At the Advertising Research Foundation’s (ARF) 2011 annual re:think convention, a key issues forum presentation was held entitled DIGITAL CREATIVE EXCELLENCE. Panelist discussed creative best practices online. There was an emphasis of how to emotionally connect to consumers. Logo and product design was also discussed. The panelist included Jim Forrest,
SVP of Digital Strategy at Ipsos ASI/Ipsos OTX & Sebastian Fernandez, B2B Insights at Yahoo!. Rick Bruner, VP of Product Management at Marketing Evolution moderated the discussion.
OTC Markets Group Presentation at Heritage Foundation, 5/4/15Saskianna
OTC Markets Group presentation by CEO R. Cromwell Coulson at The Heritage Foundation panel on "What Are Venture Exchanges and How Should They Be Regulated?", May 4, 2015
Problems in marketing of of medicinal plants in pakistan Problems in marketi...Mr.Allah Dad Khan
Problems in marketing of of medicinal plants in pakistan Problems in marketing of of medicinal plants in pakistanBy Mr Allah Dad Khan Former DG Agriculture Extension Khyber Pakhtunkhwa Province
At the Advertising Research Foundation’s (ARF) 2011 annual re:think convention, a key issues forum presentation was held entitled DIGITAL CREATIVE EXCELLENCE. Panelist discussed creative best practices online. There was an emphasis of how to emotionally connect to consumers. Logo and product design was also discussed. The panelist included Jim Forrest,
SVP of Digital Strategy at Ipsos ASI/Ipsos OTX & Sebastian Fernandez, B2B Insights at Yahoo!. Rick Bruner, VP of Product Management at Marketing Evolution moderated the discussion.
OTC Markets Group Presentation at Heritage Foundation, 5/4/15Saskianna
OTC Markets Group presentation by CEO R. Cromwell Coulson at The Heritage Foundation panel on "What Are Venture Exchanges and How Should They Be Regulated?", May 4, 2015
Problems in marketing of of medicinal plants in pakistan Problems in marketi...Mr.Allah Dad Khan
Problems in marketing of of medicinal plants in pakistan Problems in marketing of of medicinal plants in pakistanBy Mr Allah Dad Khan Former DG Agriculture Extension Khyber Pakhtunkhwa Province
WordPress SEO Presentation at Scandinavian Super Affiliate Summit 1st December 2010.
For links to the plugins mentioned in the presentation go to:
http://latenightmarketing.com/wordpress-seo-presentation/
Love and Other (Marketing) Drugs nnu naccapRHB_Solutions
Rick Bailey, Shawn Odle and Mike Marston discuss how RHB helped Northwest Nazarene University find their distinctive voice and tell their story coherently.
New Product Marketing: Building Ideas that stick ... and people never forgetBryan Cassady
KU Leuven Master Class: New Product Marketing
1/11 Course Introduction
Building Ideas that stick ... and people never forget
Summary: Most products fail… why. The power of stories and ideas that stick
Our firm launches new ideas. From the earliest stages through working models, proof of concept and funding to traction in the marketplace. We delve into many facets of the launch; naming, brand, design, development, iterative marketing and even growth hacking.
Launching new ideas is different from any other type of marketing- half the time we are not so much building brands as deliberately breaking them.
How SEO experts at MavenClickZ helped Peps Industries to gain ranking in natural search listing and increase the number of leads while promoting the brands at the same time.
A month by month traffic analysis using Google Analytics tool and sustain the ranking in this dynamic search environment.
WordPress SEO Presentation at Scandinavian Super Affiliate Summit 1st December 2010.
For links to the plugins mentioned in the presentation go to:
http://latenightmarketing.com/wordpress-seo-presentation/
Love and Other (Marketing) Drugs nnu naccapRHB_Solutions
Rick Bailey, Shawn Odle and Mike Marston discuss how RHB helped Northwest Nazarene University find their distinctive voice and tell their story coherently.
New Product Marketing: Building Ideas that stick ... and people never forgetBryan Cassady
KU Leuven Master Class: New Product Marketing
1/11 Course Introduction
Building Ideas that stick ... and people never forget
Summary: Most products fail… why. The power of stories and ideas that stick
Our firm launches new ideas. From the earliest stages through working models, proof of concept and funding to traction in the marketplace. We delve into many facets of the launch; naming, brand, design, development, iterative marketing and even growth hacking.
Launching new ideas is different from any other type of marketing- half the time we are not so much building brands as deliberately breaking them.
How SEO experts at MavenClickZ helped Peps Industries to gain ranking in natural search listing and increase the number of leads while promoting the brands at the same time.
A month by month traffic analysis using Google Analytics tool and sustain the ranking in this dynamic search environment.
3. Why Online?
• Search engines are the most powerful
Medium to reach customers because you
Reach the Right customer at the Right time.
• 90% of online Web sessions begin with a
search.
• 81% of users find web sites they were
looking for through search engines.
4. Top Online Activities
• 95% use the net to E – Mail
• 73% use the net to find a Job
• 62% spend their time chatting
• 51% spend their time on Social Networking Sites
• Other activities include researching, gaming, reading news
5. Benefits of Advertising
Online
• Real time ROI metrics: Investment
rationalization
• Hard core leads: Tangible money
• Own community on Social Media Portals
• Consumer Opinion Leaders (Who will be your
mouth piece amongst consumers.): The most
valuable asset
6. How to do it Online?
• Know your target audience
• Check where they spend time
• Prepare a Media Plan
• Choose a web analytics tool to measure
• Implement
• Analyze the data gathered by web analytics
tool
7. Create a Micro site for OTC Products
Create Micro site by Following FDA Guidelines
Make it Precise by just giving the simple
information about the OTC product
Give some goodies to the visitors
Ask them to subscribe for newsletter
Use Analytics tool
Promote this website in Social Media
Use this Micro site in Offline Promotion
Send newsletter every week
8. Create Profile on Following Social
Media Network
FaceBook
LinkedIn
Twitter
Orkut
MySpace
Hi5
9. Run PPC Activity on Following
Google
Yahoo
MSN
Facebook
LinkedIn
Other Social media Sites
10. Do following Social Media
Activity for your Micro Site
Activity Work Details Per Month ( Minimum )
Facebook 30 Status Update
Twitter 50 Tweet
Orkut 30 Status Update
Youtube 10 Video Upload & Promotion
LinkedIN 30 Status Update
PR Submission 50 Submission
Group Emailing 100 Emails
BookMarking 200 Per Month
Independent Blogging 25 Post
RSS Feed Promotion 25 Submission
XML Feed Promotion 25Submission
SEO of Micro sites Micro sites
PPT Creation & Upload 5 Upload
11. Use Analytics Tool
• To know which source is giving you most
visitors
• Track Newsletter response
• Track the PPC response
• Check Average time
• Check Exit Page and make it more sticky
12. Display Advertisement where you
TG Lives
Keep the advertisement there where TG query
about drug related information
Use Information Rich Portals
Give your TG Some good content to digest
about their health
Don’t over do the advertising it may effect the
campaign badly.
13. Why MavenClickZ?
Digital Advertising Agency which is involved in
internet marketing, mobile marketing, web
development, Social Media Marketing
extensively.
MavenClickZ is fully reliable, secure,
transparent and fast for advertising online in
Pharma vertical.
Proven track record of success ☺
14. Thank You
Click For ROI ☺
MavenClickZ Media Pvt Ltd
#56, 2nd Floor, 21St A Main
Marenahalli, JP Nagar 2nd Phase
Bangalore 560078
www.mavenclickz.com
In case of any queries contact me at
bhaskar@mavenclickz.com
+ 91 – 9980770401
+ 1 – 646 626 5567