PhoTouris offers highly functional travel planning experience coupled with inspiring guided tours developed by expert travelers.

1. Your Guide to the World of Visually Rich
Exploration Travel Shaped and Endorsed
by Expert Travelers’ Community
By Evgeny Torkanovskiy
torkanovsky@gmail.com
Tel. +7 (985) 210 68 28

2. Global Problems of Discretionary Travelers
• Where to go?
• How to obtain best possible experience and be
sure that it’s really the best?
• Where to find knowledgeable guides?
• How not to lose your track if offline?
• How to make money on my knowledge of
particular places?
!People need guides and solutions to lead
them both online and offline and people are
ready to become guides for others
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3. Solution
PhoTouris
It combines:
• high-quality visual and informational
content;
• exceptional trip planning, navigation and
management tools;
• social community and peer-to-peer
community approval services.

4. Present Stage
• Service engine ready with integrated
functionalities (trip navigation, lodging,
transport and other POI booking, sharing, joining
and editing modes etc.)
• Web-site in alpha mode
• >40 guided tours in Tour Library
• PhoTouris Navigator for iOS ready
• Core professional development team working on
the project
• >$850K invested to date
• Concept tested
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5. Solution – Web Site

6. Solution – Mobile App
Planner
Router
Navigator

7. Executive Team
Dmitry Arhipov, 47, founder, CEO
Founded in 1993 Akella, leading computer games developer, publisher and
distributor (> 250 games, > 2 mln. copies of Pirates of the Carribean sold
worldwide). Brought Intel and Quadriga as shareholders in 2004.
World-renowned photographer, >1 mln. visitors to personal exhibitions
Dmitry Rogatin, 41, CTO
Head of development team in Akella
Co-founder of major online tour operator for destinations in Latin America
Igor Isaev, 23, Head of development
Python Developer in Bars Group, Sobytie.ch
python, django, flask, js, backbonejs, spinejs, redis
Karen Grigoryan, 24, Head of mobile
Isida head programmer – social network and mobile app for National Badminton
Federation
Mobile apps and games developer
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8. Market size and dynamics
Target Audience
• > 1 bln international travelers!in 2013!with 6% annual
growth !
• Of which 15-20% of discretionary travelers whose share
grows with market maturity to 20-25%
Market size
1. Online travel market -$525 bln in 2013 – 25% of total
travel market volume
2. Discretionary travelers spend "$100 bln!p.a.
3. Of which 50% is airline travel purchases.
! Our market segment is worth $50 bln p.a.
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9. Competitors
High Quality Content
Airlines
Sites
Google
Maps
Booking
PhoTouris
Expedia
Specialist Service
Trip
Advisor
Integrated Services
Trip
planning
sites
Low Quality Content
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10. Business Model
Revenue
• 40% - Hotel Room Booking
Revenue
Subscriber
Activity/
Ent‘t
Provider
PhoTouris
Advertiser
Lodging
Provider
(OTA)
• 25% - Guided Tours Sales
• 20% - Online Advertising
Revenue
• 10% - Activity GDS Revenue
• 5% - Other
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11. Key milestones 2014-2018
2014
2015
Product
Local
Launch
Global
Launch
Scale Up
Active Users
50,000
0.6 mln
50 mln*
Revenue
$100,000
$2.3 mln
$277
mln*
Investments
$800,000
$15 mln
$15mln**
2016-2018
*2018F
**2016
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12. Requests
We seek for Round A:
1. $800k (Seed/Round A)
2. Silicon Valley and world
travel industry
connections
Investment Uses
1%
17%
Development
14%
Marketing and PR
68%
Maintenance
G&A
3. Investor’s Online Travel
focus and expertise
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