Programmatic advertising is growing and will continue to evolve, allowing for more targeted and data-driven ads across different platforms and devices. Experts on a panel discussed how programmatic can help media companies and advertisers reach audiences more effectively through automated buying and selling of digital ads. They also explored how new technologies will shape the future of programmatic advertising and its impact on businesses.

1. What Is The Future Of Programmatic & What Does It Mean For Your Business?
Judith Hammerman, Senior Vice President of Data & Programmatic Solutions at Time Inc.
Anthony Katsur, Senior Vice President of Platforms at Nexstar Media Group
Joleen Keenan, Director of Digital Sales at USA Today Network
Jason Fairchild, Co-Founder of OpenX
Jenna Levine, Director of Product Management at Matrix Solutions