Physicians priorities when logged in social or collaborative networks
1. Physicians
priori-es
when
logged
in
SOCIAL
or
COLLABORATIVE
NETWORKS
Doctors
professional
interest
INDEPENDENT
Private
physician-‐only
community
(e.g.
inmedics)
SPONSORIZED
Private
Physician-‐only
Community
(e.g.
Pharma
Cos)
OPEN
COMMUNITIES
(e.g.
FaceBook,
Linkedin)
Security
YES
YES
NO
Confiden-ality
and
privacy
YES
SOME
TIMES
NO
Doctor
ac-vity
promo-on
YES
NO
SOME
TIMES
Job
opportuni-es
YES
NO
SOME
TIMES
Doctors-‐pa-ents
interac-on
YES
NO
SOME
TIMES
Mobility
(APP)
YES
SOME
TIMES
YES
Medical
content
YES
YES
NO
Incen-ves
and
rewards
YES
SOME
TIMES
NO
Doctors-‐pharmas
interac-on
YES
YES
NO
Social
networking
(doctors)
YES
SOME
TIMES
NO