1. Creative marketing Ideas to
boost business online
Presented By : Deepika Jain

2. Index
• Age Of Stone
• Its Downsides
• Age Of Internet
• Google Introduction
• Challenges for Online Marketers
• Answer to all challengers
• Innovative Marketing Ideas
• Conclusion With Example

3. Drawbacks????

4. Downsides
• Less
Presentable
• Cost
Deficient
• Very
Confined

6. • People became explorer
• Empowered the user to become new Vasco da Gama of this
era.
• Everyone in now online- By end 2014, the number of Internet
users globally have reached almost 3 billion.

8. Now the real challenge began…
• How to be identifiable in the crowd?
• How to become a marketable brand?
• How to attract users and customers?

9. All the above Questions have same
Answer
Creative product Marketing and Online
Campaigning
Now how to be Creative and unique?

10. Showcasing Innovative Marketing
Ideas
• Unique and relevant content that create anxiety,
excitement and urgency
• Forward thinking creative capabilities
• More presentable banner which attract users to go inside
and explore
• Less text
• More videos
• Image can say everything
Etc…..

11. • Make sure your website is optimized for keywords that are
most important to your business.
• Mobile! – With 79% of internet users conducting online
shopping via mobile devices, we should be embarrassed if
we're not mobile-friendly. This is not optional, although many
still treat it like it is.
• Write for your audience – The best pieces of content are the
ones directed at your key audiences. .
• Add a visual element to ALL your content pieces – People get
bored with text really fast! To keep visitors reading, it’s
essential to have images breaking up your text paragraphs.

12. • Infographics -We know readers love visual content,
and infographics are a prime example of beloved, linkable visual
assets.
• Slideshare -The slideshow is back and better than ever!
Repurpose PowerPoint presentations for audience-friendly
slideshares.
• Caption Contests - Post a photo and ask users to submit their
best caption - this kind of contest can get some pretty great laughs.
• Submit your vote contests - Voting contests get a ton of entries
because they’re so easy to participate in (just click a button, in most
cases).

14. • Online magazine – Producing your own virtual magazine is
another epic form of content marketing. For a great example,
check out Dark Rye, a stylish online magazine produced by
Whole Foods. For a quick and easy fix, make your own online
newspaper with Paper.li.Flipboard also provide creating
stunning digital Magzine.
• Memes – Memes are fun and familiar for internet-goers. Get
a little cheeky with some fun memes – it’s easy to make your
own with sites like meme generator.

15. Concluding with some example
• Understanding the users behavior and need
• Provinding offers and deals to attaract Users
• Example Freecharge and Paytm,
Flipkart ,snapdeal etc.. could help in the growth
Of sales.