This document outlines a course on qualitative research methodology taught by Professor Yender McLEE. The course aims to expose students to qualitative research methods and publishing strategies through the INK model. It will cover topics like content analysis, literature reviews, multi-method approaches, and writing for conferences. Students will collaborate on a group project mapping a field using databases and will present at a conference. The course has no textbook but uses online resources. Office hours are provided both face-to-face and online through multiple communication methods.

1. Professor Yender McLEE (PhD McGill, 2002; Professor MinEdu.tw, 2002)
Course Outline2010Spring 長榮大學教師授課計畫表
科目代號
IBO-008 學分 3 creds 每週時數 講課：3 hrs/wk 實習：0hrs/wk
科目 中文 質性研究方法論 [必修] (有些雙語) 1/5 教授合開
Course Name English Qualitative Research Methodology:
Content Analysis via INK© model (teaching in bilingo somewhat)
開課系級 PhD1 經營所博二 授課學期 2010Spring 98 學年下學期
授課教師 Prof-Yender McLEE 李元德(1/5) 系（所）別 GSBOM 經管所
1. Course Objectives 授課目標 (a). This course aims to expose you to the dynamics of publishing
paradigms via INK-model in search of a doable (from imitation to innovation) balance of qualitatively then
quantitatively research methods. (b). [SSCI journals] “Bilingually” (特別對本地生能雙語地):
understanding basic concepts, terminology, trends and traditions of qualitative management research and its
Publishing Strategy. Why/What /Where/When/How? Approaches? New roles? Challenges/Opportunities?
(c). [Assignment] learning how to collaborate a big project via a FREE groupware website then to publish a
best conference paper then bottom-line SSCI journal article!
2.Brief Contents 授課大綱 W3. Tag cloud with online software, Tag crowd©;
Timeline; Network; Scholar Map of your field.
W1. Syllabus of Steve Borgatti and Writing Guide of
*Booknotes for short, interesting and cheap book on
Mike Palquist; *Internet resources for qualitative
Q-ResMeth (Silverman, 2007).
research, such as Qual Page and Q-ResMeth4IS
W2. Content after Citation Analysis of Research
Paradigms; *Slideshare on Content Analysis
3.Textbook 教科書: None but inspired by…Major inspired Internet resources are Online
Syllabus by Prof. Steve Borgatti MB870 http://www.analytictech.com/mb870/ and
Prof. Mike Palmquist Writing Quide@CSU http://www.ischool.utexas.edu/~palmquis/courses/
content.html
4.Bibliography參考書籍 1. QualPage of Professor Judy Norris since 1995:
http://www.qualitativeresearch.uga.edu/QualPage/ In particular its QDAS
2. Q-ResMeth for IS of Prof Michael Myers http://www.qual.auckland.ac.nz/
3. Several Powerpoints on content analysis on www.Slideshare.com keyword search
■4. Silverman (2007) A Very Short, Fair Interesting and Reasonable Cheap Book about Qualitative Research,
London: Sage.
◎5. Thorpe and Holt (2008) The Sage Dictionary of Qualitative Management Research, London: Sage.
5.先修科目 無 None
6. La Class-wide Big Project: 課外作業 Mapping the INK-cij or cik or pat of xxx Science or your field and Tech
or Industry for you and Taiwan or the developing world (via Patent Databases and SSCI-SCI-like Database)
See more in detail on Course Outline and Online Website (Yahoo!Groups@us)
http://groups.yahoo.com/group/INK-SSCI-SCI
Write to above for public discussion (will be counted) but E-mail: McGill_LEE@yahoo.com for private (no
count) McGill-iMPM@hotmail.com (MSN no count, too) when office hours
7.成績考核準則 2010 Spring 1/5 grade will be graded by Prof McLEE; In which in detail: Paper
Project (20%x3=60% by Three quarter reports) for ASAC or AAoM 2011; Discussion and
Participation (20%+20%) smoothing by in classroom and online COUNTS; Game Rule #1:
Interactive and Game Rule #2 bilingo then Anglicization

2. Professor Yender McLEE (PhD McGill, 2002; Professor MinEdu.tw, 2002)
Wednesday (Week 567) Place
Face to face @room T30407B (面對
接見學生 13:20-16:10 and office hours, 面) And @T30810; ONLINE
Time 時間 face2face and online lines by 地點 7/24/365 @MSN+Skype+Plurk
lines
(lines by lines 線對線)

3. Professor Yender McLEE (PhD McGill, 2002; Professor MinEdu.tw, 2002)
Agenda2010Spring 長 榮 大 學 教 師 授 課 進 度 表
Major@room Activities Project/Issues@LAB Remarks
週次
Week 1 Syllabus Familiar with Yahoo!Groups INK
Greeting-Intro 相見歡
online; CiteuLike.org; Tag Cloud
Week 2 INK© model ppt Familiar with www.ISInet.com
(Web of Science)
INK-model: download and
analysis
Week 3 Two Philosophies of Familiar with ABI and Quarter 1 deadline
Research Design (ch34) www.USPTO.gov @Monday/W3
Scientometrics Top 20 reading list
Week 4 Qualitative [Q->Q’] Familiar with www.ipIQ.com
Research (ch78) Publishing outlets top conference
then SSCI journals for your fields
Week 5 Quantitative [q->q’] INK Keyword Trends
Research (ch910)
Week 6 Literature Review INK Paradigm Shift Quarter 2 deadline
(conventional-ch23) and @Monday/W6
Literature Overview via
INK model
Week 7 Multi-method Approach Mapping
[f+s+x+n] (field, survey,
experiment and non-
reactive)
Week 8 Writing for Top
Conferences
(AAoM/ASAC)
Week 9 Refining and polishing for Mini-conference Quarter 3 deadline
submitting to publish @Monday/ W9
(W9-13)

4. Professor Yender McLEE (PhD McGill, 2002; Professor MinEdu.tw, 2002)
Office Hours 2010Spring 授 課 暨 接 見 學 生 時 間 表
G S B i z O p M g t P r o f . Ye n d e r M c L E E 經 管 所 : 李 元 德 教 師
科目 星期
教室 一 Mon 二 Tue 三 Wen 四 Thur 五 Fri 六 Sat
節次
1 運休 1x
0810-0900 ASR001
IBO002
2 @L20102 W10-18
@T30409 Odd GBO004
0910~1000 計概(二) free 博一(必) weeks @T30409
高等研 are 碩一(組必)
究方法 知識
論 (Taught free
somewhat in
English)
管理
3 @#
1010~1100
4 @# @#
1110~1200
5 @# IBO007
博二(必)
1210~1300
6 Except IBO008 Seminar
W567 @T30407B
other IV
1320~1410 博二(必)
weeks are
free 質性研
究方法
論 (Taught
somewhat in
English)
7/1420~1510 GBO004@T30409
碩一(考替) 管
8/1520~1610
9/1620~1710 @# 理英文 (一)
10/1720~1810 @# (Taught somewhat in
English)
11/1820-1910 @# @#
12/1920-2010

5. Professor Yender McLEE (PhD McGill, 2002; Professor MinEdu.tw, 2002)
13/2020-2110
註：接見學生時間以「#」號表示.「@#」表示可預約或 MSN Ready to Talk 但可能老師請假.
Remarks: A mobile professor with 10+ways to connect in way of face2face and lines by lines.