A concept for an app to boost your traveling experiences.

1. myCultureTrip
Plan. Visit. Explore. Remember.
A web and mobile tool to create
a personalised experience of the culture of every city.

2. Planning:
• rich web-based
interface and tools
• itinerary
presentation
• personalized
recommendations
Actual Visit:
• visitors keep track of
what they are
interested in visiting
• contextual
information for each
POI
Post-visit:
• preserve memories
from the trip
• personal archiving
and “retracing”
mechanisms
Introduction
A solution that helps plan the perfect trip – myCultureTrip:

3. Challenge
myCultureTrip for Smart Cities:
affordable
solution
use of
crowdsourced
and curated
data
elimination of
print and
distribution
costs
enablement
of last
minute
changes
improving
quality of life
through ICT/
infrastructure

4. The product & Fiware
Relevance
•Object Storage GE: cloud storage for files from
trips, user actions and binary content (users)
•FIWARE Lab Cloud: to perform testing
•POI Data Provider GE: UI controls for user experi-
ence using interactive maps, photos, videos and
3D content
•OAuth 2.0 & Identity Management – Keyrock GE:
authorization and authentication services
•FIWARE Context Broker GE: Data and Context M
anagement

5. • Robust PHP 5.5+ framework
• Advanced features
• Small memory footprint
• Fully PSR Compliant
• 100% Unit Tested and Documented
• Composer for PHP dependencies
• Bower for client side dependencies
There are 1b tourist arrivals worldwide, half of them in Europe.
Of all travellers…
• 40% use social media to plan their trip
• 92% trusts friends & family for recommendations
• 85% use their smartphones abroad
• 30% post on social networks while on the actual trip
A huge opportunity to exploit for Europe
Market

6. Competition
 Big Players: Trip Advisor, TripIt, TripCase,
WorldMate, Minube (they do not offer
personalized services)
 Smaller more vertical solutions:
utrip, Tripomatic, myGola, Triporg

7.  Client: Independent traveler, “the explorer”
 Free for consumer
 Promote POIs relevant to traveler’s interests
 Revenues from well targeted promotions
Business model

8. Marketing Plan
Distribution channels:
 Travel agencies & online channels (social media, etc)
Promotion through:
 Social media campaigns
 Online advertisement
 Point of sale advertisement
 Media exposure

9. Our team
 Business Development : Odysseas Spyroglou
 Technical Management: Stavros Tekes
 Product Development: Tania Petsouka/ Foteini Giannaropoulou
 Design UI / User Experience: Giannis Koritsidis
 Domain Expertise: Avraam Adamidis

10. Milestones & money
MS1: Define and finalize requirements (M1)
MS2: Finalization of architecture of the web platform and mobile
application (M2)
MS2Development of minimum viable product (M5)
MS3: Testing of the application (M6)
Personnel* 80.000€ + Travel* 10.000€ + Indirect costs * 8.000€
Total*98.000€