Paying attentionatevent inesroles_hwk2
•
0 likes•107 views
The document summarizes the author's experience at an internet congress held over 5 days at a 5-star hotel. The congress provided knowledge through important guest presenters and hosts. Participants were able to learn through posters, demonstrations and hands-on observation labs. The environment was welcoming and focused on sharing knowledge to help participants learn and achieve their goals.
Report
Share
Report
Share
Download to read offline
Recommended
ARE YOU PAYING ATTENTION?
The store has a green and yellow color scheme which makes customers feel fresh. The white, clean floor and high ceilings create a sense of open space. The lighting is bright to showcase product quality. Music plays at a calm volume. Products are arranged by function with featured items at eye level and less expensive products lower down. Customers are mostly in groups or families and browse the store for over an hour on average, with most making purchases.
Assg 1 observation lab
The document describes observations made during a visit to a new furniture store called Signature Trivandrum, noting details about the store exterior, interior environment, personnel, products, customers, and other observations. Key findings include that the store had a sparse interior with furniture arranged by function and prices not easily visible, most customers appeared to be browsing alone, and the owner reported business as doing okay in the first month since opening.
4
The store has an open door and a big sign with clear lettering that does not provide much information about the store. The environment is crowded with merchandise and has a random color scheme of mostly blue tiles, high ceilings, and right lighting that does not strongly affect the observer. Salespeople initiate contact within 5 minutes, may have a script, treat customers similarly, and match the store's image in uniforms. Popular products are displayed centrally and at eye level, while smaller, less expensive items are mixed throughout the store with easy-to-find prices and impulse items by the register. Customers are a mixed group that browses and makes purchases.
Observation lab
The observation lab document summarizes observations from a store visit. Key points include: the door was open making the observer feel welcome; the environment was bright but noisy due to other shops; it took a salesperson 7 minutes to make contact; impulse items were located near the cash register; and most customers appeared to be browsing and only 5-10% made a purchase.
Observation lab
The observation lab describes a Halloween store with orange and black decor, colorful flower flooring, and high ceilings. The store is brightly lit with black lighting elements that make it feel scary. Pumpkin smells fill the store as customers browse colorful displays of pumpkins and other Halloween items. Most customers are families with children browsing the store for around 10 minutes.
What i observed
The document summarizes observations from a store visit. It notes details about the store environment like lighting, flooring, temperature and noise level. It describes the store personnel in terms of their age, gender and uniforms. Products are analyzed based on their location in the store, pricing and popular items. Customer behaviors are also summarized such as their age, time spent in store, interactions and purchase rates.
Are you paying attention google drive
The document provides details on observations made during visits to four different stores - Lulu Hypermarket, Sultan Center, Carrefour, and Geant - in Kuwait. Some key highlights:
- Lulu Hypermarket had an attractive entrance, uniform color scheme, spacious feeling, and created a pleasant shopping environment.
- Sultan Center had an unattractive entrance location, dim lighting, disorganized merchandise, and an unclean appearance.
- Carrefour also had an attractive entrance and created a pleasant shopping experience, though prices were found to be higher.
- Geant had an unattractive entrance with small signage but otherwise similar environment and products as Carrefour.
The document observes
2
The store environment is brightly lit with red and white colors and a wooden floor. It is cold inside with many products and a distinctive mint smell. The music is very loud which causes noise. Salespeople do not initiate contact and do not have uniforms, appearing mismatched to the store's teen image. Products are arranged by price with impulse items by the register and most/least expensive items in back/front. Customers, mostly teens in groups, stay for about 15 minutes on a mission to find the best inexpensive item, with 30% purchasing.
Recommended
ARE YOU PAYING ATTENTION?
The store has a green and yellow color scheme which makes customers feel fresh. The white, clean floor and high ceilings create a sense of open space. The lighting is bright to showcase product quality. Music plays at a calm volume. Products are arranged by function with featured items at eye level and less expensive products lower down. Customers are mostly in groups or families and browse the store for over an hour on average, with most making purchases.
Assg 1 observation lab
The document describes observations made during a visit to a new furniture store called Signature Trivandrum, noting details about the store exterior, interior environment, personnel, products, customers, and other observations. Key findings include that the store had a sparse interior with furniture arranged by function and prices not easily visible, most customers appeared to be browsing alone, and the owner reported business as doing okay in the first month since opening.
4
The store has an open door and a big sign with clear lettering that does not provide much information about the store. The environment is crowded with merchandise and has a random color scheme of mostly blue tiles, high ceilings, and right lighting that does not strongly affect the observer. Salespeople initiate contact within 5 minutes, may have a script, treat customers similarly, and match the store's image in uniforms. Popular products are displayed centrally and at eye level, while smaller, less expensive items are mixed throughout the store with easy-to-find prices and impulse items by the register. Customers are a mixed group that browses and makes purchases.
Observation lab
The observation lab document summarizes observations from a store visit. Key points include: the door was open making the observer feel welcome; the environment was bright but noisy due to other shops; it took a salesperson 7 minutes to make contact; impulse items were located near the cash register; and most customers appeared to be browsing and only 5-10% made a purchase.
Observation lab
The observation lab describes a Halloween store with orange and black decor, colorful flower flooring, and high ceilings. The store is brightly lit with black lighting elements that make it feel scary. Pumpkin smells fill the store as customers browse colorful displays of pumpkins and other Halloween items. Most customers are families with children browsing the store for around 10 minutes.
What i observed
The document summarizes observations from a store visit. It notes details about the store environment like lighting, flooring, temperature and noise level. It describes the store personnel in terms of their age, gender and uniforms. Products are analyzed based on their location in the store, pricing and popular items. Customer behaviors are also summarized such as their age, time spent in store, interactions and purchase rates.
Are you paying attention google drive
The document provides details on observations made during visits to four different stores - Lulu Hypermarket, Sultan Center, Carrefour, and Geant - in Kuwait. Some key highlights:
- Lulu Hypermarket had an attractive entrance, uniform color scheme, spacious feeling, and created a pleasant shopping environment.
- Sultan Center had an unattractive entrance location, dim lighting, disorganized merchandise, and an unclean appearance.
- Carrefour also had an attractive entrance and created a pleasant shopping experience, though prices were found to be higher.
- Geant had an unattractive entrance with small signage but otherwise similar environment and products as Carrefour.
The document observes
2
The store environment is brightly lit with red and white colors and a wooden floor. It is cold inside with many products and a distinctive mint smell. The music is very loud which causes noise. Salespeople do not initiate contact and do not have uniforms, appearing mismatched to the store's teen image. Products are arranged by price with impulse items by the register and most/least expensive items in back/front. Customers, mostly teens in groups, stay for about 15 minutes on a mission to find the best inexpensive item, with 30% purchasing.
shop in Ghana
The document describes observations made about a store's environment, personnel, and products. Key details noted include the store having an open door, blue color scheme, green floor, salespeople in uniform matching the store's image, and men's shoes as the first product noticed. Patient observation is said to lead to valuable discoveries, as quoted by Isaac Newton.
Shop 1
The store draws customers in with its open entrance, clean environment, and sparsely displayed merchandise. The cream-colored interior with 12-foot ceilings feels open and clean. Products are arranged by function with most items at eye-level. Salespeople make immediate contact and treat customers equally, attempting to match the elegant store image. Customers browse for 15-20 minutes on average and 60% make purchases.
Observations
The document summarizes observations from visiting 6 stores in a shopping center on a Saturday morning. The key observations were:
1) All store doors were open, inviting customers inside. One store stood out for its bright, clean atmosphere.
2) Stores had similar environments - warm temperatures, same background music at a moderate volume, and ceilings of uniform height. Products were arranged by color and type.
3) Salespeople outnumbered customers 3 to 1 but mostly waited for customers to initiate contact. Salespeople were typically young females who sometimes used store products but lacked uniforms.
4) Popular products were prominently displayed near store entrances. Prices were sometimes hidden. Only 20% of browsing customers
5
The store draws customers in with its open door and sign with cool font featuring a cupcake. It has a pink color scheme, wood floors, high ceilings, and big windows that provide nice, bright lighting. The sparse but warm environment has a distinctive chocolate and strawberry smell. Customers of all ages generally stay for 30 minutes, walking directly to the food and purchasing items 100% of the time while enjoying free samples in the calm atmosphere, though it is cold, as expected in an ice cream shop.
Observation lab
The document provides observations from visits to four different stores: Target, a thrift store, Costco, and an unnamed store. For each store, the observer notes details about the exterior, interior environment, employees, products, and customers. The Target draws people in with its large red sign and logo. It has soft lighting, moderate noise, and crowded merchandise. Costco also draws people in with its open doors and welcoming staff. It has a loud environment caused by people and machines. The thrift store has a depressing grey interior and customers tend to browse alone.
Assignment 1
The summaries are as follows:
1. The first store has a green and white color scheme, tiled floor, moderately loud environment, and crowded merchandise. It has various products arranged by function and price. Most customers browse and about 85% make purchases.
2. The second store has an orange and white color scheme, very high ceilings, and is brightly lit. It has various electronics products arranged by function and price with demonstrations. Most customers are with others and about 75% make purchases.
3. The third store has inviting white walls with a matt finish and wooden floor. It has a low, domed ceiling likely to retain smells.
Are You Paying Attention?
The document provides observations from visits to four shopping malls located along Queen Street in Brisbane, Australia: Queen Adelaide Building, Myer Centre, Albert Lane, and another Albert Lane mall. The visits describe details about the environment, products, customers, and personnel observed in each mall. The malls varied in architectural style, size, types of stores, and customer demographics they attracted. The newest malls had more modern designs while the older malls catered to more mature customers.
Observationlab
The store has a bright orange color scheme that appeals to customers. It is well illuminated but noisy due to the number of customers. Products are arranged by function and price and located on the main floor. Most customers are with friends or family and stay for about an hour, touching products which is encouraged. Over 90% of customers make purchases.
Observation lab - by Shreyans Mulkutkar
The document summarizes the author's observation of a Best Buy store. Some key points include:
- The store draws customers in with deals displayed at the entrance. The automatic doors and large sign lettering with bold colors also attract attention.
- The store has a blue-yellow-black color scheme throughout that aims to be consistent in appearance. It has carpet floors and high ceilings.
- Products are arranged by category and price. Customers can try products and make purchases. Salespeople are present but do not always promptly assist customers.
- Most customers spend 25-30 minutes browsing alone or with others in their age range of 18-50 years. About 60-70% make a purchase.
Book shop
The document describes observations from a bookstore, noting details like the store having an open door, wooden floors, high ceilings, the smell of old books, and books arranged by genre. Employees are bookish and match the store's image, while customers browse the aisles and touch products for an average of 2 hours, with 40% making a purchase. The environment aims to be welcoming yet serious for readers.
Assignment 2
The store draws customers in with bright red colors and signs advertising sales. The open glass doors create a welcoming environment. Inside, red and blue color schemes and clean granite floors create a rich yet authentic feel. At 14 feet high, the ceilings feel spacious and roomy. Small CFL lights provide easy visibility of merchandise without being too loud. The temperature is maintained at a comfortable 22-24 degrees Celsius. Salespeople are friendly but don't follow scripts, treating different customers differently based on age. Products are arranged by price, function, and color with expensive items separated from impulse purchases near the registers. Customers generally browse alone or in pairs for 10-30 minutes, often touching and trying on clothes.
Assignment2 observation lab
Two stores, Target and CVS, were observed. Both stores had a red color scheme and automatic doors that made customers feel comfortable entering. Target had a high ceiling with hanging logos while CVS had a medicinal smell. Products were neatly arranged by function in both stores. Employees at Target seemed busy while CVS only had employees at checkout. Most customers at both stores were with others and on a mission, though CVS had more browsing customers.
Crash Course in Creativity Observation Assignment
The document provides an observation log describing various aspects of three different retail stores - Lane Bryant, Labyrinth Games and Puzzles, and A.C. Moore. For each store, details are given about the exterior, interior environment, personnel, products, and customers. Key aspects noted include color schemes, lighting, noise levels, product arrangements, employee uniforms and behaviors, and typical customer demographics and behaviors.
Assmt2
The store has a warm orange and white color scheme with 10-foot ceilings that make it feel open and bright. Products are arranged by gender and size with sale items at eye level. Most customers shop in pairs or groups and appear focused on their mission, though 30% make a purchase. Minimal engagement from sales staff could lower sales.
Paying attention
The store is a women's store with pink signage and an open door. Customers are mostly alone, around 35 years old, and browse the store for about 10 minutes touching and interacting with the products. The store has a brown and blue color scheme with ceramic floors, 12-foot ceilings, and bright lighting from ambient music. Employees make contact after 5 customers and wear black uniforms but don't have a strict script. Products are arranged by function with free samples and impulse items by the register.
Crash course on creativity store
This document provides observations from a store observation lab on creativity. It examines various aspects of the store environment, including the entrance, color scheme, flooring, lighting, noise level, smell, cash register location and security. It also considers personnel factors like how quickly employees initiate contact with customers and their uniform. Product placement, pricing and impulse items are discussed as well as characteristics of typical customers, like their age, gender and browsing behaviors. The document concludes that this particular store observation assignment lacks creativity.
2 paying attention
The MEXX store environment creates a welcoming atmosphere for customers. A large, well-lit sign draws customers inside where they find a modern yet comfortable space with ample room to browse. Sales associates are attentive without being overbearing and treat all customers equally. Products are arranged logically and prices are easily visible throughout the store. This encourages customers to browse the mainstream items at eye level or more expensive accessory items locked safely behind glass.
Observation lab-Assignment 2
The document provides observations from a visit to a KFC lifestyle retail store. It notes that the store had a welcoming brand image and signage that conveyed what could be expected inside. The interior had a clean, spacious environment with decoratively patterned walls, tiles, and average ceiling height that used decent lighting to create a comfortable feel. Music was played at a low volume, and the store was sparsely filled with merchandise arranged by category. Personnel were attentive and treated all customers equally with a satisfactory ratio of staff to patrons. Customers tended to be couples, families and friends in their 20s-30s who browsed the options, with around 20% making purchases during 15-20 minute visits.
1
The store has an open door, vibrant displays, and big colorful signage that draws customers in and creates a fun environment. It is crowded with merchandise and has a distinctive leather smell. Products are arranged by price with impulse items by the cash register. Customers, ranging from teens to those in their 20s, tend to browse randomly in groups of friends for 10-15 minutes, with around 40% making purchases. The loud, colorful store environment and visible employees in uniform appear to influence customers' perceptions and spending.
Observation lab
The document provides guidance for observing key elements of a store's environment, personnel, products, and customers to understand how they influence the customer experience and perceptions of the business. Elements to observe include the storefront, interior design, lighting, noise level, cleanliness, product placement, salesperson interactions, customer demographics and behaviors. Noting these details can provide insight into how the store creates value for customers and whether any aspects could be improved.
Crash course
The store has a serious and expensive atmosphere. It is sparsely filled with merchandise and has a leather smell. Salespeople in suits approach customers quickly. Products are arranged by function and range from very to overly expensive with no sales or impulse items. Customers are typically alone, male, and between 30-40 years old browsing randomly through the store.
Assignment 1
The document provides details on 4 different stores based on observations of the environment, personnel, products, and customers. Store 1 is a medicine shop with green and off-white colors, tiled floor, and crowded merchandise. Store 2 is an electronics store located in a mall with orange and white colors, high ceilings, and salespeople using store products. Store 3 is a bakery with unique white walls, wooden floor, and distinctive bread and cake smells. Store 4 is a large superstore with white and blue colors, high shelves, and salespeople contacting customers immediately.
More Related Content
What's hot
shop in Ghana
The document describes observations made about a store's environment, personnel, and products. Key details noted include the store having an open door, blue color scheme, green floor, salespeople in uniform matching the store's image, and men's shoes as the first product noticed. Patient observation is said to lead to valuable discoveries, as quoted by Isaac Newton.
Shop 1
The store draws customers in with its open entrance, clean environment, and sparsely displayed merchandise. The cream-colored interior with 12-foot ceilings feels open and clean. Products are arranged by function with most items at eye-level. Salespeople make immediate contact and treat customers equally, attempting to match the elegant store image. Customers browse for 15-20 minutes on average and 60% make purchases.
Observations
The document summarizes observations from visiting 6 stores in a shopping center on a Saturday morning. The key observations were:
1) All store doors were open, inviting customers inside. One store stood out for its bright, clean atmosphere.
2) Stores had similar environments - warm temperatures, same background music at a moderate volume, and ceilings of uniform height. Products were arranged by color and type.
3) Salespeople outnumbered customers 3 to 1 but mostly waited for customers to initiate contact. Salespeople were typically young females who sometimes used store products but lacked uniforms.
4) Popular products were prominently displayed near store entrances. Prices were sometimes hidden. Only 20% of browsing customers
5
The store draws customers in with its open door and sign with cool font featuring a cupcake. It has a pink color scheme, wood floors, high ceilings, and big windows that provide nice, bright lighting. The sparse but warm environment has a distinctive chocolate and strawberry smell. Customers of all ages generally stay for 30 minutes, walking directly to the food and purchasing items 100% of the time while enjoying free samples in the calm atmosphere, though it is cold, as expected in an ice cream shop.
Observation lab
The document provides observations from visits to four different stores: Target, a thrift store, Costco, and an unnamed store. For each store, the observer notes details about the exterior, interior environment, employees, products, and customers. The Target draws people in with its large red sign and logo. It has soft lighting, moderate noise, and crowded merchandise. Costco also draws people in with its open doors and welcoming staff. It has a loud environment caused by people and machines. The thrift store has a depressing grey interior and customers tend to browse alone.
Assignment 1
The summaries are as follows:
1. The first store has a green and white color scheme, tiled floor, moderately loud environment, and crowded merchandise. It has various products arranged by function and price. Most customers browse and about 85% make purchases.
2. The second store has an orange and white color scheme, very high ceilings, and is brightly lit. It has various electronics products arranged by function and price with demonstrations. Most customers are with others and about 75% make purchases.
3. The third store has inviting white walls with a matt finish and wooden floor. It has a low, domed ceiling likely to retain smells.
Are You Paying Attention?
The document provides observations from visits to four shopping malls located along Queen Street in Brisbane, Australia: Queen Adelaide Building, Myer Centre, Albert Lane, and another Albert Lane mall. The visits describe details about the environment, products, customers, and personnel observed in each mall. The malls varied in architectural style, size, types of stores, and customer demographics they attracted. The newest malls had more modern designs while the older malls catered to more mature customers.
Observationlab
The store has a bright orange color scheme that appeals to customers. It is well illuminated but noisy due to the number of customers. Products are arranged by function and price and located on the main floor. Most customers are with friends or family and stay for about an hour, touching products which is encouraged. Over 90% of customers make purchases.
Observation lab - by Shreyans Mulkutkar
The document summarizes the author's observation of a Best Buy store. Some key points include:
- The store draws customers in with deals displayed at the entrance. The automatic doors and large sign lettering with bold colors also attract attention.
- The store has a blue-yellow-black color scheme throughout that aims to be consistent in appearance. It has carpet floors and high ceilings.
- Products are arranged by category and price. Customers can try products and make purchases. Salespeople are present but do not always promptly assist customers.
- Most customers spend 25-30 minutes browsing alone or with others in their age range of 18-50 years. About 60-70% make a purchase.
Book shop
The document describes observations from a bookstore, noting details like the store having an open door, wooden floors, high ceilings, the smell of old books, and books arranged by genre. Employees are bookish and match the store's image, while customers browse the aisles and touch products for an average of 2 hours, with 40% making a purchase. The environment aims to be welcoming yet serious for readers.
Assignment 2
The store draws customers in with bright red colors and signs advertising sales. The open glass doors create a welcoming environment. Inside, red and blue color schemes and clean granite floors create a rich yet authentic feel. At 14 feet high, the ceilings feel spacious and roomy. Small CFL lights provide easy visibility of merchandise without being too loud. The temperature is maintained at a comfortable 22-24 degrees Celsius. Salespeople are friendly but don't follow scripts, treating different customers differently based on age. Products are arranged by price, function, and color with expensive items separated from impulse purchases near the registers. Customers generally browse alone or in pairs for 10-30 minutes, often touching and trying on clothes.
Assignment2 observation lab
Two stores, Target and CVS, were observed. Both stores had a red color scheme and automatic doors that made customers feel comfortable entering. Target had a high ceiling with hanging logos while CVS had a medicinal smell. Products were neatly arranged by function in both stores. Employees at Target seemed busy while CVS only had employees at checkout. Most customers at both stores were with others and on a mission, though CVS had more browsing customers.
Crash Course in Creativity Observation Assignment
The document provides an observation log describing various aspects of three different retail stores - Lane Bryant, Labyrinth Games and Puzzles, and A.C. Moore. For each store, details are given about the exterior, interior environment, personnel, products, and customers. Key aspects noted include color schemes, lighting, noise levels, product arrangements, employee uniforms and behaviors, and typical customer demographics and behaviors.
Assmt2
The store has a warm orange and white color scheme with 10-foot ceilings that make it feel open and bright. Products are arranged by gender and size with sale items at eye level. Most customers shop in pairs or groups and appear focused on their mission, though 30% make a purchase. Minimal engagement from sales staff could lower sales.
Paying attention
The store is a women's store with pink signage and an open door. Customers are mostly alone, around 35 years old, and browse the store for about 10 minutes touching and interacting with the products. The store has a brown and blue color scheme with ceramic floors, 12-foot ceilings, and bright lighting from ambient music. Employees make contact after 5 customers and wear black uniforms but don't have a strict script. Products are arranged by function with free samples and impulse items by the register.
Crash course on creativity store
This document provides observations from a store observation lab on creativity. It examines various aspects of the store environment, including the entrance, color scheme, flooring, lighting, noise level, smell, cash register location and security. It also considers personnel factors like how quickly employees initiate contact with customers and their uniform. Product placement, pricing and impulse items are discussed as well as characteristics of typical customers, like their age, gender and browsing behaviors. The document concludes that this particular store observation assignment lacks creativity.
What's hot (16)
Similar to Paying attentionatevent inesroles_hwk2
2 paying attention
The MEXX store environment creates a welcoming atmosphere for customers. A large, well-lit sign draws customers inside where they find a modern yet comfortable space with ample room to browse. Sales associates are attentive without being overbearing and treat all customers equally. Products are arranged logically and prices are easily visible throughout the store. This encourages customers to browse the mainstream items at eye level or more expensive accessory items locked safely behind glass.
Observation lab-Assignment 2
The document provides observations from a visit to a KFC lifestyle retail store. It notes that the store had a welcoming brand image and signage that conveyed what could be expected inside. The interior had a clean, spacious environment with decoratively patterned walls, tiles, and average ceiling height that used decent lighting to create a comfortable feel. Music was played at a low volume, and the store was sparsely filled with merchandise arranged by category. Personnel were attentive and treated all customers equally with a satisfactory ratio of staff to patrons. Customers tended to be couples, families and friends in their 20s-30s who browsed the options, with around 20% making purchases during 15-20 minute visits.
1
The store has an open door, vibrant displays, and big colorful signage that draws customers in and creates a fun environment. It is crowded with merchandise and has a distinctive leather smell. Products are arranged by price with impulse items by the cash register. Customers, ranging from teens to those in their 20s, tend to browse randomly in groups of friends for 10-15 minutes, with around 40% making purchases. The loud, colorful store environment and visible employees in uniform appear to influence customers' perceptions and spending.
Observation lab
The document provides guidance for observing key elements of a store's environment, personnel, products, and customers to understand how they influence the customer experience and perceptions of the business. Elements to observe include the storefront, interior design, lighting, noise level, cleanliness, product placement, salesperson interactions, customer demographics and behaviors. Noting these details can provide insight into how the store creates value for customers and whether any aspects could be improved.
Crash course
The store has a serious and expensive atmosphere. It is sparsely filled with merchandise and has a leather smell. Salespeople in suits approach customers quickly. Products are arranged by function and range from very to overly expensive with no sales or impulse items. Customers are typically alone, male, and between 30-40 years old browsing randomly through the store.
Assignment 1
The document provides details on 4 different stores based on observations of the environment, personnel, products, and customers. Store 1 is a medicine shop with green and off-white colors, tiled floor, and crowded merchandise. Store 2 is an electronics store located in a mall with orange and white colors, high ceilings, and salespeople using store products. Store 3 is a bakery with unique white walls, wooden floor, and distinctive bread and cake smells. Store 4 is a large superstore with white and blue colors, high shelves, and salespeople contacting customers immediately.
Creativity class assignment 2
The document provides observations from visits to four different stores - Coffee Bean and Tea Leaf, The Spa, The Salcedo Saturday Market, and Octagon computer store. For each store, the observer notes details about the environment, personnel, products, customers, and other observations. The stores vary in their setup, from the Coffee Bean store which has defined areas and products behind the counter, to the open-air Saturday market with goods displayed throughout. Personnel at most stores were friendly and approachable.
Observation lab 2
The observation was of a Costco warehouse store. Key details included that the store had high ceilings, was well lit but noisy due to carts and people, and had merchandise packed tightly on shelves stacked 2-3 levels high. The store had a variety of products throughout at varying price points and no distinctive smell other than what could be smelled from food sampling areas. Employees wore badges and demonstrated products but did not have a uniform. Customers seemed to both browse and be on missions, and most appeared to purchase items.
Observation lab erick sosa
The document summarizes observations from visits to six different stores: &Café, Electrónica Panamericana, Apple Store, El Duende, Rebecana, and Tigo Store. Detailed notes were taken on the environment, personnel, products, and customers at each store location. Key aspects like color scheme, lighting, noise level, product placement, and sales tactics were observed and analyzed.
Assignment2 paying attention
The store draws customers in with its prime location inside the mall and open doors that feel inviting. The sign lettering is large and visible from a distance. The color scheme is yellow and white, which feels soothing. The marble floor and average ceiling height prevent the store from feeling congested. Products are neatly stacked in wooden cupboards without looking crowded. The cash counter is by the entrance/exit and security is fairly visible. The environment influences the perceived value of the merchandise.
3
The document provides observations from a visit to a store. The store has a serious and expensive atmosphere with brown and yellow colors, tile floors, high ceilings, normal lighting and music. Merchandise is arranged by function and appears expensive. Salespeople approach customers quickly, are uniformly dressed in suits, and treat customers differently. Customers mostly browse alone and purchase about 60% of viewed products before leaving within 10 minutes on average. The environment aims to convey an upscale image but feels cold and unwelcoming to those without intent to purchase.
Stores
The store draws customers in with its bright green exterior and welcoming interior design featuring white floors, walls, and lowercase cursive signage. The environment is brightly lit with music playing to create a happy atmosphere. Merchandise is crowded but well-organized by function. Sales associates are visible throughout the store and make initial contact within 5 minutes to greet customers and offer assistance. Most customers spend 20-30 minutes browsing products before 60% make a purchase. The store layout and personnel create an enjoyable shopping experience that influences customers' perceptions of the merchandise's value.
TEMAssign5Lopez.pdf
The document provides observations from visits to 6 different stores. At Best Buy, the observer noted large product displays outside drawing people in and a practical interior environment. At Sams Club, they saw a spacious interior but noticed it was too warm in some areas. Their visit to Shoe Carnival found a moderately bright interior and smells of new shoes. Ross had blue and white coloring and clothes smells. Finally, at Gamestop the observer was drawn in by posters in the window and noticed their signature bright color scheme.
Are you paying attention by karthik krishnan
The store environment influenced the perceived value of merchandise. The store had a white color scheme with shiny mosaic floors and very high ceilings. It was brightly lit allowing all products to be clearly visible. Loud crowd noise and fitting background music created a busy atmosphere. Merchandise was crowded throughout the store. Salespeople made immediate contact with customers and the environment encouraged customers to browse for around an hour.
Observation lab
The document provides observations from visiting a large shopping mall. Key details include:
- The mall draws customers in with bright lighting, large signs, and advertisements outside. Inside has a variety of bright colors to draw attention to certain areas.
- The floors are white with wood bridges, the ceilings are very high, and lighting is bright throughout to make the space feel open and safe. Noise levels vary by area due to people and music.
- Merchandise is arranged by function with popular and expensive items at eye level. Salespeople match the mall's image but initiate limited direct contact. Customers of all ages browse and around 80% make purchases during their 2 hour average visit.
observation lab
The document provides guidance for observing elements of store environment, personnel, products, customers, and other factors that may influence creativity and perceived value. Key aspects to observe include store entrance, color scheme, lighting, noise level, merchandise arrangement, salesperson interactions, visible prices, impulse items, customer demographics and behaviors, and purchase rates. The goal is to understand how these elements affect the experience and perception of the store.
6
The document describes observations from a bookstore, noting details like the store having an open door, wooden floors, high ceilings, the smell of old books, and books arranged by genre. Employees are bookish and match the store's image, while customers browse the aisles and touch products for an average of 2 hours, with 40% making a purchase. The environment aims to be welcoming yet serious for readers.
Observation lab loopfootware
The LOOP Footware store draws customers in with a wide open entrance that allows visibility of the entire store interior from outside. The store has a clean, open environment with white walls and shoes displayed in a way that allows customers to easily see, touch, try on, and compare products without feeling crowded. Customers tend to enter and browse the left side for women's shoes and the right side for men's shoes before proceeding to the central display table and cash registers in the back. The store aims to provide a welcoming, self-service experience for browsing and selecting shoes.
Gaurav jain assignment_2
The document provides observations from a creativity observation lab about a grocery store, noting details about the store environment like lighting, noise level, and crowded aisles; personnel like uniform-wearing salespeople and a favorable customer-to-staff ratio; and products arranged by function with prices that could be clearer. Customers generally shopped with others, averaged around age 35, and most appeared focused on their missions while browsing through the well-stocked shelves.
Assignment 2 observations
The document provides guidance for observing the details of a store environment, including how the exterior and interior design draw customers in, influence their perceptions, and affect their shopping experience. Key aspects to observe include the store's color scheme, lighting, noise level, temperature, crowding, smells, cash register location, security visibility, and how these impact customers' feelings and desire to stay. Personnel behaviors like response times and uniformity are also noted. Product placement, pricing visibility, and impulse items are identified as important factors, along with analyzing customer demographics, behaviors, touch points, and purchase rates.
Similar to Paying attentionatevent inesroles_hwk2 (20)
Paying attentionatevent inesroles_hwk2
- 2. I AM IN A CONGRESS ABOUT INTERNET DURING THIS WEEK (From 9 am to 6 pm)... So I changed a little this activity to be able to get the deadline... THE CHANGES WERE....
- 3. STORE= PLACE= EVENT/CONGRESS about INTERNET In an important hotel (5 stars) OBJECTS IN SALE = KNOWLEDGE TO GET =store of knowledge :) SALESPERSON= PRESENTER/HOSTS /Important Guest= great great people that can provide u with knowledge CUSTOMERS= Event participants = me :) Instead of 6 stores -> Changed by 5 event days
- 4. Observation Lab Before you enter the store: Does the store Place draw you in? If so, how? / through Posters Is the door open or closed? Open How does this make you feel? Great How big is the sign lettering and in what font? Arial,(I think) big enough (30 cm) What does it tell you about the store Place? that is an important event that involved a lot of countries particularly from LatinAmerica
- 5. Environment: What is the color scheme of the store Place? How does this affect you? Red, i like it, for me means passion for what u r doing, What type of floor does the store Place have? How does this effect the environment? A flowered carpet, effect: elegant , important How high is the ceiling? How does this feel? How brightly lit is the store Place? How does this affect you? 50 mt, amazing lamps, I feel that I am in an important place. How loud is the environment? correct laud What is causing the noise? the people talking, but it is not noise Is there music playing? If so, does it fit the environment? Music related with the place Is the store Place warm or cold? warm Is the store Place crowed with merchandise knowledge or is it sparse? full of smart people Does the store Place have a distinctive smell? a lot of several perfume How visible is the store Place security? u can see it everywhere How long do you want to stay in this store Place? 5 days Does the environment influence the perceived value of the merchandise knowledge? Yes
- 6. Personnel: How long does it take before a salespeople Presenter/Hosts initiates contact? Seconds :) Does the salespeople Presenter/Hosts have a script to follow with each customer? Nop Does the salespeople Presenter/Hosts treat different customers differently? Nop What is the ratio of salespeople Presenter/Hosts to customers? more assistants What age and gender are the employees Presenter/Hosts? joung people mostly, men. Are the salespeople Presenter/Hosts using the store products? Yes Do the salespeople Presenter/Hosts have a uniform? No Do the salespeople Presenter/Hosts match the stores image? Yes
- 7. Products: What is the first product that you notice? Learning possibilities Is there a central display table with featured products ? Yes, Where are items that are “for sale” located in the store Place? Item: Knowledge, It is free, because it is showed on-line live! How are the products arranged? By function? By price? By color? By agenda :) Are there free samples or demonstrations? yes, several labs What products are at eye level? everything :) What items in the store Place are in the least accessible locations? Nothing Where are the most and least expensive products located? there is no difference Are the prices of the products easy to find? Yes, on line , only u have to pay to get in or u can see it by INTERNET free
- 8. Customers: Are most customers alone or with someone else? What is the relationship? Both, colleges, partners. What is the average age and gender of the customers? Young people, man. When a customer enters the store, do they tend to walk in the same path or direction? No, depends of the specific interest. How long do customers stay in the store, on average? 8 hours Do customer touch the products? Is this encouraged? There are labs that u can hands-on Do most customers appear to be on a mission or are they browsing? mission What percent of customers purchase products in the store? in some way everyone learn
- 9. Other Observations : Each millisecond here, u have the possibility to convert lemonade into helicopter!!!! :D :D
- 11. Thanks so much to take time to whatch this!!!!