2. -
Innovative
Attractive and dynamic website
« live like a local »: experience the real life of the city
Equivalent of the concierge service: IPhone information about the city from One Fine Stay
Flexibility: have a room whenever you want
Luxury appartments
Personalized Hospitality service
4 destinations only but will develop
3. BOOKING AND PAYMENT:
Similar to the hotel procedure (Reservation online or by phone, date of stay, number o fpersons…)
ADVANTAGES:
- Detailed description/ pictures of
the appartment before booking
- Researched more focused on
our needs and expectations (i.e:
price/night, lot f choices…)
BUT: Prepayment mandatory
4. DESIGN OF THE WEBSITE:
The website makes us confident about the booking
Easy to use
ADVANTAGES:
- Large choice at the reception
- People know what they get (no surprise at arrival)
5. CONCEPT:
Isolated appartments
Large appartments
Mix of the rent of a house and a hotel
Customers: certainly foreigners and average length of stay (approximately 3 nights)
ADVANTAGES:
- More privacy
- Less expensive for a family than 2 hotel rooms
- More space
- Cancelation policy more flexible (free cancellation until 24h in advance)
6. - This will create direct competition to boutique hotels
- Client will expect the hotels to be decorated more in details
- Client will expect more flexibility for the hours of check-in and check-out time
7. - They should put their suites available on the website
- They should adapt their decoration and do a more
« home sweet home » atmosphere
- Propose more flexible hours of check-in and check-out
- Reinforce the « human » side of the hotel service (no
human service on One Fine stay)