Launch Forum is a social content platform that aims to simplify software and make it easier for people to manage their online content without it getting lost across different networks. It allows users to instantly create their own home base to launch ideas using a simple "change it where you see it" interface without extensive learning. Launch Forum is more powerful than WordPress but easier to use than competitors like Posterous and Tumblr, and could change how people interact with software by giving them full control to customize any feature without technical skills. It has the potential to expand use of online forums and websites to the 500 million people who found previous options too complex.