The Power of Networks
4 September 2013
Steffan Aquarone
Who is this man?
Steffan Aquarone is a UK entrepreneur in
the film and technology sectors. His projects
involve collaboration between large groups
of people with a common interest.

...a leading online marketing expert,
technology entrepreneur and international
speaker.

for
Making Things Happen
Careful, strategic use of networks will increase your

likelihood of meeting other dangerously ambitious
people, and in turn increase the likelihood of your
finding your wildest aspirations can become reality.

Networks are also pretty good for selling, hiring and

finding out what’s going on.

for
The Power of Networks

for
Story Time

for
The Quite Incredible Story of the 
Little Village that made a Big Film
Tortoise in Love
Tortoise in Love is a full length Romantic Comedy feature
It’s a cross between Calendar Girls and The Full Monty
It’s a feelgood, family-friendly film
The film was made by (almost) the entire village of Kingston
Bagpuize in Oxfordshire
It’s already been sold to Australia and New Zealand
Released in cinemas in the UK in July
Out on DVD on Monday
Kingston Bagpuize Parish Council in action during filming
The Village that Made the Film
500 villagers came together to make the film
They paid for it, produced it and a few even acted in it
Script by bestselling humorous writer Guy Browning
Director of Photography award winning Balazs Bolygo
Film has been edited by BAFTA winning editor Beverley Mills
Ed Vaizey, culture minister, plays himself (quite well)
Preview screenings have been overwhelmingly positive
The media absolutely love the story ...
Extraordinary Media Interest

Click here for full
Click here for full
coverage
coverage
www.tortoiseinlove.com
www.tortoiseinlove.com
Tractors in Leicester Square
Leicester Square reopened in May 2012
Tortoise in Love was the first film to premiere in the new
Leicester Square
This was the fairy tale ending to the production story
The whole village traveled to London
Local farmers in DJs drove tractors up to the red carpet
The media coverage was intense
“We want to follow this story all the
way. It’s an amazing fairy tale and
they’re few and far between.”

Sky News
Sky News
The Moral of the Story
Networks can have huge multiplier effects: village
community, W.I., Westminster Council
Use your energy and enthusiasm to tap into and
mobilise other people’s networks
Do a good thing in a good way and people will want
to help you
Discussion: where are your
networks

for
Personal network audit
Online social media
Professional - within work
Professional - outside of work
Personal - family
Personal - leisure
Personal - education
Geographic

for
Example
Business specialism - Producers Forum
Business generalism - LinkedIN
Geographic - Birmingham Meetups, Residents Group
Education - Norwich School, Warwick University
Personal - Quakers
Political - Local Party, Regional Conference, National

for
The Single Most Valuable Tool of the
Trade

for
for
What this tool gives you:
A live, up to date public CV with references
Dominance in search engines for your name
The ability to maintain a network actively
Search powers across your networks’ networks
Direct, targeted messages to people you don’t even know

for
for
Story Time 2

for
Buto.tv

for
Outbound marketing requirement
Enterprise Software as a Service
Targeting decision-makers in big businesses
Identified retail and legal and professional as profitable

target sectors

for
Searched ‘IT Director Tesco’

for
Results
Invited to pitch
Got in the door along with every other market competitor
Won the gig
Retained business worth £100Ks

for
What’s Your Strategy?

for
Your plan for achieving a goal

for
What are you trying to achieve?

for
Create small, regular tasks

for
What do you have to say?

for
Manage your lists

for
Top Tips
Secure your user name across the board
Choose which profiles you’re going to use and maintain -

even if it’s just 1
Get to 90%+ complete on Linkedin
Connect with your colleagues, clients and regular contacts
Keep your profile up to date
Add new people when you meet them
Make new connections by setting the criteria, being
organised, and being selectiveMaintain your personal brand

for
Venio
Steffan Aquarone
•

steffanaquarone@gmail.com

•

07879 451608

•

@steffanaquarone

for

Power of Networks by Steffan Aquarone

  • 1.
    The Power ofNetworks 4 September 2013 Steffan Aquarone
  • 2.
    Who is thisman? Steffan Aquarone is a UK entrepreneur in the film and technology sectors. His projects involve collaboration between large groups of people with a common interest. ...a leading online marketing expert, technology entrepreneur and international speaker. for
  • 3.
    Making Things Happen Careful,strategic use of networks will increase your likelihood of meeting other dangerously ambitious people, and in turn increase the likelihood of your finding your wildest aspirations can become reality. Networks are also pretty good for selling, hiring and finding out what’s going on. for
  • 4.
    The Power ofNetworks for
  • 5.
  • 6.
  • 7.
    Tortoise in Love Tortoise in Love isa full length Romantic Comedy feature It’s a cross between Calendar Girls and The Full Monty It’s a feelgood, family-friendly film The film was made by (almost) the entire village of Kingston Bagpuize in Oxfordshire It’s already been sold to Australia and New Zealand Released in cinemas in the UK in July Out on DVD on Monday
  • 8.
    Kingston Bagpuize ParishCouncil in action during filming
  • 9.
    The Village thatMade the Film 500 villagers came together to make the film They paid for it, produced it and a few even acted in it Script by bestselling humorous writer Guy Browning Director of Photography award winning Balazs Bolygo Film has been edited by BAFTA winning editor Beverley Mills Ed Vaizey, culture minister, plays himself (quite well) Preview screenings have been overwhelmingly positive The media absolutely love the story ...
  • 10.
    Extraordinary Media Interest Clickhere for full Click here for full coverage coverage www.tortoiseinlove.com www.tortoiseinlove.com
  • 11.
    Tractors in LeicesterSquare Leicester Square reopened in May 2012 Tortoise in Love was the first film to premiere in the new Leicester Square This was the fairy tale ending to the production story The whole village traveled to London Local farmers in DJs drove tractors up to the red carpet The media coverage was intense
  • 12.
    “We want tofollow this story all the way. It’s an amazing fairy tale and they’re few and far between.” Sky News Sky News
  • 13.
    The Moral ofthe Story Networks can have huge multiplier effects: village community, W.I., Westminster Council Use your energy and enthusiasm to tap into and mobilise other people’s networks Do a good thing in a good way and people will want to help you
  • 14.
    Discussion: where areyour networks for
  • 15.
    Personal network audit Onlinesocial media Professional - within work Professional - outside of work Personal - family Personal - leisure Personal - education Geographic for
  • 16.
    Example Business specialism -Producers Forum Business generalism - LinkedIN Geographic - Birmingham Meetups, Residents Group Education - Norwich School, Warwick University Personal - Quakers Political - Local Party, Regional Conference, National for
  • 17.
    The Single MostValuable Tool of the Trade for
  • 18.
  • 19.
    What this toolgives you: A live, up to date public CV with references Dominance in search engines for your name The ability to maintain a network actively Search powers across your networks’ networks Direct, targeted messages to people you don’t even know for
  • 20.
  • 21.
  • 22.
  • 23.
    Outbound marketing requirement EnterpriseSoftware as a Service Targeting decision-makers in big businesses Identified retail and legal and professional as profitable target sectors for
  • 24.
  • 25.
    Results Invited to pitch Gotin the door along with every other market competitor Won the gig Retained business worth £100Ks for
  • 26.
  • 27.
    Your plan forachieving a goal for
  • 28.
    What are youtrying to achieve? for
  • 29.
  • 30.
    What do youhave to say? for
  • 31.
  • 32.
    Top Tips Secure youruser name across the board Choose which profiles you’re going to use and maintain - even if it’s just 1 Get to 90%+ complete on Linkedin Connect with your colleagues, clients and regular contacts Keep your profile up to date Add new people when you meet them Make new connections by setting the criteria, being organised, and being selectiveMaintain your personal brand for
  • 33.

Editor's Notes

  • #5 Cameron, Boris, George Osborne, Half the male Rothschilds, Charles Spencer, Major General Sir Sebastian Roberts
  • #6 I’ve used networks to hire, sell, put projects together and help someone move to Singapore
  • #9 This is the Parish Council.
  • #10 relied upon community to raise money, WI to make film
  • #12 relied on westminster council for odeon (rupert),
  • #16 Ask the group for examples
  • #17 In my case
  • #20 Ask the group for examples
  • #22 Ask the group for examples
  • #25 Cameron, Boris, George Osborne, Half the male Rothschilds, Charles Spencer, Major General Sir Sebastian Roberts
  • #26 In the course of my career, probably millions of pounds worth of business
  • #27 Ask the group for examples
  • #28 Ask the group for examples
  • #29 Ask the group for examples
  • #30 Ask the group for examples
  • #31 Ask the group for examples
  • #32 Ask the group for examples