Pinterest is a virtual bulletin board that allows users to share images and links they find interesting or inspiring by pinning them to thematic boards. Other users can then repin items that have been pinned. It has grown rapidly to over 11.7 million unique monthly visitors in January, making it one of the fastest growing sites. Pinterest also has the potential to drive significant referral traffic, more so than Google+, LinkedIn, and YouTube combined according to some sources. It is predominantly used by women and has a varied age range of users.

1. What is Pinterest?

2. What is Pinterest?
Pinterest is a virtual bullein board that allows users to share
images/links they find intersting or inspiring. Once shared,
these images become “Pins” that can be placed on thematic
“Boards” that users can customize for any topic. Once something
is pinned, it can then be “Repinned” by other Pinterest users.

3. What is Pinterest?
Lian’s Definition:
Pinterest is the Online Visual Gateway to your personality
(or in this case, the personality of 500 Staffing)

4. What is Pinterest?
Lian’s Definition:
Pinterest is the Online Visual Gateway to your
personality (or in this case, the personality of 500
Rule #1
It’s a Visual Medium, so everything must be visually
appealing.

5. Why Use Pinterest?
According to comScore, Pinterest reached 11.7 million unique
monthly visitors in January, making it the fastes standalone site
in history to cross the 10 million mark.

6. Why Use Pinterest?
Pinterest has the potential to drive serious referral traffic.
According to Shareaholic, based on data from their 200,000
member publishers, Pinterest drives more referral traffic than
Google+, Linkedin, and YouTube combined.
Rule #2
Pinterest is all about embodying culture. It is NOT about
self-promotion

7. Pinterest Demographics
Female-Dominated and Varied in Age

8. Pinterest Lingo
A Primer on Basic Pinterest Terminology