The document describes a proposed audio-enabled pillow called "Sound Sleep". It discusses research showing many people listen to music while sleeping. The pillow would allow wireless music playback and other features like alarms. Target markets include teenagers, young adults, and middle-aged dealing with stress/insomnia. A marketing plan is proposed, including online sales, demonstrations in malls, partnerships with doctors, and a digital campaign using videos, social media, and a mobile app. The goal is to introduce an innovative sleep product and build customer loyalty through additional customization options.
How Steve Jobs Launched a Billion Dollar Lean Startup: The Lean Business Mode...Rod King, Ph.D.
Gartner's prediction that 80% of gamification projects would fail within a year is often quoted to validate the risks inherent in planned gamification projects. Technically, a gamification project is a "lean startup" because in a typical gamification project, an innovative product or service is being created under conditions of great uncertainty. And as we know, the failure rate of innovation projects is very high.
The late Steve Jobs of Apple had extreme success with launching "lean startup" projects. How did Steve Jobs consistently do it?
The presentation below shows a gameboard that illustrates the process of how Steve Jobs launched the "Billion Dollar" lean startup project of the iPod. Hopefully, the presentation will inspire and help entrepreneurs to reduce the high failure risk that is currently associated with gamification projects.
Your comments and feedback are welcomed.
http://goo.gl/DoFgDx
Why You Should Invest In Sensory MarketingMichael Ash
An overview of why your business should invest in sensory branding in retail environments, and why you should choose WAV Atmospheric Branding for the job.
Designing for the senses is becoming more widespread. Done well, it can be very engaging and increase revenues, brand experience and loyalty. Done badly, it can be overwhelming and drive customers away. Top 10 mistakes in sensory branding as viewed by Vetyver.
On April 2013, Nokia organized AppCampus for Vietnamese developers; as an Premium Development Partner, Felix joined the contest. I proposed an innovative music distribution platform taking advantage of the NFC technology allowing consumers to PAY, OWN, and PLAY music in the most convenient and natural way.
10 Benefits Of Healthbuddy Wellness PillowSastasundar
Sleep is a behavioral state that is a natural part of every individual’s life. Sleep is a required activity, not an option. We all recognize and feel the need to sleep. After sleeping, we recognize changes that have occurred, as we feel rested and relaxed.
This brief powerpoint is focusing on helping the consumer utilized the proper criteria when selecting a pillow. Sleep positions are discussed as well specific types of pillows and where they can be found. Enjoy and sleep well!
How Steve Jobs Launched a Billion Dollar Lean Startup: The Lean Business Mode...Rod King, Ph.D.
Gartner's prediction that 80% of gamification projects would fail within a year is often quoted to validate the risks inherent in planned gamification projects. Technically, a gamification project is a "lean startup" because in a typical gamification project, an innovative product or service is being created under conditions of great uncertainty. And as we know, the failure rate of innovation projects is very high.
The late Steve Jobs of Apple had extreme success with launching "lean startup" projects. How did Steve Jobs consistently do it?
The presentation below shows a gameboard that illustrates the process of how Steve Jobs launched the "Billion Dollar" lean startup project of the iPod. Hopefully, the presentation will inspire and help entrepreneurs to reduce the high failure risk that is currently associated with gamification projects.
Your comments and feedback are welcomed.
http://goo.gl/DoFgDx
Why You Should Invest In Sensory MarketingMichael Ash
An overview of why your business should invest in sensory branding in retail environments, and why you should choose WAV Atmospheric Branding for the job.
Designing for the senses is becoming more widespread. Done well, it can be very engaging and increase revenues, brand experience and loyalty. Done badly, it can be overwhelming and drive customers away. Top 10 mistakes in sensory branding as viewed by Vetyver.
On April 2013, Nokia organized AppCampus for Vietnamese developers; as an Premium Development Partner, Felix joined the contest. I proposed an innovative music distribution platform taking advantage of the NFC technology allowing consumers to PAY, OWN, and PLAY music in the most convenient and natural way.
10 Benefits Of Healthbuddy Wellness PillowSastasundar
Sleep is a behavioral state that is a natural part of every individual’s life. Sleep is a required activity, not an option. We all recognize and feel the need to sleep. After sleeping, we recognize changes that have occurred, as we feel rested and relaxed.
This brief powerpoint is focusing on helping the consumer utilized the proper criteria when selecting a pillow. Sleep positions are discussed as well specific types of pillows and where they can be found. Enjoy and sleep well!
Advantage Audiology & Hearing Center describes analog and digital hearing aids.
Full service audiologist with the best selection of hearing aids in Gaylord MI. See us for hearing tests, custom ear protection, tinnitus treatment, ear wax removal, hearing aid repair.
The presentation is a semester long brand profile, which analyzes how Amazon works in their industry. While Amazon has many products and services, our team chose to specifically outline Amazons Echo.
My portfolio of projects I have done over the past couple of years. Includes sketching, research and final products of each sole project, with additional development drawings and evaluations.
" The Hearing aids are a small machine that helps deaf people to hear louder and clearer. When people are facing trouble to hearing, It’s help to improve your hearing by amplifying soft sounds. It won’t make you hearing perfect but they make sound clear. It has five components and they are packaged into several different styles of hearing machines. Using these devices, people can hear properly in any environment.
"
Casper Dream Team Application User Research Report David Delgadø
As a passion project, I was tasked with finding a problem that could be solved with technology and tieing it to a brand. In this case, I found that smart alarm clocks fell short and given the proliferation of mattress start-ups, Casper could use such a technology to make it's offering more compelling.
A little bit of history and an explanation of how analog devices work versus how digital devices work is essential to understand the distinctions between analog and digital hearing aids.
Sleepwell - Charting the Next Level of Brand GrowthShantanu Sengupta
A strategy to take the brand leader towards its next level of growth.
Personally I felt that the brand did not capitalize upon its strengths early, and has been putting too much effort on product marketing. This strategic approach was recommended to shorten the distance between brand and product marketing.
(The creatives developed for the strategy have been consciously removed from this document, in order to protect interests of the people involved)
American Hearing & Balance explains the differences of analog and digital hearing aids
Full service audiologist with the best selection of hearing aids in Los Angeles CA. See us for hearing tests, custom ear protection, tinnitus treatment, ear wax removal, hearing aid repair.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
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Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
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Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
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Pillow with audio
1. Pillow with an Audio
Enabled System
ATHITHI RAMAN
SAIPRASAD SHELKE
2. Pillow?Audio Enabled? How? What is It?
Do you listen to
music when you
sleep?
Do you fear the
harmful
radiations of the
phone?
Do you want to
sleep like a baby?
Many people don’t sleep well for various reasons like stress, anxiety or the fact that
they don’t have the comfortable cushion! We would like to make sleep a pleasurable
experience to delight customers.
3. A multi-functional Pillow? Really?
RESEARCH
More than 75% of the people in the age bracket of 13-35
listen to music when they sleep
CUSTOMER RESPONSE
On learning of such a product we received umpteen such
responses-”Where do you get it I would like to have one”
FUTURE POTENTIAL
People went on to give valuable suggestions like voice
recognition, alarm systems and customized features
“The headphones
entangle at night and we
end up wasting the phone
battery “
“Finding a pillow with a
basic feature of softness
itself is a task today”
“It would be great to talk
to the pillow and give it
instructions”
4. CATEGORY CHARACTERISTICS ATTRACTIVENESS OF THE SEGMENT
TEENAGERS Heavy Metal fans who are fond of
pumped up volumes
Can gain customer loyalty for a
long period
Can gain quick fame in this
demographic
YOUNG ADULTS They want a huge choice of playlists
They look for additional benefits like
alarm settings and voice recognition
Spread a good word on social
media and set it ablaze
Would involve in customer co-creation
MIDDLE AGED Many face stress disorders, anxiety
and insomnia
They would purchase such a pillow if
emergency phone calls and
messages could be audio-enabled
Look for economic value
Travellers in trains can find this to be a great companion. In hospitals for people with sleep problems,
medical issues and even mental disorders.
5. The logo brings out the cool and inviting colours. “Sound
Sleep” not only refers to the undisturbed sleep but the
music that makes it an altogether different experience.
Sound Sleep is a pillow that has the additional
attributes of music, playlists and even alarm tunes.
6. Positioning Statement
Sound Sleep is a pillow that is an innovative offering for blissful
sleep through its unique features to consumers looking for a
differentiated experience around the world.
TARGET SEGMENT
Consumers looking
for experiencing
innovation.
Teenagers, young
adults and the middle
aged who want the
delight of the
augmented product.
POINT OF DIFFERENCE
Features like head
massages,
customization of pillow
size and colour, inbuilt
playlists, battery life
FRAME OF REFERENCE
Pillows
comfort cushions
7. We took a survey and these
were the kind of features
consumers that they would
be delighted to have:
Customized Designs
Vibrations that gave
head massages
Sensors which detected
sleep and automatically
switched off the music
Voice Recognition for
Volume Controls
USB Ports
Mobile Phone
Connectivity
SOUND SLEEP pillows can be
customized for different colours
and sizes
SOUND SLEEP pillows not only
come with inbuilt speakers but
with additional benefits like a
range of accessories like
headphone jacks, sensors for
sleep detection, head massagers
SOUND SLEEP would like to offer these
benefits to the consumer and let them
choose their mix to give a
differentiated custom offer
Introduction of new features
engages customers. Also after sale
services for the above features will
help gain customer loyalty
8. Based on our survey the ideal price one
would like to pay for this product: More
than 90% said that 1500-2500 INR would
be a good benchmark
In spite of no
benchmark of
such a
product in
India the
consumer has
estimated
SOUND SLEEP
to be around
8-13 times
the price of
an ordinary
pillow
Market skim
pricing would
be an ideal
strategy since it
is a new
technology
Additional features
and offers would
continue to keep
the customers loyal
Introduction of
price
differentiation
for accessories
for eg. The
strategy used by
Gillette(blades)
and HP
printers(ink)
Competing in
the international
market with
iPillow, Music
Bean because of
competitive
pricing
SOUND SLEEP is a product that many would
first like to experience and then purchase. The
consumers who have understood the product
would then even prefer online channels
So where is the
best place to
experience
SOUND SLEEP?
Online selling on
snapdeal.com, ebay.com,
amazon.com, flipkart.com-with
the possibility of customization
like for instance Dell laptops
Customers
would make
quick decisions
at these stores
after
experiencing
SOUND SLEEP
9. LAUNCH STRATEGY
BELOW THE LINE
Conducting
Below the Line
activities in malls
and showrooms
by giving the
pleasurable
experience
Taking immediate
orders, social
networking profiles
and feedback at this
stage would be useful!
DOCTORS AND THERAPISTS
For those with
sleep disorders,
mental illness or
insomnia the
special playlists
on SOUND SLEEP
can help as a
therapy
ADVERTISING
Using fun
comic strips, ambient
advertising, airport
lounges, trains like
Rajdhani-to promote
SOUND SLEEP when
commuters want a
source of pass time
and good sleep
DIGITAL MARKETING
Viral youtube
videos
Facebook pages
like-”Let us Sleep
Sound”
Twitter to engage
with tweets on
latest needs
10. Forming social circles(specially for those with
sleep disorders)
Using mobile apps to turn on the pillow, set
a playlist and alarm
Engaging by forming
hash tags like
#soundsleep,
#areyousleepingsound
Conducting polls and
votes for active
interaction
Attempt to sell the
accessories along with
the pillow
Selling these pillows with
stretch chairs and
mattresses
As per customer needs and
interaction coming out with
“glow in the dark”
“mood music” and such
extravagant features
MOBILE
APPS
LAUNCH
STRATEGY
BUNDLING
ADDED
BENEFITS
CONTESTS