Promotions, Contests and Sweepstakes Social Media Marketing
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SparkMission Portfolio 2015 Social media success stories by the SparkMission Team-created by Julie Welles, President
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Promotions, Contests and Sweepstakes Social Media Marketing
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- 4. Promotions, Contests and Sweepstakes 20K Firehouse Challenge 2014 SuperFan Weekend Trivia Mini- Contests 2014
- 5. Promotions, Contests and Sweepstakes Second Chance Firehouse Challenge 24 Hour Fundraiser for the National Fallen Firefighters Foundation 2015 Game Day Trivia Challenge 2015-Facebook Contests
- 6. WORK PERFORMED: SOCIAL STRATEGY, MANAGEMENT, MARKETING, CONTENT DEVELOPMENT/CURATION, GRAPHIC DESIGN OF FACEBOOK, TWITTER AND LAUNCH OF PINTEREST BRAND PROFILE.
- 9. Promotions, Contests and Sweepstakes “Pin to Win” Sweepstakes. Resulted in 39K pins, 500K impressions, 1.2K new followers, 1100 likes, 1.36K Viral Shares. Also reached a 36K on Facebook and Twitter. Meatball Munchkins Photo Contest: Reach: 72K New Fans Gained: 384
- 10. • WORK PERFORMED: STRATEGY, MARKETING, GRAPHIC DESIGN AND SOCIAL MANAGEMENT OF FACEBOOK AND TWITTER PROFILES. • ENLARGED FACEBOOK PAGE COMMUNITY FROM JUST 177 FANS TO OVER 10K FANS, WITH A TOTAL ANNUAL ORGANIC REACH OF 143K, AN AVERAGE ENGAGEMENT RATE OF 5.3% WHICH IS REMARKABLY HIGHER THAN THE INDUSTRY STANDARD FOR CPG’S (.26%). INCREASED TWITTER FOLLOWERS BY 232%
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- 14. • ESTABLISHED A NEW FACEBOOK PAGE FOR A NATIONALLY KNOWN AUTHOR OF SEVERAL BOOKS ON THE SUBJECT OF CANCER AND HEALING. IN JUST 3 MONTHS, GAINED 5K+ FANS AND FOLLOWERS AND ENLARGED HIS REACH TO MORE THAN 250K INDIVIDUALS AND EXPANDED HIS THOUGHT LEADERSHIP THROUGH VIGOROUS CONNECTIONS WITH OTHER INFLUENTIAL CANCER AND HEALING LEADERS ON FACEBOOK. ADDITIONALLY, THE ORGANIC AND PAID POSTS INCREASED THE CONVERSIONS AND CLICKS THROUGH TO HIS AMAZON BOOKSTORE.
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