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Persuasive Presentation (Individual): Fuck Cancer
Yael Cohen is the founder of Fuck Cancer, an organization that aims to remove stigma and barriers to openly discussing cancer. The organization's mission is to educate about cancer prevention and early detection in order to reduce late-stage diagnoses. Fuck Cancer uses campaigns on social media and contests to raise awareness about cancer risks and teaching self-exams. Funding comes from donations, gifts from other charities, and business development. People can get involved by donating, engaging on social media, or volunteering physically.
Persuasive Presentation (Individual): Fuck Cancer
- 1. individual persuasive presentation PWR382: Workshop in Presentation Strategies
- 3. Meet yael, thefounder of fuck cancer.
- 4. “No one talks aboutcancer until they have it.”
- 5. the mission What doesFC aim to do? To remove the barrier people believe exists when it comes to discussing cancer. Aims to begin an open and honest discussion about what cancer really is. mission intent strategy timeline goal how funding spending ways to help
- 6. the intent What isFC’s call to action? FC aims to educate on how to look for cancer. WHY Most cases of cancer are preventable/treatable when they’re detected early on. INTENT To put an end to late stage cancer diagnosis. mission intent strategy timeline goal how funding spending ways to help
- 7. the strategy What’s FC’sstrategy? for the first time in history, children know more than their parents. Generation y can teach their parents. will save lives. mission intent strategy timeline goal how funding spending ways to help
- 8. she spoke atthe white house next gen. leadership conference. the timeline What has Yael been up to? mission intent strategy timeline goal how funding spending ways to help 2009 2010 2010 2010 She spoke at summit series in D.C. and Miami. she spoke at the clinton global initiative. she presented at ted x. 2010 she founded fuck cancer. 2011 launch of ‘the cancer talk’ fuck cancer wins $25k in mozilla firefox challenge. 2012
- 9. the goal What isFC’s goal? They create a safe space to share emotional responses to cancer… how? mission intent strategy timeline goal how funding spending ways to help
- 10. the how How willFC achieve its goal? DEmikhov project. Cancer talk. the self- exam. to break stigma. facebook game to raise awareness about cancer risks. contest: people submit funny videos/scripts about doing/teaching cancer self-exams. mission intent strategy timeline goal how funding spending ways to help
- 11. tax-receipted donations. the funding Where doesFC’s funding come from? Funding comes from 3 main sources: non-tax receipted donations. gifts from other charities. mission intent strategy timeline goal how funding spending ways to help
- 12. the spending How doesFC spend its funding? FC’s funding is spent in 4 main areas: people.office. campaigns. business development. mission intent strategy timeline goal how funding spending ways to help
- 13. donate. The ways tohelp How can you get involved? social. digital. physical. mission intent strategy timeline goal how funding spending ways to help
- 14. Thank you forlistening! Any questions?
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- 16. Works cited Where didI get my information? videos • Cohen, Y. (2013). Using the F Word to Fight the C Word: Yael Cohen at TEDxVancouver 2010. TEDx Talks. Retrieved from https://www.youtube.com/watch?v=TureGe_x-ew. • Cohen, Y. (2013). FCANCER Yael Cohen. CNN Live. Retrieved from https://www.youtube.com/watch? v=B_ZtLuiUCro. • Shing, D. (2013). Razorfish Converge Shingerview: Yael Cohen, Founder and CEO, Fuck Cancer. Huffington Post. Retrieved from http://www.huffingtonpost.com/david-shing/razorfish-converge-shinge_b_3230916.html?. articles • Cohen, Y. (2014). Yael Cohen Braun on the power of authenticity. Fast Company. Retrieved from http:// www.fastcompany.com/3033238/women-to-watch/yael-cohen-on-the-power-of-authenticity. • Cohen, Y. (2013). How Gen Y Is Changing Cancer. ChicagoIdeasWeek. Retrieved from https:// www.youtube.com/watch?v=8DmA_3ifIeM. • Janowitz, N. (2012). Most Creative People 2012 #38: Yael Cohen. Fast Company. Retrieved from http:// www.fastcompany.com/3018223/most-creative-people-2012/38-yael-cohen.