Portfolio for tumblr
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The document outlines the professional experience of an intern at an entertainment marketing agency. It describes the intern's responsibilities, which include general office duties, assisting with client projects, researching scripts for product placement opportunities, and organizing products. It also lists projects completed by the intern, such as compiling a list of celebrity parents to promote a music label and constructing a brochure for a location manager mailing.
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2) It aims to promote the film to its target audience of 15-25 year olds through social media marketing like a dedicated Twitter account and hashtag.
3) The key elements of the promotion package are designed to attract the target audience through their focus on fashionable elements like makeup, fur coats, and boots shown in the poster and magazine cover.
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Portfolio for tumblr
- 1. Professional Experience An entertainment marketing agency, offering clients support in the areas of product placement primarily with film and television, entertainment promotion, sponsorship and licensing.
- 2. Entertainment Marketing InternJune 2010- Present General office duties, assisting the marketing manager with client projects. Researching and reviewing of scripts for product placement opportunities. Organize incoming and outgoing products for entertainment placements. Updating the current inventory and shipment logs. Link to Spotlight Marketing, Inc : http://www.spotlightmarketing.com/experience.html
- 3. Spotlight Marketing, Inc. Client List as of July 2010
- 4. Intern Project: Rockabye Baby! Mailing Product Seeding is an example of the common word of mouth strategy we use at Spotlight Marketing where we develop direct-to-celebrity outreach programs which target clients that fit a specific brand profile. For this project I was in charge of compiling a list of expecting celebrity parents to help promote one of our new clients, Rockabye Baby; a music label of lullaby renderings from popular rock bands like The Beatles, Journey, Led Zeppelin, AC/DC and more. I constructed this one sheet to accompany about one hundred baby inspired, gift-wrapped packages of multiple albums including promotional information to help raise awareness and influence high profile celebrities to invest in this company or tell their friends and family about it.
- 5. Email from Supervisor; In regard to my work on theRockabye Baby! Mailing Project.
- 6. Intern Project: Location Manager Mailing I constructed this brochure using MS PowerPoint to inform and update for a promotional mailing to various entertainment production company's Location Managers. Back Front
- 7. Middle Pages
- 8. Advertising Copy Here I conducted research to integrate Pier 1 Import’s catchy lingo and create example’s of copy-write used for product integration on the game show, The Price is Right. I was responsible for creating 3 examples of a 10 second copy describing this winning prize to be read by the TV show’s host, Drew Carey.
- 9. Examples of Copy for Pier 1 Package: Dining done different with this outdoor Red Paisley Mosaic Counter Table, Stools and brightly colored cushions from Pier 1 Imports. The metal and ceramic furnishing ensures a casual interactive spot for summer festivities, only from Pier 1 Imports! Get festive with this sturdy outdoor Red Paisley Mosaic Counter Table, Counter Stools with bright cushions from Pier 1 Imports. The metal and ceramic furnishing ensures a casual interactive spot for summer fun, only from Pier 1 Imports. Let this casual Red Paisley Mosaic Counter Table, Stools and comfy colored cushions ensure timeless interaction between your guests from Pier 1 Imports. For memorable summer nights, this outdoor table covered in dazzling details will ensure you a good time, only from Pier 1 Imports!
- 10. Product Placement Breakdown I recorded this script breakdown of an in-development film, “Bringing Up Bobby” :