Owl City is a prime choice for people who wish to grow and expand their businesses and customer bases. We grasp on modern media and advertising which is second-to-none. Most importantly, our core value is not to maximise profits but to develop an honest reputation amongst our clients and fans base. The benefits of Our Marketing Services: 1) Effective yet Cost Saving 2) Flexible marketing services with multiple choice of campaigns 3) Young and friendly consultants to always assist you 4) We analyzed your business before providing you the right services for you 5) Using communicative and creative ideas / contents to generate more interest, productivity and profits to your business. 6) Our Services are PIC Claimable ***** Here are the links to 'Some' of our work with our clients (we apologizes as we are unable to upload all of our clients work) Links to Website Development & SEO: http://www.owlmedia.sg/website-development--seo.html Link to our Social Media Management: http://www.owlmedia.sg/social-media-management.html Links to Our Advertising & Branding: http://www.owlmedia.sg/advertising--branding.html Links to Our Events Management: http:// www.owlmedia.sg//event-management.html Links to Our designs: http:// www.owlmedia.sg//our-designs.html Link to Our photoshoot images: http:// www.owlmedia.sg//photography-service.html Link to Our PR & Media Services: http:// www.owlmedia.sg//pr--media-campaign.html Link to Our Bloggers & Influencers Projects \ http:// www.owlmedia.sg//bloggers--influencer-projects.html Link to Our Email Marketing Service: http:// www.owlmedia.sg//email-marketing.html Link to Our Video & animation Production: http://www.owlmedia.sg/video--animation-production.html Link to our O.C Magazine: http://www.owlmedia.sg/oc-magazine.html

1. / Owl City SG Business Catalogue
1
Owl City Singapore
Business Catalogue

2. Director’s Message 2
Importance of Marketing 4
About Owl City 6
Our Services 8
Elaborated Services 12
Mission, Vision, Motto 22
Our Clients 24
Testimonials from Clients 25
Featured Media 26
Introducing Ozzy 28
Our Goal 30
Directory Portal 31
Self Managed Portal 32
Notes 34
Contents“We strive to provide Top Notch Quality Marketing Services
through Creative, Vibrant, Efficient and Focused individuals.”
With a dynamic team constantly full of changes, we take it with positivity as new and
fresh ideas are constantly brought forth. The privilege of working with a team that’s
constantly evolving is the greatest satisfaction attained when grooming each individual
to equip them for the working environment that awaits them.
Owl City SG’s team is full of spirit, aspirations and drive, utilizing every plausible
mean to strive towards meeting the changing needs of our clients. Till date, I have
no qualms about the abilities of our team to efficiently help Owl City SG get closer to
achieving our goals.
In a fast-paced industry like Marketing and Public Relations, Owl City SG is motivated
to strive and provide both valued and potential clients with a winning formula to
survive in their respective industry through our services.
One of Owl City SG’s main focal points would be Social Media Management Services.
Through the years of growth, we have come to a realization that Technology is taking
the world by storm; and the only way to keep up is through adapting to this rapid
change. Thus, our services are constantly working around our external environment to
identify areas for change internally. While Owl City is still an amateur in this industry,
the starting point was no simple feat. Owl City SG has grown our clientele base to
more than 400. The journey thus far has been a fulfilling one with multiple learning
points gained:
1. Take Things One Step At a Time
Strike when the iron is hot, but do not rush into things in business. Always take a
step back to analyze the situation. A prior blogshop business was a failure due to
overzealous expansion. That led me to recognize my mistake of not studying my
surroundings.
2. Befriend and Listen to People
Networking is paramount, but what matters is how good a listener one is. Always
listen with an open mind on what others speak of and take note of potential needs,
as these present opportunities for business. Conversations with numerous merchants
and SME owners has made me realize that many had no idea how online, mobile, and
technology works. This was a contributing factor that led to Owl City’s formation; to
help them enter and make use of this growing online world.
3. Have an Inspiration
A motivated person will go a long way in getting through the challenges of
entrepreneurship. My father has been a great inspiration to me; he told me to go out,
do something on my own, and not let others tell me what to do. With that, my main
motivation now is my father, a man of drive and essentially - my inspiration.
4. Don’t Forget to Contribute to the Society
You need to give back to society. I recounted how a friend introduced me to the ITE’s
entrepreneurship centre last year. Upon hearing I was an entrepreneur and an ex-ITE
student, they were more inclined to take my advices. Since September 2013, I have
been mentoring and giving talks to my juniors, teaching them to think out of the box,
experience life, and not be constrained by labels.
Owl City SG is here today to help you forge a lifetime experience between your
customers and you. That is a commitment we solemnly pledge to offer you.
Thank you.
M .Y .
Founder of Owl City SG
Director’s Message

3. / Owl City SG Business Catalogue
5
Importance of
Marketing
For a company or institution to grow, it must build strong customer
relationships. This is where an effective integrated marketing plan comes
to play. With a comprehensive, integrated marketing plan.
Benefits of an effective integrated marketing plan include:
• A stronger, more consistent universal image
• Increased support from funding publics such as the legislature
• Greater loyalty among stakeholders
• The ability to establish partnerships within the community
• The ability to show supporters that your brand equity is a
valuable commodity
/ Importance of Marketing

4. / Owl City SG Business Catalogue
7
About Owl City
Owl City SG is a business development company who aspires to Market,
Advertise and Profile (MAP) your services.
We are intensely passionate about enriching our customers’ brand by
propelling it beyond market competition. With our marketing expertise
and technical talent, OwlCity SG specializes in online advertising,
marketing and profiling for local companies and businesses. Our services
spill over to featuring of client services and products through various
methods such as social networking, email and website browsing.
Owl City SG stands as the prime choice for individuals who wish to grow
and expand their businesses and customer bases. Its grasp of modern
media and advertising is second-to-none, and most importantly, its core
value is not to maximise profits but to develop an honest reputation
amongst its clients and fan base.
We strategically provide a One-Stop Solution, Guidance, and
Consultation for your business to reach out to your target audience,
harvest and garner organic customers for your business.
With us, Owl City SG ensures that you, our customer, is in good hands
and guarantees that your company is bound to gain a wider outreach
amongst your audiences.
“Marketing without
data is like driving with
your eyes CLOSED.”
- Dan Zarella
Who
We
Are
Owl City SG is a business
development company
who aspires to Market,
Advertise & Profile (MAP)
your services.
What
We
Do
Specializes in online
advertising, marketing
and profiling for
local companies
and businesses.
Why
Choose
Us
Provides a One-Stop
Solution, Guidance, and
Consultation for your
business to reach out to
your target audience.

5. Our Services
Like how times have changed, Modern Marketing Services
have now overshadowed Traditional Marketing. In times like
these, Owl City SG provides a wide array of modern
marketing services to advertise your brand:
Flip the page to find out how each of these
services can cater to your business.
Social Media and
Management
Internet-based social media make it easier for people to
listen, interact, and engage.
Advertising and
Branding
Advertising is creating an ideal customer’s relationship with
your company; hence keeping your business profitable.
Our
Design
At Owl City SG, we create menus, banners, vouchers,
brochure, and flyers designs for you to present a better
visual aesthetic to the public about your services.
Photography and
Printing Services
We deliver only the highest quality of printing solutions to
our clients. With our dedication and professionalism, Owl
City guarantees you that you will be 100% satisfied.

6. Website Development
and SEO
Website development is an essential part of every
professional business. Owl City SG provides you not
only marketing services but we also specialize in creating
aesthetically-appealing & user-friendly websites.
Email
Marketing
Email marketing is a form of direct marketing that uses
electronic mail as a means of communicating commercial
messages to an audience.
Public Relation and
Media Campaign
At Owl City SG, we engage with influencers/bloggers as
digital intermediaries for your promotions and deals.
Event Management and
Media Buys
Assure your business to reach the masses by means of
advertisements and brand messages.

7. / Owl City SG Business Catalogue
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At Owl City SG, Advertising is creating an ideal
customer’s relationship with your company; hence
keeping your business profitable. It is also about
communicating what you have to offer through social
media platforms. Branding is an association to the
identity of your company, which is created in the mind
of a potential buyer.
These are the range of categories, which Owl
City SG provides:
• Social Media Advertising
Creating the exposure of your brand to the masses.
Interactive posts and contents are created by our
designers to communicate and connect with your
potential customers.
• Media Production
Video advertisements help to provide clear, engaging
and creative information as opposed to scrolling
through web pages.
Benefit:
• Videos are informational
• Provides detailed product demonstration
• Event and Product Advertising
Event management is the co-ordination, running and
planning of all the people, teams and features that
come together to create any event of any scale. With
Advertising and
Branding
various upcoming events throughout the year, we
offer a timeline of your event and blast it throughout
our database to show their affiliation with an event
that targets their demographics.
Benefit:
• Mass exposure and affiliation to the public
• Advertisements in print and public
relations publications
Working closely with media partners in the media
industries, advertising and editorial campaigns will
be strategically positioned throughout the campaign
period to ensure maximum propagation of your shows
and events on our site.
/ Advertising & Branding
Owl City Sg will gain connection with the
public to create a wider fan base exposure
for your business.

8. / Owl City SG Business Catalogue
15
Designs and Printing:
At Owl City SG, we create menus, banners, vouchers,
brochure, and flyers designs for you to provide an
elevated visual experience to comsumers about
your services.
Benefits of Designs:
• Differentiates a product amongst competitors
• Enhances the brand image
• Builds loyalty and brand advocacy
amongst customers
Types of designing:
• Flyers
• Banners
• Brochure
• EDM
• Menu catalogs
• Booklets, digital graphic
• Graphic designing, and many more…
Stats
Our Design and
Printing services
Internet-based social media makes it easier for people
to listen, interact, and engage. It helps to monitor
what people are saying about your business. And by
automating the process of delivering your outgoing
messages through multiple social media outlets
simultaneously, it helps you to amplify your social
media presence across the various social
networking sites.
Benefits of Social Media Management:
• Increase visibility within the public
• Develop loyal fans
• Generate leads
• Improve search ranking
• Reduce marketing expenditures
• Provide marketplace insight
Stats
Singaporeans use a wide variety of Social Media
sites. Facebook: 92% Twitter: 54%, Google+: 45%
Facebook is the most popular social network with
3.2m active users.
Extracted: (We Are Social, 2014, 2015)
Social Media
Management
include videos
as a part of
marketing
increased
exposure for
their business
indicate
increase
traffic
gain
marketplace
insight
developed
loyal
fans
/ Social Media Management
/ Our Design and Printing Services
Owl City Sg will heighten the exposure of
your business by improving your brand
search ranking.
Owl City SG will help your business to
stand out amongst your competitors by
boosting your whole brand image

9. / Owl City SG Business Catalogue
17
Website development is an essential component of any professional
business. Your website will be the center of your company’s online
presence; through it, you advertise your business around the Web on
social networking sites. Together with Search Engine Optimization
(SEO), your website can get an increased traffic base from the users
search results.
Owl City SG provides you with marketing services and specializes
in creating aesthetically-appealing websites, personalized for your
business and your specific consumer base. Websites do not have to
be dull, Owl City SG can glam up your website creating something
more modern and interactive!
Benefit of Website development and SEO:
• Increase Visibility
• Increase Accessibility
• Increase Sales
Stats
Singapore is the number one smartphone adopter in the world at
85% according to Google in 2014.
At Owl City SG, we engage with Influencers/Bloggers
as digital intermediaries for your promotions and
deals. With the help of the bloggers, they can
influence by sharing their individual expertise,
popularity and reputation. We are able to bring
across countless opportunities for our clients to create
awareness and branding. Assigning proper media
buys to assist in the garnering of netizens to
your business.
Benefit of PR & Media Campaign:
• Harvest loyal customers
• Increase awareness and branding
Benefits of engaging bloggers:
• Enhance targeted awareness with the
bloggers’ followers
• Earn credibility
• Create compelling content for your brand
Stats
clicks goes
to page 1
of Google
online experience
begins with a
search engine
of clicks goes to
the first 5 positions
in Google
respondents use
the internet to
compare choices
Website Development
and SEO
Public Relation
and Media Campaign
of consumers rely on
social media to inform
purchasing decisions
consumers trust
recommendations via
word of mouth
consumers does
not trust ads
(Neilsen)
/ Website Development & SEO
/ Public Relation & Media Campaign
Owl City Sg will increase the visibility
and accessibility of your business as this
ultimately will help to increase sales.
Owl City Sg will aid your business to build
brand loyalty and brand support
amongst customers.

10. / Owl City SG Business Catalogue
19
What is Email Marketing?
Email marketing is a form of direct marketing that
uses electronic mail as a means of communicating
commercial messages to an audience. With over
half of all Internet users checking or sending emails
on a typical day, it is no doubt email is an essential
marketing technique.
The Benefits of Email Marketing:
• Low cost and accessible
• Enhancing the relationship of a merchant with its
current or previous customers and to encourage
customer loyalty and repeat business.
• Acquiring new customers or convincing current
customers to engage in a product or
service immediately.
• An exact return on investment can be tracked and
has proven to be high when done effectively.
Stats
• Singaporeans check their email at least weekly, with
most emails checked on smartphones.
(Google Barometer, 2014)
Email Marketing
Quality photographs serves its importance of
branding a company as it demonstrate a personal
side of the business, which connects customers to
your company. Photography used in branding involves
images that will appear on websites, in brochures, and
most importantly, social media.
Benefits of photographs:
• Professional
• Create good impression
• Provides good visual effects
Photography
Services
smartphones computer tablet
/ Email Marketing
/ Photography Services
Owl City Sg provides a large network to
send out your services, business, events, and
promotions through large network of database
to expose your business to a wide audience
OwlCity Sg will provide a skilled and
professional photographer to enhance
your brand image by creating best quality
images for your brand.

11. / Owl City SG Business Catalogue
21/ Event Management
/ Media Buys
What is Media Buys?
Media buys ensures the adverts appear where
intended to be be and pay the bests possible price.
The process entails an evaluation of factors based
on (but not limited to) station formats, pricing rates,
demographics, geographic, and psychographics.
Benefits of Media Buys:
• Cost savings on services for company taking
media buying from an third-party managed
services provider
• Ensures a competitive price for the media
space wanted
• Construct media deals that are more complex than
simply paying for space
Media Buys
What is Event Management?
Event management is considered one of the strategic
marketing and communication tools. From product
launches to press conferences, companies create
promotional events to help them communicate with
clients and potential clients. It involves studying
the brand, identifying the target audience, devising
the event concept, planning the logistics and
coordinating the technical aspects before actually
launching the event.
The Benefits of Event Management:
• Save time and money
• Come up with new and exciting ideas for
holding events
• Assures business to reach the masses by means of
advertisements and brand messages
• Expert planning on all imagined ideas
• +45% engangement
The outreach event was quite a success indeed, as we
observed a spike of at least 100 downloads on each
platform for each game. Good job to you and your
team as we have met the KPI of 1,500 downloads for
Aversion. I Please do relay our sincere appreciation to
your staff. Thanks!
• A.T, Communications Division Central Narcotics Bureau
Event Management
increase in
engagement
Owl City Sg will provide creative and
exciting ideas for your business to reach
to the masses and get an increase of
45% engagement
Owl City SG improvised and strategies
a suitable marketing media channels to
garner the target audience for
your business

12. Mission
• To abet local companies in attaining Customers and Patrons
• To assist companies in Growing their Businesses
• To Recommend Interesting Brands and Products to
the public
Mission, Vision
and Motto
Vision
• To become The decisive Website & Marketing Solution company in choosing to
part-take in the offerings and brands of local companies
• A Leading Advertising and Marketing firm
• Develop an Honest reputation amongst our clients and fans
Motto
• Forging a lifetime experience between your customer & you

13. / Owl City SG Business Catalogue
25
Our Clients
We have featured more than over 600 businesses in Singapore
We cover all kinds of industries from Food & Beverages, Beauty &
Wellness, Entertainment, Leisure and Lifestyle, Travels, Hotels, Retails,
Services, Professional Services and many more.
We have received numerous good testimonials from our client
Check them out below!
Here is a list of some of our clients:
And Many More.....
Testimonials from
Clients
“To Owl City,
Thank you for the professional artwork design for my name card. The
background with a tree is a thoughtful design from your designer that
goes very well with my company’s name “Phyto” which is related to
plants. Great Job!”
• Mark Wong Chee Kong (Director of Phyto House)
25 February 2014
“Dear Owl City SG,
Thank you; I have checked the URL, that s pretty cool.”
• Bruno (Director of Bruno’s Grill & Pizzarie)
20th March 2015
“Dear Owl City SG,
Thanks for creating the EDM and banner in different dimensions for us.
Please download and see attached document with CNB comments in We
transfer. I have sent the latest draft to my bosses for comments. They are
impressed with your designs. :) However, a few more minor
amendments needed.”
• A.T Central Narcotics Bureau’s)
25th May 2015
“Thanks so much for doing our Food Photography shoot last Saturday!
I’m really thankful that my website designer introduced you to us. Owl
City Singapore was very professional, & together with the assistants of
the consultant, you had a good eye for how each shot should turn out.
Our pictures came out looking great thanks to your efforts on making
sure that every detail was well captured. Our food looks GREAT!
DELICIOUS! Well Done!”
• Geri (Manager of Cirrus Culinnarie Pte Ltd)
30th March 2015
/ Our Clients
/ Testimonials from Clients

14. / Owl City SG Business Catalogue
27
Featured Media
Featured on: Money Digest
http://goo.gl/5AB2vm
June 10, 2015
Specializes in building an online presence for small and
medium enterprises in Singapore
Featured on: Yahoo News Singapore
https://goo.gl/GFCnwV
March 26, 2014
Featured on: e27
http://goo.gl/LUvVmx
March 26, 2015
/ Featured Media
“Owl City SG has helped hundreds of businesses
to grow with our marketing strategies”
Internet marketing transcends outdated form of marketing

15. / Owl City SG Business Catalogue
29
Introducing Ozzy
Say Hi to Ozzy The Owl! He is our fun-loving and adorable ambassador
for Owl City SG. With his on-going adventures around Singapore,
he shares his explorations to Singaporeans whom utilize facebook or
instagram, and comic and cartoon lovers.
Ozzy comic strips are posted weekly on facebook with lucky draws to
entice and entertain the audience. His interactive posts include Ozzy
making jokes and comments on recent trends/news/Singapore culture.
Comic Strip Sample
13: Bye Bye Pidgy
Ozzys Home NOO! OZZY
SHOO PIGEON
SHOO!
To be continued..
Chip Chip
Zzz..
Zzz..
Zzz..
Biodata
• Name: Ozzy
• Gender: Male
• Citizenship: Singaporean
• Address: Changi Airport Terminal 3 at the sleeping corner
• Height: 25 cm, Weight: 500g
• Date of Birth: 16 April 2013 (Human Age: 21)
• Character: Fun and adventurous, Smart and knowledgeable,
loves freedom, Gamer, Player
• Hobbies: Likes to fly around and hunt for food, likes to sleep in
the day and play in the night, and look at pretty girls
• Food Preference: Love cheese and meat
• Favorite drink: Teh Tarik
• Dislike: Peas and Carrots
• Favorite color: Blue
/ Introducing Ozzy

16. / Owl City SG Business Catalogue
31
Our Goal
Developing and implementing innovative solutions to assist growing
businesses in digital marketing to expand their reach in their respective
industries. Our service is catered towards customer engagement and
education, and utilizing our various marketing strategies in an effort to
facilitate the development of your business.
Our Directory Portal
/ Our Goal
/ Our Directory Portal
?
?
?
www.owlcity.com.sg
Our Website is a ONE-OF-A-KIND portal whereby viewers are able to
have a more detailed clue of your service as well as purchasing your
menu/product list and making reservations/enquiries through
our website.
Our Service:
• Featuring your Business Profile
• Your location
• Link your own Owl City Profile Page to your Social Media Platforms
• A page for your Menu, Events, Promotions as well as an e-commerce
store to sell your products
• Gallery Page
• A Reservation tab (For Customer to call in to book or make reservation)
• Email Blasts through our database (More than 300,000 subscribers and
counting) for any promotions or events.
• A write up for your services (By our talented editors)
• Video of your restaurant/services can be uploaded.
The benefits of listing on our directory:
• Increases your rank on Google search engine
• Full profile of your company (promotions, EDMs, images & many more)
• Free featuring of 300 words write up for the company
• Free posting on owl city sg’s facebook page
• 1 free write up on owlcitysg.com

17. / Owl City SG Business Catalogue
33
Self Managed Portal Upload Your Own Banners
Manage Your Own Tab

18. / Owl City SG Business Catalogue
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Notes
?
? ?