This document presents information from Tauqeer Ahmad to Mr. Irfan Haider Awan about Pearl in Asia, a business partnership for investors in Malaysia. Pearl in Asia provides consultancy services to help Pakistani investors establish successful businesses in Malaysia by identifying potential investment sectors and assisting with business establishment, branding, marketing, and introductory visits. The document outlines Pearl in Asia's vision to be a diversified international business success and their mission to deliver results to customers through business procedures and systems upgrades. It promotes PSGI as a professional consultancy for foreign investors in Malaysia.
Hackbelgium Open innovation Meetup Denny's 26 Oct talkDenny Wong
On the 26th of October, we will host our first Open Innovation meetup of season 2 in Brussels. Denny Wong – co-founder of Faqbot – will share his experience on both sides, lessons learnt and tips on how to bridge the gap (or not) between corporations and startups for a successful collaboration.
Denny has more than 10 years of experience in leading intrapreneurial initiatives in large corporations. Over 8 years of experience in small to middle sized companies, and more specifically startups that sells to large corporations.
The document discusses developing sales strategies and provides guidance on key questions to consider. It recommends listing products, target markets, one-year goals, and competitors. It also presents a dozen questions to ask potential clients, including who the decision makers are, what their current supplier and challenges are, and how you can add value. Finally, it advertises an upcoming business breakfast on getting and keeping customers.
BforB spotlight Insight Consultants and Associates LtdMark Hayward
Mark Hayward works for multiple organizations providing consulting services through Insight Consultants and Associates Ltd. The company, based in Telford, offers services like digital marketing, strategic management, mergers and acquisitions, and supply chain development with a team of 9 consultants. Previous projects include reducing supply chain costs and obtaining R&D tax credits. Current projects involve an online wedding retailer and assisting a consumer brand in China. Ideal referrals are manufacturing companies seeking new products/markets with annual revenues of £500,000-£20M and minimum 10 employees.
Eco Business Solutions is a consulting firm that helps clients expand their businesses internationally through sustainable and innovative strategies. They offer services in internationalization consulting, sustainability consulting, and promoting continuous innovation. Their internationalization consulting helps clients overcome challenges to access global markets, their sustainability consulting identifies opportunities from climate change and promotes eco-friendly practices, and their innovation promotion assists with developing innovation strategies and finding funding and incentives.
Kaoustubh Exports provides international trade consulting and mentoring services to help clients grow their global businesses. They can act as a business partner or sourcing agent for clients in India, providing results and advising on marketing strategies and export possibilities. The company exports and imports a wide variety of products and is a leading export management company in India. Services include assistance with market entry in India, company formation, sourcing office space, and business development and management services for companies operating in India.
The document discusses the sales budget process. It begins by defining a sales budget as consisting of expected sales volume and selling expenses, with the volume based on sales forecasts and budgets generally set slightly lower than forecasts. It then outlines the sales budget process, which includes reviewing past performance and market factors, communicating budget guidelines, preparing subordinate budgets, approving the sales budget, and sharing it with other departments to aid their budgeting.
An introduction to Spark eCommerce Group - providing eCommerce order fulfilment and contact centre services to leading brands and retailers for over 30 years.
This document presents information from Tauqeer Ahmad to Mr. Irfan Haider Awan about Pearl in Asia, a business partnership for investors in Malaysia. Pearl in Asia provides consultancy services to help Pakistani investors establish successful businesses in Malaysia by identifying potential investment sectors and assisting with business establishment, branding, marketing, and introductory visits. The document outlines Pearl in Asia's vision to be a diversified international business success and their mission to deliver results to customers through business procedures and systems upgrades. It promotes PSGI as a professional consultancy for foreign investors in Malaysia.
Hackbelgium Open innovation Meetup Denny's 26 Oct talkDenny Wong
On the 26th of October, we will host our first Open Innovation meetup of season 2 in Brussels. Denny Wong – co-founder of Faqbot – will share his experience on both sides, lessons learnt and tips on how to bridge the gap (or not) between corporations and startups for a successful collaboration.
Denny has more than 10 years of experience in leading intrapreneurial initiatives in large corporations. Over 8 years of experience in small to middle sized companies, and more specifically startups that sells to large corporations.
The document discusses developing sales strategies and provides guidance on key questions to consider. It recommends listing products, target markets, one-year goals, and competitors. It also presents a dozen questions to ask potential clients, including who the decision makers are, what their current supplier and challenges are, and how you can add value. Finally, it advertises an upcoming business breakfast on getting and keeping customers.
BforB spotlight Insight Consultants and Associates LtdMark Hayward
Mark Hayward works for multiple organizations providing consulting services through Insight Consultants and Associates Ltd. The company, based in Telford, offers services like digital marketing, strategic management, mergers and acquisitions, and supply chain development with a team of 9 consultants. Previous projects include reducing supply chain costs and obtaining R&D tax credits. Current projects involve an online wedding retailer and assisting a consumer brand in China. Ideal referrals are manufacturing companies seeking new products/markets with annual revenues of £500,000-£20M and minimum 10 employees.
Eco Business Solutions is a consulting firm that helps clients expand their businesses internationally through sustainable and innovative strategies. They offer services in internationalization consulting, sustainability consulting, and promoting continuous innovation. Their internationalization consulting helps clients overcome challenges to access global markets, their sustainability consulting identifies opportunities from climate change and promotes eco-friendly practices, and their innovation promotion assists with developing innovation strategies and finding funding and incentives.
Kaoustubh Exports provides international trade consulting and mentoring services to help clients grow their global businesses. They can act as a business partner or sourcing agent for clients in India, providing results and advising on marketing strategies and export possibilities. The company exports and imports a wide variety of products and is a leading export management company in India. Services include assistance with market entry in India, company formation, sourcing office space, and business development and management services for companies operating in India.
The document discusses the sales budget process. It begins by defining a sales budget as consisting of expected sales volume and selling expenses, with the volume based on sales forecasts and budgets generally set slightly lower than forecasts. It then outlines the sales budget process, which includes reviewing past performance and market factors, communicating budget guidelines, preparing subordinate budgets, approving the sales budget, and sharing it with other departments to aid their budgeting.
An introduction to Spark eCommerce Group - providing eCommerce order fulfilment and contact centre services to leading brands and retailers for over 30 years.
Taste Factory Pakistan is a major diversified business house that distributes and markets various international products across Pakistan. It has over 27 distribution centers and covers both urban and rural areas of the country. Taste Factory prides itself on its nationwide coverage, large workforce, and logistics network. It aims to recruit and develop talented employees regardless of background to distribute products efficiently and meet the needs of its clients.
Economic wellbeing conf 2 oct 2014 embeded videoNLIS
The document summarizes the work of the Business & IP Centre National Network in supporting entrepreneurs and innovators in the United Kingdom. Some key points:
1) The Centre provides comprehensive business and intellectual property resources and expertise to help entrepreneurs and innovators at all stages of starting and growing a business.
2) Between 2005-2011, the Centre helped create over 2,700 new businesses and 3,300 new jobs, with a combined turnover of £153 million for these businesses.
3) The Centre has a large network of over 75 strategic and service partners and delivers thousands of workshops, training sessions, and advisory services each year to support entrepreneurs.
H1.cz is a leading consulting company in online and performance marketing that has been operating since 2005. It focuses on B2C and B2B marketing for both local and international clients. H1.cz prides itself on delivering high quality and innovative digital marketing campaigns that achieve positive ROI and effectiveness for its large, well-known client base. The company has grown significantly and now has over 200 employees across 5 offices serving around 6,000 customers in more than 10 languages.
A seminar delivered to 100 charity representatives at Connecting Gloucestershire, an event organised by Business in the Community and held at Kingsholm Stadium, Gloucester on 8 October 2014.
Equidistance Ltd is an international business consultancy that aims to help UK companies expand their networks internationally. The company provides various consulting packages priced between £290-£680 to advise clients on suitable overseas markets and bulk buyers. Additional services include promotional products, database registration, and serviced office space. Equidistance aims to generate regular profits by facilitating business agreements and sales between their clients in different countries. Their mission is to enhance customers' businesses through an international network and logistical support.
ConnectIn London: From Traditional to Strategic Talent AcquisitionLinkedIn Europe
The document discusses the evolution of Transport for London's (TfL) approach to talent acquisition from a traditional to a more strategic model. It outlines TfL's partnership with LinkedIn, including job wrapping and lead generation campaigns through LinkedIn, which improved key performance indicators like cost per hire. The future focus is on continuously improving the candidate, hiring manager, and quality of hire experience. Direct sourcing through LinkedIn remains important to achieving these quality objectives.
Circle Square is a boutique recruitment agency established in 2004 specializing in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. Circle Square focuses exclusively on high-level corporate finance roles including M&A, broking, and advisory. They aim to provide excellent client service and source exceptional talent through targeted marketing and long-term consultant relationships. Circle Square also supports various charities and promotes environmental sustainability and employee well-being.
Circle Square is a recruitment agency established in 2004 that specializes in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. The agency prides itself on providing a relaxed work environment and high-quality service to clients, focusing on building long-term relationships and finding the best candidates. Circle Square also emphasizes corporate social responsibility and supporting charitable causes in the community.
Circle Square is a boutique recruitment agency established in 2004 specializing in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. Circle Square focuses exclusively on high-level corporate finance roles, offering both permanent and temporary placements. Their mission is to always be recommended through a personalized approach that prioritizes client and candidate needs.
10 things you may not know about ResearchcraftJon Wilkins
Researchcraft is an independent UK-based research agency specialising in providing UK & international clients with market research & consultancy services. Even if you've already seen our work this presentation may highlight some unexpected reasons to keep us in mind for your next project.
Team of young, experienced, dynamic individuals who has not just achieved new heights in their respective careers but also knows teams dynamics, market insights, client management and sourcing knowledge. We enjoys making challenging tasks possible in sourcing business, we have taken traditional Import Export companies by storm, as well distributor, trader, retailer. We Blueprint initiative with 15 years into building relationship - selling consumer commodities, computer accessories and networking products
Excel Recruitment - The Retail Recruitment Company Clare O'Hanlon
The document provides information about Excel Recruitment, an Irish recruitment company specializing in retail recruitment. It details Excel's 15+ years of experience in retail recruitment, their team of retail experts, recruitment process, database of over 50,000 candidates, and the types of retail jobs they recruit for including grocery, fashion, buying and head office roles. The document promotes Excel's recruitment services and competitive rates.
Naomi Newland is a highly skilled sales professional with over 18 years of experience exceeding sales targets. She has a proven track record of business growth and developing strong client relationships. She is now seeking a Sales Advisor role in the house building sector to utilize her entrepreneurial spirit and expertise in sales, marketing, and business development.
This document discusses a company focused on delivering growth through analysis, clear decision making, and relentless execution. The company's goal over the next five years is to create 1 billion euros in new revenue and improve the lives of 10,000 people. It outlines a winning growth system focusing on culture, individual power, team excellence, efficiency, business logics, and time management to catalyze change. The document also presents a model for implementing growth strategies by analyzing the current status, optimizing resources, driving necessary changes, and ensuring continuous growth.
The document discusses the context and activities of the Northamptonshire Enterprise Partnership (NEP). It provides the following key points:
1) The NEP is one of 39 Local Enterprise Partnerships (LEPs) in England established since 2011 to determine local economic priorities, drive growth, and create jobs. As a private sector-led partnership, the NEP works with local government and businesses in Northamptonshire.
2) The NEP supports both established and new businesses. For established SMEs, which make up 96% of businesses in Northamptonshire, the NEP provides relocation assistance, funding, and recruitment support.
3) The NEP also supports new businesses through its Enterprise Hub
Circle Square is a recruitment agency established in 2004 that specializes in principal investment. It has a mission to always be recommended and core values of knowledge, innovation, versatility, and fearlessness. The agency prides itself on its experienced consultants and their extensive networks in private equity and related fields. It aims to provide excellent customer service and source exceptional talent for its clients. Circle Square also has a corporate social responsibility policy focused on community, workplace, marketplace, and environmental initiatives.
Circle Square is a recruitment agency established in 2004 that specializes in principal investment. It has a mission to always be recommended and core values of knowledge, innovation, versatility, and fearlessness. The agency prides itself on its experienced consultants and their extensive networks in private equity and related fields. It aims to provide excellent customer service and source exceptional talent for its clients. Circle Square also has a corporate social responsibility policy focused on community, workplace, marketplace, and environmental initiatives.
Stoppress Communications is an integrated brand and communications agency founded in 2000 with over 50 years of combined experience. It is led by Krithika Bala, who has over 16 years of experience in communications. The agency provides a wide range of strategic communication services including corporate communications, marketing communications, crisis management, content marketing, public relations, events, and branding. It prides itself on out-of-the-box solutions and has experience working with clients in industries such as healthcare, IT, infrastructure, drinks, media, fashion, and lifestyle.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
Taste Factory Pakistan is a major diversified business house that distributes and markets various international products across Pakistan. It has over 27 distribution centers and covers both urban and rural areas of the country. Taste Factory prides itself on its nationwide coverage, large workforce, and logistics network. It aims to recruit and develop talented employees regardless of background to distribute products efficiently and meet the needs of its clients.
Economic wellbeing conf 2 oct 2014 embeded videoNLIS
The document summarizes the work of the Business & IP Centre National Network in supporting entrepreneurs and innovators in the United Kingdom. Some key points:
1) The Centre provides comprehensive business and intellectual property resources and expertise to help entrepreneurs and innovators at all stages of starting and growing a business.
2) Between 2005-2011, the Centre helped create over 2,700 new businesses and 3,300 new jobs, with a combined turnover of £153 million for these businesses.
3) The Centre has a large network of over 75 strategic and service partners and delivers thousands of workshops, training sessions, and advisory services each year to support entrepreneurs.
H1.cz is a leading consulting company in online and performance marketing that has been operating since 2005. It focuses on B2C and B2B marketing for both local and international clients. H1.cz prides itself on delivering high quality and innovative digital marketing campaigns that achieve positive ROI and effectiveness for its large, well-known client base. The company has grown significantly and now has over 200 employees across 5 offices serving around 6,000 customers in more than 10 languages.
A seminar delivered to 100 charity representatives at Connecting Gloucestershire, an event organised by Business in the Community and held at Kingsholm Stadium, Gloucester on 8 October 2014.
Equidistance Ltd is an international business consultancy that aims to help UK companies expand their networks internationally. The company provides various consulting packages priced between £290-£680 to advise clients on suitable overseas markets and bulk buyers. Additional services include promotional products, database registration, and serviced office space. Equidistance aims to generate regular profits by facilitating business agreements and sales between their clients in different countries. Their mission is to enhance customers' businesses through an international network and logistical support.
ConnectIn London: From Traditional to Strategic Talent AcquisitionLinkedIn Europe
The document discusses the evolution of Transport for London's (TfL) approach to talent acquisition from a traditional to a more strategic model. It outlines TfL's partnership with LinkedIn, including job wrapping and lead generation campaigns through LinkedIn, which improved key performance indicators like cost per hire. The future focus is on continuously improving the candidate, hiring manager, and quality of hire experience. Direct sourcing through LinkedIn remains important to achieving these quality objectives.
Circle Square is a boutique recruitment agency established in 2004 specializing in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. Circle Square focuses exclusively on high-level corporate finance roles including M&A, broking, and advisory. They aim to provide excellent client service and source exceptional talent through targeted marketing and long-term consultant relationships. Circle Square also supports various charities and promotes environmental sustainability and employee well-being.
Circle Square is a recruitment agency established in 2004 that specializes in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. The agency prides itself on providing a relaxed work environment and high-quality service to clients, focusing on building long-term relationships and finding the best candidates. Circle Square also emphasizes corporate social responsibility and supporting charitable causes in the community.
Circle Square is a boutique recruitment agency established in 2004 specializing in corporate finance recruitment. They employ experienced consultants with extensive networks in corporate finance. Circle Square focuses exclusively on high-level corporate finance roles, offering both permanent and temporary placements. Their mission is to always be recommended through a personalized approach that prioritizes client and candidate needs.
10 things you may not know about ResearchcraftJon Wilkins
Researchcraft is an independent UK-based research agency specialising in providing UK & international clients with market research & consultancy services. Even if you've already seen our work this presentation may highlight some unexpected reasons to keep us in mind for your next project.
Team of young, experienced, dynamic individuals who has not just achieved new heights in their respective careers but also knows teams dynamics, market insights, client management and sourcing knowledge. We enjoys making challenging tasks possible in sourcing business, we have taken traditional Import Export companies by storm, as well distributor, trader, retailer. We Blueprint initiative with 15 years into building relationship - selling consumer commodities, computer accessories and networking products
Excel Recruitment - The Retail Recruitment Company Clare O'Hanlon
The document provides information about Excel Recruitment, an Irish recruitment company specializing in retail recruitment. It details Excel's 15+ years of experience in retail recruitment, their team of retail experts, recruitment process, database of over 50,000 candidates, and the types of retail jobs they recruit for including grocery, fashion, buying and head office roles. The document promotes Excel's recruitment services and competitive rates.
Naomi Newland is a highly skilled sales professional with over 18 years of experience exceeding sales targets. She has a proven track record of business growth and developing strong client relationships. She is now seeking a Sales Advisor role in the house building sector to utilize her entrepreneurial spirit and expertise in sales, marketing, and business development.
This document discusses a company focused on delivering growth through analysis, clear decision making, and relentless execution. The company's goal over the next five years is to create 1 billion euros in new revenue and improve the lives of 10,000 people. It outlines a winning growth system focusing on culture, individual power, team excellence, efficiency, business logics, and time management to catalyze change. The document also presents a model for implementing growth strategies by analyzing the current status, optimizing resources, driving necessary changes, and ensuring continuous growth.
The document discusses the context and activities of the Northamptonshire Enterprise Partnership (NEP). It provides the following key points:
1) The NEP is one of 39 Local Enterprise Partnerships (LEPs) in England established since 2011 to determine local economic priorities, drive growth, and create jobs. As a private sector-led partnership, the NEP works with local government and businesses in Northamptonshire.
2) The NEP supports both established and new businesses. For established SMEs, which make up 96% of businesses in Northamptonshire, the NEP provides relocation assistance, funding, and recruitment support.
3) The NEP also supports new businesses through its Enterprise Hub
Circle Square is a recruitment agency established in 2004 that specializes in principal investment. It has a mission to always be recommended and core values of knowledge, innovation, versatility, and fearlessness. The agency prides itself on its experienced consultants and their extensive networks in private equity and related fields. It aims to provide excellent customer service and source exceptional talent for its clients. Circle Square also has a corporate social responsibility policy focused on community, workplace, marketplace, and environmental initiatives.
Circle Square is a recruitment agency established in 2004 that specializes in principal investment. It has a mission to always be recommended and core values of knowledge, innovation, versatility, and fearlessness. The agency prides itself on its experienced consultants and their extensive networks in private equity and related fields. It aims to provide excellent customer service and source exceptional talent for its clients. Circle Square also has a corporate social responsibility policy focused on community, workplace, marketplace, and environmental initiatives.
Stoppress Communications is an integrated brand and communications agency founded in 2000 with over 50 years of combined experience. It is led by Krithika Bala, who has over 16 years of experience in communications. The agency provides a wide range of strategic communication services including corporate communications, marketing communications, crisis management, content marketing, public relations, events, and branding. It prides itself on out-of-the-box solutions and has experience working with clients in industries such as healthcare, IT, infrastructure, drinks, media, fashion, and lifestyle.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...Demandbase
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Are you struggling to differentiate yourself in a saturated market? Do you find it challenging to attract and retain buyers? Learn how to effectively communicate your expertise using a Free Book Funnel designed to address these challenges and attract premium clients. This session will explore how a well-crafted book can be your most effective marketing tool, enhancing your credibility while significantly increasing your leads and sales while decreasing overall lead cost. Unpacking practical steps to create a magnetic book funnel that not only draws in your ideal customers, but also keeps them engaged. Break through the noise in the marketing world and leave with a blueprint that will transform your sales strategy.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
2. • Oracle Organisation Ltd was formed in 2005
and since opening its first office in Manchester
six years ago we have become one of the UK's
fastest growing Direct Sales and Marketing
companies overseeing 15 offices.
3. What We Do
• Oracle Organisation Ltd pro-actively markets
and sells the client’s products and services
direct to consumers. In doing so we provide
the very highest value proposition and
maximum return on investment.
4. Route to Market
• Oracle Organisation acquires new customers
and introduces our clients’ products directly to
consumers through the residential division.
We offer the most effective method of
outsourcing your company’s acquisition
requirements, as we deliver high volume, high
quality customers in a cost effective manner.
5. Fundraising
• Oracle Organisation has track record of 6
years’ consistent quality and growth, Oracle
enjoys relationships with the world’s largest
not-for-profit and charitable organisations to
create awareness for their work and raise
much needed funds.