The document summarizes an innovation called the OWD Service that allows patients to text their daily health readings like blood pressure and blood sugar to a monitoring system. The system analyzes the data and alerts physicians if readings breach thresholds. Physicians can access patient histories to determine necessary interventions. A trial of the service among 50 patients found that 32% improved health control and 30% required increased medical care. The innovation is being expanded through a partnership to provide localized health, wellness and nutrition messages directly to subscribers' phones by SMS.

1.
ABOUT
THE
INNOVATION:
Patients
who
are
enrolled
in
the
OWD
Service
text
their
daily
readings
(e.g.
blood
pressure
and
blood
sugar)
to
the
monitoring
system.
The
system
analyzes
the
data
and
alerts
patients’
physicians
or
caregivers
when
readings
breach
preset
thresholds.
Physicians
can
access
patients’
histories
to
determine
the
nature
of
intervention
warranted.
Presented
by
Okey
Okuzu
of
Instrat
INNOVATION
RESULTS:
In
a
six
month
trial
involving
approximately
50
patients
by
the
Nigerian
subsidiary
of
Heineken
NV:
• 16
(32%)
or
enrolled
patients
progressed
to
satisfactory
control
of
their
pathology
• 15(30%)
required
escalation
of
their
medical
care
to
specialists
INNOVATION
EXPANSION:
InStrat
and
Anadach
Group
have
partnered
to
expand
the
offering
to
include
locally
customized
health,
wellness,
dietary
and
nutritional
messaging
direct
to
subscribers’
mobile
phones
by
SMS:
• Health
Messaging
(Health
Education,
Wellness
Tips,
Chronic
Disease
Messaging)
• Interactive
Health
Information
(Automated
health
responses
on
conditions
that
people
don’t
want
to
discuss
–
e.g.
STDs,
HIV,
ED,
Drug
Abuse,
Mental
Illness,
Women’s
Sexual
Health)
To
date,
the
messaging
service
has
been
scaled
up
to
2,000
+
subscribers