OnePure operates a new bottling plant in Napier, New Zealand that bottles water directly from the source in the Hawke's Bay aquifer. The plant uses German equipment and certification standards to ensure high quality and safe bottling. OnePure aims to distribute premium mineral water in glass and PET bottles to health-conscious consumers through distributors, retailers, and partnerships with events and organizations.

1. OnePure has a mission: to seek out New Zealand’s purest water and bottle
it direct at the source. To share the health benefits of natural mineral water
with everyone. To supply Hawkes Bays finest, untounched mineral water to
the world. This is the only ONEPURE.

2. OUR WATER
ONEPURE will be operating in our new purpose built 4800m bottling plant in Napier later in
2015. This plant features German bottling and packing equipment, robotic packing and sits
above the Hawkes Bay aquifer. The quality standard employed there will be FSSC (Food Safe-
ty System Certification) 22,000 giving customers and consumers confidience in the water
quality once packed.
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3. OUR PLANT
Often, it is humans intervention that introduces im-
purity, microbes and contamination to an otherwise
pure source. We think, world-class pure mineral
water deserves a world-class bottling facility. Our
plant utilises the latest technology and the knowl-
edge and research of leading experts to completely
protect OnePure water against contamination.
Bottling system from
Germany enables us to achieve
rapid microbial free production.
One Pure Water Quality
Artesian natural water (pH 8)
One Pure meets the criteria:
Natural, untreated, alkaline mineral water

4. OUR ONEPURE SOLUTION
The lastest Hightec world class bottling plant which rests above
the source of ONEPURE is in Hawkes Bay, producing the highest
quality certified great tasting water.
Attractive Glass and Pet premium mineral water range to match
any occasion.
Distribution targets are premium allowing our customers more
attractive margins.
Comprehensive partnership programme (eg IRONMAN) aimed to
rapidly grow brand awareness and desirability
of ONEPURE.

5. Consumer
PREMIUM CHANNEL STRATEGY
CORPORATE GROUPS
-Airlines
-Canteens
-Stadiums
-Sporting Bodies
PARTNERS
DISTRIBUTORS
FOOD & BEVERAGE
ORGANISATIONS
HOSPITALITY
GROUPS
HOTELSRESTAURANTS
PREMIUM
FOODMARKETS &
HEALTH FOOD STORES
Web based
channel strategy
ONEPURE
Website
Online
Social
Media
Online
Ordering

6. ONLINE MEDIA EXPOSURE
Social Media including facebook, twitter, youtube, instagram
and pinterest
Monthly advertising in Kia Ora magazine and press releases in
NZ and Chinese publications
Event marketing at high profile events, media coverage and
digital coverage

7. One Pure Demographics
Higher than normal disposable incomes
Goal orientated and driven
Want to lead a healthy and active lifestyle
All age groups male & female

8. Our signature 500mL PET
design pairs elegantly
with a wine bottle at the table.
Delectable cuisine deserves
beautiful water.
Our 1.5L PET bottle is ideal for
home, trips away or gatherings.
No matter where life takes you,
don’t settle for second-best.
Stay perfectly hydrated on the go with our portable 320mL PET bottle.
Designed for the hand or handbag, quench thirst and
boost your health in one.
Perform at your peak with the 750mL PET sports bottle.
Rebalance your body’s chemistry and keep on moving.
PRODUCT RANGE
500ml PET 1.5L PET 320ml PET 750ml PET STILL WATER
- Slim for efficient use of space
- Branded NZ for green & clean
appeal
- Easy to hold/handle
- Fits cup holders
24 X 500ml per carton
- Efficient use of space for
amount of water content
12 x 1.5L per carton
- Protected cap, Comfy & easy to hold
- Refill & use as water bottle, Use more than once
- Easy sipping with this lid
12 x 750ml per carton
- Cute appeal, to cure thirst with convenience.
- Great for on the run, easy to store & hold
- Great for hand bags
24 x 320ml per carton

9. Our premium glass range comes in 300mL, 500mL and 750mL –
perfect for restaurants,hotels, or dinner parties.
15 x 300ml, 15 x 500ml, 12 x 750ml per carton
Try our sparkling mineral range for something a little different.
Bottled in our premium glass range, OnePure sparkling water is available
in 300mL, 500mL or 750mL to suit all home or catering requirements.
15 x 300ml, 15 x 500ml, 12 x 750ml per carton
With our new 10L volume pack, you’ll have top quality mineral water
on tap. Vacuum packed to keep fresh, simply press for a delicious
glass of OnePure water throughout the day.
300ml, 500ml, 750ml GlASS STILL 300ml, 500ml, 750ml GlASS SPARKLING 10L BOX

10. Personalities
OnePure supports New Zealand multi-sport
athlete Sam Clark to be at the peak of his
race game. Sam recently placed 2nd in the
Coast to Coast New Zealand Longest Day
race and competed in IRONMAN New Zea-
land 2015. Sam’s advice to anyone wanting
to try a race: “It’s about pacing yourself and
not trying to keep up with others. Once you
get to that start line you pretty much know
what you have to do – and that’s running
your own race.”
Make sure to fuel up and stay hydrated with
OnePure water before and after your race.
A professional athlete herself,
Kaytee has competed for New
Zealand in BMX, Mountain Bike,
Road, and is a World Cup Gold
Medalist in Track Cycling. She
has also competed in the Com-
monwealth Games. Kaytee has
her own company coaching both
professional athletes and begin-
ners in all areas of endurance
and power sports.
Michael Hendry is the No. 1 pro-
fessional golfer in New Zealand.
He has won the 2012 and 2013
New Zealand PGA Championship.
He has been the spokesperson of
OnePure since March 2013
KAYTEE BOYD
SAM CLARK
Kylie Rook
Multi-sport Athlete
Yoga TeacherNutritionist
MICHAEL HENDRY
Professional Golfer
Kylie loves yoga! She practices daily and
shares her passion through her teaching,
inspiring others to move out of their com-
fort zones. She loves the outdoors and
healthy living and ONEPURE

11. OFFLINE BRAND EXPOSURE
Taste of Auckland
Show Me Shorts
Aston Martin Track Day
events
Lamborghini Launch Events
Big Boys Toys
Paddle for Hope
Next Generation Gym
Taupo Cycle Challenge
Sir Peter Blake Sailing Regatta
Body Fuel
Les Mills partnership
Electric Avenue Music
Festival
IRONMAN NZ - Taupo
Beach Volleyball series
NZ Badminton Open
Auckland Parnell
Tennis Club
Davis Cup NZ
Nosh Group
EVENTS Partners

12. SURPPORTING PARTNERSHIPS