2. 2
Problem: Guided tours
Overall quality of a tour
Those crazy crowds…
Too fast or too slow
(cc) By A.M. Kuchling
Booooooring...
3. 3
Solution: LOCAL PEOPLE!
Know the way, both on foot and by car
Know local legends, stories and tips
Offer variety of tours for all tastes
4.
5. 5
GuideSavvy
Create and publish thematic
audioguides about anything
Earn money by sharing your
knowledge about the city
6. 6
GuideSavvy
Explore a new city with your
own pace and schedule
Choose the best-rated guide
which suits your interests
Get location-based offers at a
perfect place and time
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European market potential
476M tourists × 640€ per arrival = 306 billion € a year1
55% of European tourists use a smartphone on a trip2
39% use mobile travel apps (in US: 60%)2
(1) European Travel Commission (2) TripAdvisor
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Market Competition
GuideMate beta GPSMyCity Triposo & TripWolf
Was created in May 2012 No rating system for guides Simply aggregated content
No turn-by-turn navigation, Poor functionality and design No itineraries, no audioguides
only compass directions
Only English-oriented No personalized tours
Paid premium guides only by
content partners Few audioguides
TooristApp, EveryTrail Others: no itineraries, no audioguides, mostly english oriented
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Our Business model
Transactional: 50% tour author reward
30% in-app purchase fee
20% GuideSavvy revenue
Advertising: free guides with integrated
commercial content along the route
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Implementation roadmap
ENHANCEMENT WAVE
BETA WAVE
ALPHA WAVE
Mobile App Some cool features
• Full-fledged tour storefront • Advertising engine
• Enhanced navigation • Automated photo
Mobile App Prototype
annotation
• Track-and-annotate Web portal • Augmented reality
• Follow-and-listen • Social features
• Full-fledged tour editor • Further improvements
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Team
Dmitry Solomakhin Alexey Rembish Vitaliy Goncharenko
Founder & CEO CTO CPO
5 years in software 8 years in software 7 years in software
development: development: development:
CRM, ERP, Internet DB, API, frameworks CRM, DB, software
trading backend architecture
Especially good in data design, managing teams
4 years in academic conversion, approximation
software development: algorithms Development expert of the
EU-funded projects 6th largest mobile network
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Summary
GuideSavvy creates opportunities for tourists and
local citizens by providing a marketplace for
personalized GPS-supported audioguides
Unsaturated market, open to new solution
with lots of potential competitive advantages
