Team Enlightened visited Kazi Agro & Malta Fruit Farm on August 15, 2023. The farm specializes in products like poultry, eggs, fish, Malta oranges, and spans 50 acres. It employs over 50 people and is committed to sustainable practices. While operating in a duopoly market, the firm focuses on sustainability and market expansion to drive future growth.

1. Welcome to our presentation
on the farm visit
Prepared by team Enlightened

2. Team Enlightened
• All of our group members
Name ID
Md Aminul Islam Rabbi 19MKT006
Akimul Islam 19MKT031
Nayeem Mridha 19MKT032
Md Asraful Huda MIshu 19MKT033
Abdus salam 19MKT034
Most. Jesmin Nahar 19MKT040

3. We visited Kazi Agro & Malta Fruit Farm on
August 15, 2023, at 3:30 PM.
• pic

4. Welcome to Kazi Agro & Malta Fruit Firm, established in 2016,
strategically situated in the renowned area of Chapail, Gopalganj
district. Our farm specializes in a diverse range of products, including
poultry, eggs, fish, Malta, and oranges.
Spanning over a sprawling 50-acre expanse, our firm is committed to
sustainable and quality-focused farming practices. To support our
operations, we proudly employ a dedicated team of over 50 skilled
individuals who work tirelessly to bring you the finest produce.
Introduction to Kazi Agro & Malta Fruit Firm

5. • .
vission
mission

6. Types of products of Kazi Agro & Malta Fruit
Farm
Malta orange
Fish poultry

7. • Sustainable Agriculture
• Quality Assurance
• Innovation and Technology
• Community Engagement
• Market Expansion
• Sustainability
• Profitability and Growth

8. The Marketplace Strategy for Kazi Agro & Malta Fruit
Farm
Oligopoly Market
Primary Wholesale Marketplace
Competitive Pricing
Regional Focus

9. Different types of marketing function of the farm:
Financing
Risk taking
Storage
Transportation
Packaging

10. Estimating the cost and margin of the product

12. Recommendation: To further enhance the success of Kazi
Agro & Malta Fruit Firm
• Diversification: Explore opportunities for product diversification to
reduce dependency on specific fruit categories.
• Sustainability: Continue to invest in sustainable farming practices to
meet the rising demand for eco-friendly products.
• Market Expansion: Explore expansion into neighboring regions or
explore export markets to tap into new revenue streams.
• Market Research: Stay attuned to consumer preferences and market
trends to adapt product offerings effectively.
• Collaboration: Consider strategic collaborations with local businesses
to expand distribution and enhance market reach.

13. • In conclusion, Kazi Agro & Malta Fruit Firm, as a pioneer in the local
fruit industry, has established a strong presence in Gopalganj. With a
diverse product portfolio and a commitment to quality, it serves the
community effectively. While operating in a duopoly marketplace, the
firm's focus on sustainability and market expansion opportunities can
drive future growth and succes

14. Kazi Agro & Malta Fruit Farm, as a pioneer in the local fruit industry,
has established a strong presence in Gopalganj. With a diverse product
portfolio and a commitment to quality, it serves the community
effectively. While operating in a duopoly marketplace, the firm's focus
on sustainability and market expansion opportunities can drive future
growth and success.
conclusion