Make things happen in your organization.

1. “MAKE IT HAPPEN”
Make things happen in your organization
July 2015

3. What we know and our past
experiences don´t help us anymore
in order to advance in an each time
more chaotic, complex and
unreliable market
The competitive advantages
need an urgent revision and an
innovative redesign
The organization
must modify its’
mentality and
working procedures
in order to become
more flexible and
adaptable
The plans, processes
and improvement
business programmes
require a greater
compromise from the
people in charge of
the leadership and
management
The required changes must
take place with better
agility, effectiveness and
efficiency
A high management level is
required, temporarily, specific
and exceptionally in your
organization
In situations where…

4. Strategic Business Focusing
Increase the accuracy and efficiency of
the management actions
Focus and line up the organization's actions
towards the mission, strategy and “key”
objectives of the business
Engagement Development
Make sure there is a
collective compromise and
excellence
Develop in leaders and teams the
knowledge, abilities and
capabilities for the change
management both individually
and collectively
Lean Startup Thinking
Catalyze the adaptation and entrepreneur
mentality
Set up the foundations, values and associated
collaboration with creative behaviour, the continuous
learning and the intra-entrepreneurship
Complexity Modeling
Line up the values and people’s behaviour
from the organization with the strategic
objectives
Integrate the intangible elements for the people’s
relationship functioning and organizations and
motivational schemes for behaviour with an
impact in the generated quality level
External extended Board
Reinforce the action force from
the management level
Develop an executive role In projects
and key action plans that require an
exceptional support
Strategic Quality Assurance
Ensure the strategic insertion and the
quality of the value choices and the key
processes in highly unpredictable
situations
Validate that the operative plans and the
performance of the organization answer
adequately to strategic priorities established
from the management board
... We suggest/recommend

5. MAKE IT HAPPEN
Committed in reaching the goals and objectives of your
organization
 From the vision → to the strategic design and efficient action
 From the strategy → to the excellent performance
 From the objectives → to the obtained results

6.  EXPERTS IN GROWTH AND
BUSINESSES DEVELOPMENT
EXPERTS IN LEARNING AND TEAM
ORGANIZATIONS EVOLUTION
EXPERTS IN STRATEGIC SERVICES OF
TOP MANAGEMENT
Do you want to continue knowing us?

7. What do our clients obtain?
Accomplishment of goals and objectives
 The companies, their management and working teams, innovate and
develop sustainable successive ways in their projects and business
plans.
 Those ideas become/develop into change/transformation
programmes which are put into action and ensure that the results
required are accomplished.
Make things happen!
Activation of a strong and changing culture
 The management and working teams in our clients activate and
develop an entrepreneur mentality for the business service.
 Cultural and organizational planned processes
change/transformation take and are in line with the companies’
strategy and growth .
Make organizations change!

8. How do we do it?
In Line/Alignment
 Together with our clients we go over the vision, strategy and
objectives, we analyze and identify opportunities in the market, or
we define expectations, identifying the priority action points.
Collaborative work
 Hand in hand we create ideas, and define and launch tailored
change/transformation programmes in order to grow, innovate,
renovate or change competitively.
Transference, setting up of capacities
 During our interventions, we focus in transferring the knowledge and
installing the behaviours and values associated with the companies
of a strong entrepreneur and transformation culture.
 This companies obtain their objectives and generate sustainable
values for all their interest groups or “stakeholders”.
Compromise with the results
 We liaise our gains to the businesses success in the projects.

9. If you contract us…
We will design together with the Management team an action programme which
makes the most of the strong points of your organization and facilitates de
attainment of the goals
1. Understanding/strategic detection (two weeks – two months)
• Strategic Focus: key issues in your organization to do in short term,
evaluating their performance capability.
• Strategic Radar: Study the alternative scenarios to the present ones
with a mid and long term impact.
2. Co-design The intervention programme (fifteen days - one month)
With a creative process we accompany the Management team in order to
generate a path which maximizes the impact in the expected results:
• Urgent actions/quick wins
• Structural actions
3. Multilevel intervention programme (three months – one year)
• Counselling of the General Management board
• Facilitation to the Management Committee
• Supervision of the projects/key teams
• Widespread motivation of the organization towards the change

10. Most common Interventions
MANAGEMENT COUNSELING
We help the Management Board
to have efficient spaces for the
Study and Decision making on
the important strategic and
priority issues.
BUSINESSES’ CONSULTATION
We help teams and their leaders
to maximize Performance and
Efficiency of the businesses
action plans, projects and
processes which they are
responsible for.
RELATIONSHIP DEVELOPMENT
We help the Company to
develop external positive
relations with the clients,
suppliers and key actors for the
Company.
PEOPLE’S CONSULTATION
We design and create Collective
Moments which are efficient
and motivating . We help to
facilitate the processes which
reinforce the Organizational
Health and the Transformation
Power of the organization.

11. Consultant – Business boutique
 Our consultant company, has been founded by José María Lucía and Juan
Carlos Siria, professionals with a wide experience in Strategic Advisors on High
Management, big corporations, transformation and development of
organizations and people.
We are a team committed to the results
 We have a network of experts and collaborators/partners of high performance
level which offer their expert experience in order for “things to happen” in
accordance with their organization.
Who are we?

12. Entrepreneurial mindset
 Realistic with what we say and offer, we are all personal entrepreneur
or business people, for example, Jose María launched his own
educational entrepreneur projects (“Mi mochila digital” and
“Educandoo”). To us it is a learning lab of high value in order for
objectives and goals to be accomplished.
International Experience
 Our headquarters is in Spain, although due to our international
experience and contact network, we offer an international point of view
to the solutions of our clients.
Who are we?

13. References and experiences

14. AIM
 Ample experience in modeling and launching of companies and
businesses.
 Strategic view of business and quick learning of management key
issues both from different sectors as in different functional areas.
 Creativity and ability to suggest and carry out new solutions to
management problems.
 Work capacity, perseverance in the performance of tasks and
continuous improvement.
 Simplicity when explaining ideas and ability to listen.
 Out going character and ability for interpersonal relations.
 I am fascinated by the way that the human being learns and becomes entrepreneur and the creation of
businesses.
 I am constantly analyzing, exploring and putting into practice professional ideas and regarding businesses which
include innovating or transforming already existing models.
 I enjoy offering my knowledge and contact network to the organizations which I work with.
 In the last two years, I have created two businesses and participated in a variety of ideas for the incubation of initiatives and acceleration of new
businesses.
 My “Mochila Digital” is my entrepreneurship in the world of education and technology to the service of the parents in a changing world.
 D&A B. I. is my entrepreneur in the company world, to the service of organizations that want to change competitively.
 I previously developed myself professionally during 7 years in GRUPO SM, one of the leading education publishers in Spanish language.
There I was New Business Director, General Director in SM Peru and finally I was Director of the Education Unit (school book) in Spain.
 During the six previous years I was trained as expert in businesses at THE BOSTON CONSULTING GROUP: International lider Consultancy in business
strategy. During that time I got to know very closely the world of the great national and international corporations.
 My first pre-professional experiences as a young organizational engineer were hand in hand with SIEMENS INTERNATIONAL PROGRAM and also as
an independent consultant in the design an implantation of ERPs for PYMES (small and middle size companies)
ACADEMIC BACKGROUND CAPABILITIES
EXPERIENCE
JOSE MARIA LUCIA
 Industrial Engineer from ICAI with management
specialization.
 15 years of excellent results in the management
and control for accounts in results and businesses’
and consultation projects.
 Strategic Multi-section business vision: Banks,
Media and Telecommunications, education, and
airlines.
 Ample perspective of the European and Latin
American business world

15. AIM
 Consultant and Facilitator in Change Management and Cultural
Transformation.
 Executive Coach and for High Performance Teams.
 Trainer in Management and Social Capabilities: Communication,
Leadership, Team work, Project Management, Time Management,
analyzing problems and decision making, Negotiating and Management
of conflicts, Sales Development and Quality in customer service, Dealing
with change, Emotional Intelligence, Creativity and Innovation.
 Good communication skills and sales abilities.
 I speak Spanish, English and German.
 High organization and management capacity. Good leadership skills and
used to work in teams, with multidisciplinary profiles and multicultural
backgrounds.
 Entrepreneur attitude. Resilient and commited.
 I like to enjoy life, perform and get involved, learn and develop and I love sharing my talent and collaborate to bring value to the
society.
 I dedicate myself to contribute to the personal and professional development of people and facilitate organizations' development.
 To obtain sustainable results in the economic, social and environment areas.
 Facilitating Transformation processes orientated towards results and performing Executive Coaching Individually and in Teams, for more than 7 years, in
various national and multinational companies (Atos Origin, Grupo SEM, Esindus, T-Gestiona, Editorial SM, Caser Seguros, Oracle,Repsol, Novaventa,
Protección, Yanbal International, Grupo Mundial, McDonald´s).
 I collaborated with the Consultants network of Transform-Action, expertise consultancy in Cultural Change and Transformation.
 I teach Courses in Management Capabilities in various organizations for more than 9 years (Groupama, CWLE, SAP, Maersk, Lease Plan, Grupo Leche
Pascual, Airbus, ALD Automotive, Citroen, ONGs, Pymes and Official Administrations).
 I have been Project Manager in a Multinational for Technologies of Information and Consultancy (Steria), performing and implementing of ERPs (3 years)
and Business Consultant (IGS IBM Global Services) (2 years).
 Supply Chain Manager and Responsible for Sales Management in a Service Company (4 years).
 I collaborate voluntarily in social organizations.
ACADEMIC BACKGROUND CAPABILITIES
EVA MARTINEZ TORRES
 Degree in Business and Economy.
 Masters `degree in External Affairs.
 Certified Consultant in Cultural Transformation Tools
by Barrett Values Center.
 Executive Coach ACC certification by ICF (International
Coach Federation). European Coaching School.
 Transpersonal Coach and Facilitator Accreditation
Institute of Human Excellence, Sir John Whitmore.
 Creativity Tools: Blue Hat by De Bono Thinking Systems
and Osborn-Parnes Process for the Creative Solutions
to Problems.
 Neuroleadership i4 model certified consultant.
EXPERIENCE

16. AIM
•General Management Assessor in strategic Business topics and development of
the Businesses’ Organization and Culture.
•Advisor on Businesses’ Models and Businesses’ Plans.
•Facilitator in Change Management and Cultural Transformation.
•Expert on Strategy and Strategic Plans.
•Business Advisor and Expert on Strategic and Operational Marketing.
•Business Advisor on Excellence in the Clients’ Experience.
•Expert in diesign and implementation on Group CommunicationProcesses.
•Facilitator in Group Learning and Collaborative Innovation.
•Mentor-coach Executive land for High Performance Teams.
•Trainer in Programmes developing Leadership Skills.
•Trainer in Excellence in Sales, Marketing, Becoming International and Sales.
•Facilitator in Spanish, English, French and Catalan.
 I am passionate about helping organizations, their teams, the leaders and the people, to be creative in the performance
and obtaining their goals and objectives, to generate a greater value in all the involved organization's groups and with an
excellent level of organization health.
 I dedicate myself to learn to integrate and share the knowledge and experiences which might have a positive impact in
their thinking, feeling and performing ways.
 Degree in Chemistry, specialization in Quantum Chemistry-Physics.
 Masters’ Degree in Business at ESADE
 Development Management Course(PDD) at IESE.
 Masters’ Degree in Organizations' Development offered by Itamar
Rogowsky from The GR of Tel Aviv Institute .
 Coaching Co-Active from the Coaching Training Institute,
 Coaching of Organizations' and Relationship from the Centre for
Right Relationship
 New PNL Code, with John Grinder.
 QualifiedConsultant “Cultural Transformation Tools” by Barrett
Values Center
 QualifiedFacilitator "Innovation Games”
 I am an active member of the Business Advisors for Transform-Action, experienced consultancy in Cultural Change and Transformation.
 Over the last 7 years I have been a business advisor and facilitator in programmes on managing change and Management development in a
variety of different companies (Editorial SM, APMIB, Yanbal Colombia, Novaventa Colombia, Esindus, Almesa, Helados Nestlé España,
Nespresso Portugal, T-Gestiona and Grupo Telefónica ).
 I taught International Strategic Marketing at Pmasters DGEI in UAB, Consumers’ Excellence in Master’s Degree for Consumption at IL3-UB and
participated in the Operations Module in the Masters’ Degree on Services at ICIl
 I was Secretary to the Senior Management Team of the Corporate Executive Committee and worldwide Vice-president of the Transformation
Plan at Schneider Electric Industries
 I performed Management functions in areas of the Business Development and Strategy, Marketing and Sales, for national and multinational
companies (Schneider Electric , Grundig, Arbora, Syntex Latino, Flamagas) .
ACADEMIC BACKGROUND CAPABILITIES
EXPERIENCE
JUAN CARLOS SIRIA

17. PURPOSE
 I design growth & development spaces for people to increase their performance and wellbeing.
 I love helping leaders to define their purpose and vision at work to make the difference in their teams as well as in their
lives.
 Bachelor of Business Administration and MBA. ESADE
Business School.
 Trained as Co-Active coach by The Coaches Training
Institute-CTI (USA). ACC-ICF acreditation.
 Trained in ORSC (Organizational, Relationships and Systems
Coaching) by Centre for Right Relationship (USA).
 A graduate of the Leadership Program of CTI.
 Certified consultant of "The Leadership Circle Profile“.
 Chef trained by Hofmann cooking school (Barcelona).
 Mindfulness teacher.
 Since 2008, I work as leadership development facilitator, executive coach and sustainable high performance trainer, working with
people and teams. I´ve work, among others, for Coca Cola Iberian Partners, EatOut (Pans&Co), Banc Sabadell, Nestlé, Desigual,
Reckitt Benckiser, Gas Natural Fenosa, Nespresso, Grupo DAMM, APMIB (Iberia).
 For more than 12 years, I played different roles in the departments of Marketing and Sales in several FMCG companies (Ferrero,
Nutrexpa and Bimbo Sara Lee).
 And I also became a private chef for 2 years achieving notoriety in the most important Spanish media (TVE, A3, TV3, El País, La
Vanguardia).
KNOWLEDGEMENT SKILLS
EXPERIENCE
FERNANDO SINESIO
 Extend executive coaching experience (+600h) and group and team
facilitator (+750h).
 Creativity, Curiosity and entrepreneurial attitude.
 Team work, commitment and excelence lover.
 Blender of diversity focusing on unique talent of each person.
 Good listener, reflexive and tranquil in decision making.
 Easygoing, emphatic and asertive.
 Calm, open, positive and with sense of humor

18. Would you like to talk to us?
jmlucia@dabinitiatives.com
emartinez@dabinitiatives.com
jcsiria@dabinitiatives.com
fsinesio@dabinitiatives.com