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Introduction
“The  best  way  to  predict  
the  future  is  to  create  it  “
Peter  Drucker
Our  Vision
Truly  focused  on  changing  financial  services
Osmosis aims to make Belgium, Europe and even the universe, the best place
for customers to do their financial transactions. Financial services which are
more transparent, simple and delivering intensified customer value. This can
range from changing the way you pay for a sandwich to accelerating the
mortgage loan process by developing a decentralized platform for collaterals.
Our  Vision
No  buzz  words,  but  blitz  action
There are plenty of amazing ideas. Innovation, however, is amplified by a mix of
scarce resources, outsider perspectives and a guerrilla styled way of doing
things. Osmosis broadcasts such an environment, so ideas can grow to
solutions that have a meaningful impact. We are not the next accelerator nor
incubator of any sorts. Consider us as those guys that have the correct soldiers
and craftsmen to build the fitted Trojan horse ready for a siege. For this, we will
combine our expertise in the financial services and tech landscape market
together with guerrilla go-2-market strategies. We are not big, we are cunning.
We might think strategically, but love to make our hands dirty even more..
“We  are  what  we  
repeatedly  do.  
Excellence,  then,  is  not  an  
act,  but  a  habit"
Aristotle
Venture  Studio
FranchiseStory
Writers
Director
Casting
team
Production
Distribution
Camera
crew
Financing
Growing  from  Story  to  Franchise…
With a film, you first have someone that has or creates a story. Afterward, it’s the studio that has
everything one needs to transform the film into a successful franchise. The studio has the production,
marketing, advertising, publicity capacity to make it work. It’s a very hands-on process where multiple
projects can be going on at each stage in the pipeline at once.
A  venture  studio  is  a  new  approach  to  building  start-­‐
ups  that  borrows  from  how  Hollywood  produces  
movies.  
Venture  Studio
Company
€
Build
Measure Learn
Build
Measure Learn
Build
Measure Learn
Build
Measure Learn
Concept
Cut-off point
Our  Venture  Studio  builds  and  shapes  companies  from  
concept  stage  through  commercialization.  
Hacking  for  a  market
We are using lean startup
methodologies to hack the market
for growth. Testing initial
hypothesis and looking for the
correct product-market fit.
Scaling  to  a  company
If our initial tests have proven throw
we scale for growth. The concept
might be ready to stand on its own
legs and becomes a separate legal
entity. Ready to spread its wings.
Venture  Studio
What  this  means  for  anyone  
with  a  great  idea  or  
concept…
What  that  means  for  anyone  
who  wants  to  learn  building  a  
company…
We can tell you a lot about failure and
success. This ranges from what we see
in the market, to how we approach
things. We are not a consultancy, nor
will we deliver tailored advise. We do
love to share our learnings and see
how you can apply those for the
better.
You want to change financial services?
You or your organization has some
great ideas, but you lack the
capabilities in terms of people,
processes and technologies to test it?
You dreamt your worst nightmare and
want to invest in it? We help you to
build, measure and learn what could
be your next leading product or
service offering. We offer the people
that will challenge the *** out of the
idea, test the hypothesis and build the
solution with or for you.
Our  Venture  Studio  can  serve  as  a  catalyst  for  your  
ideas,  concepts  or  learning  requirements.  Whoever  you  
are…  
Venture  Studio
Direct  mortgage  
loans  broker
Transparent  online  
investment  analyst
ZERO  fte BO
If you are a Belgian
resident. How many times
did you invest into getting
the right interest rate? Also,
how did this process make
you feel?
In a digital age, this ancient
carpet market negotiation
process makes no sense.
We want to offer the right
price directly for your
needs.
What if we would pitch in
some additional
functionalities? To cover
the full blown house
purchasing experience?
How can you turn Belgians
from risk averse savers into
investors? How do you
ensure they transparent
returns?
Banks have tried to tap into
this by offering all sorts of
low barrier investment
products. However, our
desk research has shown
that this remains not
transparent for a large part
of their customer base.
What if we could simplify
this? Offer steady return on
a transparent yet easy way,
easily explained?
Which tech company,
FinTech or traditional bank
will win the fight over the
customer? Nobody knows.
What we do know is that
large financial service
institutions are hamstrung
by legacy back-office
processes and systems in
order to offer support to
clients, regulators and third
parties.
What if this could be fully
outsourced? To a partner
that did have the chance to
start from a green slate.
Just plug into the API and
ZERO fte BO makes it
happen.
Ideas  we  are  currently  exploring…
“Find  a  group  of  people  
who  challenge  and  inspire  
you,  and  spend  a  lot  of  
time  with  them,  and  it  will  
change  your  life..“
Amy  Poehler
Team
Company  
Builders
Growth
HackersEngineers
Osmosis  eco-­‐systemCompany  builders
The architects of the
enterprise. They
build the concepts
into the real
companies.
Coordinate and tap
into the eco-system if
needed.
Additional support in
terms of capital and
partnering
organisations. This
can range from legal
support to venture
capital.
One  guerilla  team  that  makes  it  work
Engineers
Our real builders,
true technologists
that make the digital
solutions that back
our ventures slick,
usable and state-of-
the-art.
Growth  Hackers
Knights of the
product-market fit.
They ensure that the
market finds us and
we find the right
market.
“We  don’t  want  to  come  to  work  to  build  a  wall,  we  
want  to  come  to  work  to  build  a  cathedral“
Simon  Sinek
Founding
Team
Geert  
Van  Kerckhoven
Jori
Clijmans
Len  
Adriaenssens
Geert has 8+ years of
experience in Financial
Services working as a
management consultant as
well as a jack-of-all trades
within Financial
Technology. He’s extremely
passionate about creating
impact full innovation,
forgotten automobiles and
house music. Known for his
extreme optimism and
perseverance. He doesn’t
like cheese nor buzzwords.
Talk to him about: An
unsolvable problem,
impact of automation and
blockchain on the
workforce, the future of
football clubs in Antwerp.
Jori has 9+ years of
experience in
organizational
transformations and digital
solutions delivery, both in
corporates and start-ups.
He loves pragmatism, logic
and agile ways of working,
applied both professionally
as while cooking. Each
conversation you will hear
him say at least once “so
now concretely?”. As a
foodie, he is always willing
to check out the newest
restaurant, or compensate
for the food calories during
a game of tennis.
Although Len is the rooky
of the three, he has build
up an enormous know-how
about Financial Services as
a management consultant.
Beside his work as a
consultant Len's passion
for the financial world is
underscored by the fact
that Len has taken up the
role of CFO of a non-profit
organisation in his leisure
time. Len is an easy to get
along with, conversable guy
who is always into a chat
when you bump into him.
In particular when you
think you may have found
an egg of Colombus Len
might get lost in the
conversation and end up
talking for hours.
hello@0smosis.com - 0smosis.com

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Osmosis - Who we are and what do we stand for?

  • 2. “The  best  way  to  predict   the  future  is  to  create  it  “ Peter  Drucker
  • 3. Our  Vision Truly  focused  on  changing  financial  services Osmosis aims to make Belgium, Europe and even the universe, the best place for customers to do their financial transactions. Financial services which are more transparent, simple and delivering intensified customer value. This can range from changing the way you pay for a sandwich to accelerating the mortgage loan process by developing a decentralized platform for collaterals.
  • 4. Our  Vision No  buzz  words,  but  blitz  action There are plenty of amazing ideas. Innovation, however, is amplified by a mix of scarce resources, outsider perspectives and a guerrilla styled way of doing things. Osmosis broadcasts such an environment, so ideas can grow to solutions that have a meaningful impact. We are not the next accelerator nor incubator of any sorts. Consider us as those guys that have the correct soldiers and craftsmen to build the fitted Trojan horse ready for a siege. For this, we will combine our expertise in the financial services and tech landscape market together with guerrilla go-2-market strategies. We are not big, we are cunning. We might think strategically, but love to make our hands dirty even more..
  • 5. “We  are  what  we   repeatedly  do.   Excellence,  then,  is  not  an   act,  but  a  habit" Aristotle
  • 6. Venture  Studio FranchiseStory Writers Director Casting team Production Distribution Camera crew Financing Growing  from  Story  to  Franchise… With a film, you first have someone that has or creates a story. Afterward, it’s the studio that has everything one needs to transform the film into a successful franchise. The studio has the production, marketing, advertising, publicity capacity to make it work. It’s a very hands-on process where multiple projects can be going on at each stage in the pipeline at once. A  venture  studio  is  a  new  approach  to  building  start-­‐ ups  that  borrows  from  how  Hollywood  produces   movies.  
  • 7. Venture  Studio Company € Build Measure Learn Build Measure Learn Build Measure Learn Build Measure Learn Concept Cut-off point Our  Venture  Studio  builds  and  shapes  companies  from   concept  stage  through  commercialization.   Hacking  for  a  market We are using lean startup methodologies to hack the market for growth. Testing initial hypothesis and looking for the correct product-market fit. Scaling  to  a  company If our initial tests have proven throw we scale for growth. The concept might be ready to stand on its own legs and becomes a separate legal entity. Ready to spread its wings.
  • 8. Venture  Studio What  this  means  for  anyone   with  a  great  idea  or   concept… What  that  means  for  anyone   who  wants  to  learn  building  a   company… We can tell you a lot about failure and success. This ranges from what we see in the market, to how we approach things. We are not a consultancy, nor will we deliver tailored advise. We do love to share our learnings and see how you can apply those for the better. You want to change financial services? You or your organization has some great ideas, but you lack the capabilities in terms of people, processes and technologies to test it? You dreamt your worst nightmare and want to invest in it? We help you to build, measure and learn what could be your next leading product or service offering. We offer the people that will challenge the *** out of the idea, test the hypothesis and build the solution with or for you. Our  Venture  Studio  can  serve  as  a  catalyst  for  your   ideas,  concepts  or  learning  requirements.  Whoever  you   are…  
  • 9. Venture  Studio Direct  mortgage   loans  broker Transparent  online   investment  analyst ZERO  fte BO If you are a Belgian resident. How many times did you invest into getting the right interest rate? Also, how did this process make you feel? In a digital age, this ancient carpet market negotiation process makes no sense. We want to offer the right price directly for your needs. What if we would pitch in some additional functionalities? To cover the full blown house purchasing experience? How can you turn Belgians from risk averse savers into investors? How do you ensure they transparent returns? Banks have tried to tap into this by offering all sorts of low barrier investment products. However, our desk research has shown that this remains not transparent for a large part of their customer base. What if we could simplify this? Offer steady return on a transparent yet easy way, easily explained? Which tech company, FinTech or traditional bank will win the fight over the customer? Nobody knows. What we do know is that large financial service institutions are hamstrung by legacy back-office processes and systems in order to offer support to clients, regulators and third parties. What if this could be fully outsourced? To a partner that did have the chance to start from a green slate. Just plug into the API and ZERO fte BO makes it happen. Ideas  we  are  currently  exploring…
  • 10. “Find  a  group  of  people   who  challenge  and  inspire   you,  and  spend  a  lot  of   time  with  them,  and  it  will   change  your  life..“ Amy  Poehler
  • 11. Team Company   Builders Growth HackersEngineers Osmosis  eco-­‐systemCompany  builders The architects of the enterprise. They build the concepts into the real companies. Coordinate and tap into the eco-system if needed. Additional support in terms of capital and partnering organisations. This can range from legal support to venture capital. One  guerilla  team  that  makes  it  work Engineers Our real builders, true technologists that make the digital solutions that back our ventures slick, usable and state-of- the-art. Growth  Hackers Knights of the product-market fit. They ensure that the market finds us and we find the right market.
  • 12. “We  don’t  want  to  come  to  work  to  build  a  wall,  we   want  to  come  to  work  to  build  a  cathedral“ Simon  Sinek
  • 13. Founding Team Geert   Van  Kerckhoven Jori Clijmans Len   Adriaenssens Geert has 8+ years of experience in Financial Services working as a management consultant as well as a jack-of-all trades within Financial Technology. He’s extremely passionate about creating impact full innovation, forgotten automobiles and house music. Known for his extreme optimism and perseverance. He doesn’t like cheese nor buzzwords. Talk to him about: An unsolvable problem, impact of automation and blockchain on the workforce, the future of football clubs in Antwerp. Jori has 9+ years of experience in organizational transformations and digital solutions delivery, both in corporates and start-ups. He loves pragmatism, logic and agile ways of working, applied both professionally as while cooking. Each conversation you will hear him say at least once “so now concretely?”. As a foodie, he is always willing to check out the newest restaurant, or compensate for the food calories during a game of tennis. Although Len is the rooky of the three, he has build up an enormous know-how about Financial Services as a management consultant. Beside his work as a consultant Len's passion for the financial world is underscored by the fact that Len has taken up the role of CFO of a non-profit organisation in his leisure time. Len is an easy to get along with, conversable guy who is always into a chat when you bump into him. In particular when you think you may have found an egg of Colombus Len might get lost in the conversation and end up talking for hours.