This document contains the results of a survey about film viewing habits. The key findings are: - The survey respondents were split 50/50 between male and female. Most were aged 15-20 or 40+. - The most popular film genres were horror/thriller and comedy. Documentaries and sci-fi were also popular. - 70% of respondents said they watch films very often. - Trailers and previous films were the top factors attracting people to watch a film according to 33% and 40% respectively. - Suspense, quick shots, and catchy scenes stood out most in film trailers for respondents. - 30% said they enjoy watching low budget films and 45% go

2. 1. Are you male or female?
Female Male
50% 50%

3. What's your age group
13-14 15-16 17-18 19-20 20-40 40+
0%
12%
0% 19%
0%
69%

4. 3. What are your favourite genres of film?
Horror/thriller
24% 24%
Documentary
Sci-Fi
Childrens
Romance
2% Chick flick
Country and western
9% War
Christmas
24% Comedy
2%
Action/Adventure
4% 2%
9%
0%

5. 4. How often do you watch films
Rarely Not very often Often Very often Never
0% 0%
5%
25%
70%

6. 5. What attracts you to watch a film?
7%
40%
Posters
33% Trailers
Reviews
Previous films
20%

7. 6. What stand out in film trailers to you?
Music Humour Quick shots Catchy scenes Suspense Actor
10%
25%
15%
10% 10%
30%

8. 7. Do you enjoy watching low budget films?
Yes No
30%
70%

9. 8. How often do you got to the cinema?
Never Rarely Sometimes Often Very often
5%
15%
35%
45%

10. 9. Do you enjoy watching film trailers?
Yes No
15%
85%