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The perceptions of Luxury
Audrey Kabla - August 2nd, 2017
Organized by Annika Connor @ Beautique restaurant
The perceptions of Luxury
Audrey Kabla - August 2nd, 2017
Credits: Amaury Brac de la Perriere
Bienvenue
&
thank you for your presence
Credits: Mik & Becca Major
Credits: Siriane Bajot
“Marque & Luxe”
expliqué à mon boss
Audreykabla.com
Merci
annikaconnor.com - @annikaconnor
Merci
«Don't walk behind me; I may not lead. Don't walk in front of me;
I may not follow. Just walk beside me and be my friend.»
Albert Camus
What does Luxury mean to you?
SHARE WITH US ONE WORD
THAT DEFINES LUXURY
What does Luxury stand for?
Credits: Alice Parat
According to the Larousse French dictionary : “Luxury represents
something that is expensive, refined & somptuous. It describes
an environment that consists of expensive objects, an expensive
yet refined lifestyle.”
The ingredients of a Luxury product?
Avant-gardisme
Tribute to human excellence & nature
Service
Noble materialCraftsmanship
Quality
Scarcity
Creativity
Long lasting
Style
Customization
Credits: Ali Zalzali
Experience
How to recognize when we live a
Luxury moment?
Emotion
Pride
Pleasure
Freedom
Celebration
Anchered in the present
Transcendance
Happiness
Credits: Siriane Bajot
«Hédonism
«Ostentation
Life Luxury is about pleasure!
What can you show?
• Social status
• Money
• Success
• Social belonging
Make your dreams come true…
WHAT IS YOUR DREAM?
Their Luxury, YOUR Luxury, MY Luxury
Where does Luxury come from?
Luxury &
humanity
Where does Luxury come from?
Etymology
Mouvement = creativity
What are those Luxury brands?
WHICH BRAND MAKES YOU DREAM?
Extract from the book “Marque & Luxe” expliqué à mon boss – Credits: Audrey Kabla & Chloe Gosselin
Influence
Prestige
Dream
The diamond facets of any Luxury Brand?
Once upon a time
How far brands are and how can they keep inspiring us?
Extract from the book “Marque & Luxe” expliqué à mon boss – Credits: Dulceneia & Ali Zalzali
YUXA
Yoga + Luxe
Extract from the book “Marque & Luxe” expliqué à mon boss – Credits: Géraldine Profit
Entrepreneur & blogger
Founder of Epykomène
Epykomene.com/epyblog
Professor & Lecturer
The blog of epykomene
My misson?
Embrace, reveal & celebrate life through the concept of Luxury
@epykomene @Audrey Kabla
Merci &
Namasté
The perceptions of Luxury
Audrey Kabla - August 2nd, 2017
@epykomene – epykomene.com
@Audrey Kabla – audreykabla.com

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Perceptions of luxury - Audrey Kabla - Marque & Luxe