bran...Marco Monfils
The mass will soon understand the current situation is not only unsustainable but unacceptable...
This is the 1st in a 3 part series on strategic CSR for the benefit of Consumer and Business in society, primarily dealing with the why (should we bother?)
Part 2 will explore specific directions and examples for companies to consider, converting cost to benefit, and possibly various other topics, depends on the material in my reach and time.
Part 3 i will present a strategic overview for the CSR landscape, and how consumers will drive the revolution, hopefully aided by business, supported by Government.
May the next revolution be led by paying not raging consumers. It is not impossible.
"Those who make peaceful revolution impossible will make violent revolution inevitable." by J.F.Kennedy
You are welcome to use, modify or build on my work, ideas and thinking presented here for your own purposes, commercial or non commercial, creative or otherwise. As you like. You can give me credit if it feels appropriate.
Ideas are never static and thinking does not work in milestones. So i may produce an update at any time subject to new learnings, experiences, as well as exposures to different views. Please contribute also!
We are the 100%.
:-)
Marco Monfils
http://www.linkedin.com/in/marcomonfils
People are the Media (DDB Edmonton Edition)Eric Weaver
EDMONTON, AB, CANADA - April 28, 2010 - This is a revised edition of the keynote I gave at the Microsoft Social Media 201 Conference, with updates for DDB Edmonton clients.
AUDIENCE: Marketers, advertisers, brand managers
OPPORTUNITY: To rethink traditional approaches to marketing to leverage both traditional AND social means, to create engagement, influence and activation, rather than mere "awareness" or conversation.
Public Engagement in the Conversation Age Vol. 2 (2009)Edelman Digital
This second volume of Edelman’s annual publication, Public Engagement in the Conversation Age, is a collection of thought pieces written by the UK team about the communications challenges facing brands, corporate, politics and NGOs – as well as our own industry, as we evolve from Public Relations to Public Engagement.
Re designing the World of PR [People Relations]MSL
The world is changing, fast, and our clients are facing huge transformations. There is a strong call for change, in the PR industry like everywhere. At a recent conference, our chief strategy officer Pascal Beucler was asked to stimulate a discussion on if the PR industry was ready for this change, the challenges we face and the power shifts we need to address, as an industry, to make it happen.
Presentation from Brian Solis, Principle Analyst and Author, given at an exclusive Q&A and book signing hosted by Adobe in London on 12 July 2013.
During his talk, Brian examined:
- The rise of the connected customer
- How leadership can survive Digital Darwinism
- The Four Moments of Truth through navigating the evolving landscape of new consumerism
- How to align user experience with innovation and leadership in order to improve business performance and engagement
Keynote given by Christophe Ginisty, President of IPRA, on Thursday, May 16th 2013 in Doha during the 3rd Regional Conference organized by the Gulf Chapter of the International Public Relations Association.
How can you build up long-lasting relationships with dialogue partners and use social media to attract and engage quality customers? By Jaydip Chowdhury
How can you build up long-lasting relationships with dialogue partners and use social media to attract and engage quality customers? By Jaydip Chowdhury
Missed Nudgestock 2019 earlier this month? Don’t worry, get the complete download from our annual festival of Behavioural Science this week!
We have pulled together all the stimulating, fascinating, thought-provoking, mind-blowing highlights that you need to know, into just 60 minutes.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
PR Congress 2011 | Plenary 7 - Building a Digital Culture of Integrity
1. re-‐imagine
GeiserMaclang
Communications, Inc.
A Transformative Marketing Company
GeiserMaclang is a globally–awarded industry innovator of
marketing & communication strategies.
9. We are not loved
Jilly
Kitzinger,
Wri:ng
History?
10. We are not trusted
My
stance
is
unchanged,
and
I'm
unaware
of
any
serious
disagreement
on
this
issue.
…Focus
more
precisely
on
what
is
actually
problema:c:
paid
advocacy.
PR
firms
should
never
edit
Wikipedia
on
behalf
of
clients,
other
than
posAng
to
the
talk
pages.
It
is
wrong
and
a
serious
violaAon
of
the
trust
of
the
community
to
do
something
like
that.
-‐-‐
Wikipedia
is
beKer
off
without
the
random
rare
arAcle
on
a
Vietnamese
pop
star,
if
the
cost
is
to
allow
for
an
extremely
dangerous
and
plainly
corrupt
means
of
geHng
it.-‐-‐Jimbo
Wales
Jimmy
Wales,
Wikipedia
Founder,
August
30-‐31th
2011
