The document discusses collective intelligence and its key principles of openness, peering, sharing, and acting globally. It outlines some pros and cons of collective intelligence, including accessible community and free recognition as pros, and overload of freedom, tainted knowledge, and loss of privacy as cons. Finally, it provides references on the topic of collective intelligence and related concepts like digital collectivism and mass creativity.

1. History
William Marton Emlir Durkheim
Wheeler

2. Collective Intelligence

3. Theory
‘Collective Intelligence is needs for
principles in order to exist which would be
openness, peering, sharing and acting
globally’
(Don Tapscott and Anthony D, Williams)

4. Group Interaction

6. Examples

10. The Pros and Cons of Collective Intelligence

11. The Pro’s
The Pro’s of Collective Intelligence

12. An accessible community Free Recognition

13. The Con’s
Overload of
Freedom
Tainted Knowledge
Loss of Privacy

14. Future …

16. References
Lanier, J. (2006) Digital Maoism: The Hazard of the new Online Collectivism
Edge. [Available from:
http://www.edge.org/3rd_culture/lanier06/lanier06_index.html
Shirky, C et al. (2007) Reactions to Digital Maoism Available from:
http://many.corante.com/archives/2006/06/07/reactions_to_digital_maos
im.php
Leadbetter, C. (2008) We-Think: The Power of Mass Creativity London:
Profile Books.
Naughton, J. (2006) Blogging and the Emerging Media Ecosystem [WWW]
Available from:
http://reutersinstitute.politics.ox.ac.uk/fileadmin/documents/discussion/
blogging.pdf
Orlowski, A. (2007) Adam Curtis: The TV Elite has lost the plot [WWW]
Available from:
http://www.theregister.co.uk/2007/11/20/adam_curtis_interview/