10. "Pop Art is: Popular (designed for a mass audience) Transient (short-term solution) Expendable (easily forgotten) Low Cost Mass produced Young Witty Sexy Gimmicky Glamorous Big business ...Yours!" (Richard Hamilton - from a letter to Peter and Alison Smithson, 1957)
Editor's Notes
“ I like painting on a square because you don’t have to decide whether it should be longer-longer or shorter-shorter or longer-shorter: it’s just a square. I always wanted to do nothing but the same-size picture, but then somebody always comes along and says, ‘You have to do it a little bit bigger,’ or ‘A little bit smaller.’ You see, I think every painting should be the same size and the same color so they’re all interchangeable and nobody thinks they have a better painting or a worse painting. And if the one ‘master painting’ is good, they’re all good. Besides, even when the subject is different, people always paint the same painting.” –THE Philosophy of Andy Warhol (From A to B and Back Again) Mass production of artwork (this was art for the masses, the reiteration of already stated pop icons
![“ A Positive dada” ,[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)