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Unit #3 (Part 2) Competition & Business Organization PRACTICAL ECONOMICS
Market Structure Market Structure – the organization of a market that is based upon the degree of competition among businesses 4 TYPES OF COMPETITION Perfect (Pure) Competition Monopolistic Competition Oligopoly Monopoly
#1 Perfect Competition - A market where a large number of firms produce essentially the same product Five conditions that must be met: 1. A large market 2. A similar product 3. Easy entry and exit 4. Easily obtainable information 5. Independence **IMPORTANT – These firms have NO CONTROL OVER PRICE!!**
#2 Monopolistic Competition - A market where a large number of firms produce goods that are similar but varied ,[object Object]
1. Numerous Sellers
2. Relatively Easy Entry into Market
3. Differentiated Products – create real or perceived differences
4. Use of Nonprice Competition
5. Some control over price!IMPORTANT – *If these competitors can make  you buy into their “brand”, they can raise their prices within a narrow range*

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Pe business organization & market structure student

  • 1. Unit #3 (Part 2) Competition & Business Organization PRACTICAL ECONOMICS
  • 2. Market Structure Market Structure – the organization of a market that is based upon the degree of competition among businesses 4 TYPES OF COMPETITION Perfect (Pure) Competition Monopolistic Competition Oligopoly Monopoly
  • 3. #1 Perfect Competition - A market where a large number of firms produce essentially the same product Five conditions that must be met: 1. A large market 2. A similar product 3. Easy entry and exit 4. Easily obtainable information 5. Independence **IMPORTANT – These firms have NO CONTROL OVER PRICE!!**
  • 4.
  • 6. 2. Relatively Easy Entry into Market
  • 7. 3. Differentiated Products – create real or perceived differences
  • 8. 4. Use of Nonprice Competition
  • 9. 5. Some control over price!IMPORTANT – *If these competitors can make you buy into their “brand”, they can raise their prices within a narrow range*
  • 10. REVIEW MOST COMPETITIVE BIGGEST # OF FIRMS MANY FIRMS NO CONTROL OVER PRICE SOME CONTROL OVER PRICE
  • 11. #3 Oligopoly A market where a few firms produce similar or identical products Conditions -1. Domination by a Few Sellers - 2. Barriers to entry -3. Identical or Slightly Different Products -4. Nonprice competition -5. Interdependence Collusion (ex. Price Fixing)– BAD for Consumers Price Wars – GOOD for Consumers **IMPORTANT – Each firm has the ability to cause a change in output, sales, & prices of entire industry!!**
  • 12. #4 Monopoly - A market where there is a single producer of a product that has no close substitutes Conditions 1. A single seller 2. No substitutes 3. No entry 4. Almost complete control of market price Are there monopolies in the U.S.?
  • 13. Types of Monopolies Natural monopoly Market situation where costs are minimized by having a single firm produce the product Geographic monopoly Occurs when a town is too small to support two or more of the same business Technological Monopoly A firm or individual has discovered a new manufacturing technique or has invented something new = monopoly (Gov’t gives patent or copyright) Government Monopoly A business the gov’t owns and operates that involve products that private industry cannot supply
  • 14. REVIEW MOST COMPETITIVE LEAST COMPETITIVE BIGGEST # OF FIRMS MANY FIRMS A FEW FIRMS ONE FIRM NO CONTROL OVER PRICE SOME CONTROL OVER PRICE A LOT OF CONTROL OVER PRICE TOTAL CONTROL OVER PRICE