A white paper sharing the TrueSample team's perspective on the next wave of issues impacting research quality and how the online market research industry must evolve to address them.
Data Quality Doesn’t Just Happen: And Here’s What Some of the Industry’s Most...InsightInnovation
Data quality isn’t always the sexiest topic, but it’s critical and one that buyers and suppliers often neglect to have. The ramifications of ignoring it can cost millions of dollars. Some of the industry’s largest buyers and suppliers have found a simple solution though and it’s one that is available to everyone else too. Come here about how the issue of data quality concerns haven’t gone away, and what others are doing to make sure they and their insights are protected.
Survey design has a significant impact on respondent engagement and data quality. A study examined the effect of survey complexity on 1,500 surveys and 800,000 responses. It found that more complex surveys with more questions and answer matrices led to lower respondent engagement scores. This lower engagement resulted in higher abandonment rates, less consistent responses, and lower quality data overall. The study showed that survey design must be optimized to maintain respondent engagement in order to ensure high quality research data.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
Data Quality Doesn’t Just Happen: And Here’s What Some of the Industry’s Most...InsightInnovation
Data quality isn’t always the sexiest topic, but it’s critical and one that buyers and suppliers often neglect to have. The ramifications of ignoring it can cost millions of dollars. Some of the industry’s largest buyers and suppliers have found a simple solution though and it’s one that is available to everyone else too. Come here about how the issue of data quality concerns haven’t gone away, and what others are doing to make sure they and their insights are protected.
Survey design has a significant impact on respondent engagement and data quality. A study examined the effect of survey complexity on 1,500 surveys and 800,000 responses. It found that more complex surveys with more questions and answer matrices led to lower respondent engagement scores. This lower engagement resulted in higher abandonment rates, less consistent responses, and lower quality data overall. The study showed that survey design must be optimized to maintain respondent engagement in order to ensure high quality research data.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
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Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Satta matka fixx jodi panna all market dpboss matka guessing fixx panna jodi kalyan and all market game liss cover now 420 matka office mumbai maharashtra india fixx jodi panna
Call me 9040963354
WhatsApp 9040963354
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART KALYAN CHART
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Satta matka fixx jodi panna all market dpboss matka guessing fixx panna jodi kalyan and all market game liss cover now 420 matka office mumbai maharashtra india fixx jodi panna
Call me 9040963354
WhatsApp 9040963354
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART KALYAN CHART
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
1. Online Research Quality:
The Next Frontier
A TrueSample Perspective
Yes, technology has already improved online research quality dramatically. But
data quality issues persist—and new challenges are emerging. The advent of
real-time sampling techniques, the proliferation of mobile devices, and the
soaring popularity of social media have created new, more nuanced questions
about data quality—and increased demand for new approaches and solutions.
How will your company—and our industry—respond? Here are key questions
every buyer of online sample should be asking today, along with the
TrueSample approach to delivering next-generation data quality solutions.
A TrueSample White Paper 1
2. Online Research Quality: The Next Frontier
Is Online Data Quality Still a Problem?
Since the beginning of the new millennium there have been nagging suspicions that the data
generated from online panels can’t be completely trusted. The risk of fake or duplicate respondents,
habitually unengaged panelists, professional survey takers, “gamers,” “straightliners,” and
“satisficers,” those who provide unusually positive responses, have all raised concerns. While some
of these problems have been largely tamed by technology or controlled by panel management best
practices, some issues persist and others grow more imminent. For example:
Under- or over-representation of certain groups in online panels introduces bias that can
Clearly, the market
impact data quality.
research industry has
Declining use of email creates new challenges for reaching viable survey respondents and raised the bar on what is
delivering engaging survey design. considered acceptable
Biases due to panel tenure or membership in multiple panels cast doubt on the ability to quality for online
research sample.
achieve consistent survey results over time.
Although the largest
The key question today is whether—and to what extent—these issues impact research results and issues have been tamed,
business decisions. This paper addresses the question in two ways. First, to provide context, it more nuanced questions
briefly summarizes how the industry has responded to data quality issues over the past few years. about data quality
Then it examines emerging issues and describes the approach the TrueSample team is taking to continue to emerge—and
maximize data quality in the years ahead. must be addressed.
How Has the Industry Addressed Data Quality Concerns?
Since the advent of the online era, market research firms and sample providers have responded—
though not always in a coordinated way—to stamp out the threat of unreliable data. The first step
was to quantify how much bad data and “bad actors” were influencing research results.
In a detailed analysis of a typical online panel, the Advertising Research Foundation (ARF) found
they could identify 20% corrupt sample, meaning respondents who exhibit “bad behaviors”.1 The
TrueSample team’s own research showed that relying on data from “bad” respondents who are
found to be fake, duplicate or unengaged increased the risk of making the wrong decision by as
much as 50%. These and other findings prompted action by the market research industry, and a
number of efforts emerged:
Research vendors developed their own manual data cleaning and data weighting
techniques.
Machine fingerprinting and identity validation technologies used within other industries were
applied to online panels.
TrueSample was introduced to eliminate fake, duplicate and unengaged survey
respondents (see Figure 1).
The Advertising Research Foundation developed the Quality Enhancement Process to help
clients and research vendors engage in structured conversations about online data quality.
The TrueSample Quality Council issued Online Research Quality Guidelines for all research
buyers to follow when choosing vendors (for details see the TrueSample Quality Council’s
Online Consumer Research Quality Guidelines).2
1
Source: “The Online Panel Quality Wars,” by Brad Bortner, Forrester Research, November 20, 2009, footnote 7.
2
URL: http://www.slideshare.net/TrueSample/online-consumer-research-quality-guidelines
A TrueSample White Paper
3. Online Research Quality: The Next Frontier
Clearly, the market research industry has raised the bar on what is considered acceptable quality for
online research sample. In the process it has made sample buyers more confident in the business
decisions that derive from market research.
Unfortunately, neither time nor technology stands still. While the largest issues have been tamed,
more nuanced questions about data quality continue to emerge—and must be addressed.
How Does TrueSample Solve or Control Data Quality Issues?
Introduced in 2008, TrueSample is now used by more than 100 research groups and
panel companies to ensure data quality across multiple sample sources and survey
platforms. It uses a combination of real-time technologies to provide:
• Elimination of fakes. TrueSample uses third-party databases to validate all
prospective panelists and survey respondents to guarantee that they are who
they say they are.
• Prevention of duplicates. Sophisticated digital fingerprinting eliminates duplicate
respondents from panels and surveys, ensuring that no individual can take the same
survey twice.
• Assurance of true engagement. Survey engagement technology eliminates
speeders and straightliners in real time, and SurveyScore quantifies the panelist
experience by providing benchmarks of perception and engagement behavior
(for details see www.truesample.com) .
Not real
24.3%
Not unique
2.8%
Not engaged
TrueSample 1.65%
71.25%
Figure 1: An average of 28.8% of panelists are rejected by TrueSample.
A TrueSample White Paper
4. Online Research Quality: The Next Frontier
Where Should the Research Industry Focus Now?
To continue to improve the quality of online research—and to fully exploit the new opportunities
the online era holds for market research—the industry should turn its attention to three specific
areas:
1. Real-time and social media sampling methods
In response to declining online panel membership and email usage, and as a means to solicit
feedback from hard-to-reach groups such as 18-24 year olds, many researchers are turning to
websites and social networks as an active recruitment source for surveys. Soliciting potential
survey takers while they are visiting websites (real-time sampling, also known as river sampling)
and sampling from web-based social networking sites may provide fast access to very specific Soliciting potential
groups, users, and demographics, but it also introduces new questions about how to ensure data survey takers while they
quality. For example: are visiting websites
Do real-time survey respondents answer surveys differently than respondents (real-time sampling, also
known as river sampling)
sourced from online panels?
and sampling from web-
Will survey takers sourced from real-time sample or social media sample provide based social networking
their names and addresses for address verification, or are alternative means of sites may provide fast
identity verification required? access to very specific
groups, users, and
Will real-time respondents take the 20- to 30-minute surveys market researchers demographics, but it also
typically design, or should surveys be redesigned in shorter formats for real-time introduces new
participants? questions about how to
ensure data quality.
In answer to the first question, preliminary research by the TrueSample team shows that real-time
survey takers exhibit the same satisficing behavior as newer panelists, meaning that they provide
unusually positive responses, even if the real-time survey takers are also on many other panels
and have long panel tenures. This satisficing behavior can introduce bias into research results
unless the correct data quality measures and tenure balances are put in place.
Equally important, researchers suspect that survey takers on the web or social media networks
may be less tolerant of long, complicated surveys that may interrupt their online experience.
Therefore respondent engagement for this segment needs to be measured and benchmarked to
determine if survey design must be recalibrated.
There are also concerns that real-time survey takers may not be willing to provide name and
address information before taking surveys because it feels like a privacy violation—thereby
eliminating the ability to validate the respondents’ identities.
So what does all of this mean in terms of data quality solution requirements? The TrueSample
team anticipates that sample buyers will demand solutions that deliver the following:
Consistent quality assurance when blending sampling methods. To address
some of the tenure- and panel-membership-related biases present in real-time
samples, researchers will likely need to blend online or offline panelists with real-
time respondents, to reach a more balanced and representative sample. This
sample will need to be “cleansed” using a data quality solution that can be
consistently applied across all sampling methods and ensures that all respondents
are real, unique and engaged.
A TrueSample White Paper
5. Online Research Quality: The Next Frontier
Mechanisms for measuring and improving respondent engagement. Surveys will need to
be optimized to effectively engage specific types of survey takers. Research has already led
to the development of TrueSample SurveyScore® and SurveyScore® Predictor, which help to
optimize online survey design to achieve the highest engagement levels among respondents,
but these tools must be applied to real-time and social media sampling techniques for
measurement and benchmarking that is specific to the respondent audiences of these
sampling methods.
Creative use of profile data for identity validation. A great deal of identity verification data
already exists online (see Figure 2). The industry will need to get creative about using “social
sign-on” and other existing profile information to validate respondents’ identities, rather than
ask for name and address information during a survey.
Profile Data Available on Social Networks, May 2010
Facebook Twitter Yahoo! Google MySpace Linkedin Aol
Name
Email
Nickname
Photo
Profile URL
Birthday
Gender
Location
Social graph
Additional profile
information
Source: Gigya, Multiple Identities, July 7, 2010.
Figure 2: A variety of identity verification data exists in online profiles.
A TrueSample White Paper
6. Online Research Quality: The Next Frontier
2. Mobile survey modalities
The gizmos people use to access the Internet and communicate with each other—and with
market researchers—are evolving at a jaw-dropping rate. iPads, Android phones, Nook readers,
Kindles, Netbooks, and whatever’s next on the horizon all point to the development of a new set
of survey modalities that will impact the quality of market research data.
Early adopters of these devices tend to be younger and more af pre-teens (the emerging
generation of survey-takers), online chats and text messaging have supplanted email as the
preferred communication vehicle. Additionally, adoption of mobile communications is
accelerated in hard-to-reach European and Asian markets. For these reasons, market
If respondents using
researchers are starting to pay attention to mobile devices as a mechanism for collecting
quantitative survey feedback. mobile devices and
tablets differ from those
The key questions that need to be addressed: respondents using
computers, we will need
How do we get people to take surveys on mobile phones and other instant access to account for those
platforms when it’s inevitable that their attention will be fragmented by the other demographic differences
activities they pursue on these devices? to prevent biased results.
How is representivity affected when they do respond to our surveys?
How do we optimize survey design to maximize engagement on these devices?
What capabilities should next-generation data quality solutions provide to achieve reliable
quality in mobile surveys?
Mode-based sample balancing. If respondents using mobile devices and tablets differ
from those respondents using computers, we will need to account for those demographic
differences to prevent biased results. Next-generation data quality solutions will need to
help researchers blend and balance sample using different modalities to achieve
representativeness.
Mechanisms for measuring and improving respondent engagement. Surveys will need
to be optimized for the engagement of specific types of survey modalities. SurveyScore and
SurveyScore Predictor, two features of TrueSample, help to optimize online survey design
to maximize engagement levels among online respondents, but new norms and predictive
models must be built using mobile survey data to bring these same measurement and
benchmarking capabilities to mobile survey-taking.
A TrueSample White Paper
7. Online Research Quality: The Next Frontier
3. Ongoing concerns over representivity
According to Forrester Research, online panel-based research is now the dominant mode for quantitative
research. But questions linger about how representative online panelists really are and whether or not
we’ve exacerbated the problem with data quality solutions that verify identities using consumer
databases.
For example:
Is there something inherently different about the types of people who join certain
online panels?
Do these differences impact their survey responses?
Do data quality solutions increase these biases by rejecting particular types of
respondents in greater numbers?
The TrueSample team has identified three key issues related to the representivity of online
panelists that can be addressed by a next-generation data quality solution. First, the length of
time panelists have belonged to an online panel, or their “panel tenure” may impact those
panelists’ survey responses. Specifically, the newer panelists are to a panel, the more likely they
are to “satisfice” or provide unusually positive responses.
Second, the number of online panels that panelists belong to or their “panel membership” can
impact their responses and can increase their likelihood for survey-taking hyperactivity.
TrueSample research has shown that multi-panel members show a higher score bias, meaning
that they provide more positive responses than single-panel members and may thereby impact
the reliability of research results.
Third, there is clear evidence of underrepresentation of certain demographic groups within
online panels. For example, 18-24-year-olds and Hispanics are historically hard to find in online
panels. This underrepresentation is aggravated by traditional identity validation techniques
because these are “high-velocity” segments; in other words both groups tend to move and
change their address more frequently than other segments. So using name and mailing address
to validate identity may not be a good test for panel inclusion in these groups, because it causes
them to fail the “real” test in disproportionate numbers.
120.0% 120.0%
Real Not Real Duplicate Overall Real % Real Not Real Duplicate Overall Real %
100.0% 100.0%
80.0% 80.0%
60.0% 60.0%
40.0% 40.0%
20.0% 20.0%
0.0% 0.0%
18-24 25-34 35-44 45-54 55-64 65+ 0 1 2 3 4 6 5
(White) (Black) (Native (Asian (Other) (Decline (Hispanic)
American) & Pacific to answer)
Islander)
Figure 3: TrueSample pass-through rates by age (left) and race (right) indicate that 18-24-
year-olds and Hispanics fail identity validation more frequently than other segments.
A TrueSample White Paper
8. Online Research Quality: The Next Frontier
The interrelationships between these three issues are complex, and quantification of the
impact on market research quality—individually or collectively—remains incomplete.
However, it is clear that next-generation data solutions will need to evolve to address
inconsistencies with sample representivity. Specifically, next-generation data quality
solutions will require the following attributes:
New data sources for identify validation. To reduce the likelihood of falsely rejecting survey
respondents who may be “real” but can’t be validated due to frequently changing addresses or a
lack of offline identify information, data quality solutions must employ additional data sources for
identify validation using attributes such as email addresses and social networking profile data.
TrueSample has begun to use additional data sources to validate offline and online identities and to
reduce over-rejection particularly in high-velocity demographics such as 18-24 year olds and
Hispanics.
Balancing on panelist tenure and behavior. Data quality solutions such as TrueSample already
allow users to evaluate the blend of panelists by their tenure and panel membership, and can allow
users to filter by sample source to break out validation results for respondents from each individual
sample source; however, additional advancements are needed. The next step toward mitigating the
potential impact of “high-velocity” segments will be to provide sophisticated panelist behavior
modeling so that sample can be proactively balanced on tenure, memberships, and survey taking
frequency for consistent research results.
The Questions Will Keep Coming. So Will the Answers.
The latest wave of technological innovation presents exciting new opportunities for quantitative market
research, but the industry needs better quality control mechanisms to fully exploit those opportunities.
Questions and concerns about data quality will continue to evolve. No one can claim to have all the answers,
but our goal is to ask the right questions and explore the right avenues as we continue to guide the industry in
assuring the highest possible data quality.
A TrueSample White Paper