This document discusses OnCentral, a student-run news site focused on covering South LA. It provides updates on local stories and events while avoiding daily updates and advertising to maintain independence. It is seeking underwriting support from foundations to continue its mission-driven coverage. It also mentions becoming a membership-supported organization and partnering with local community groups on training and special projects. The document explains OnCentral's goal is to provide better coverage for the changing, growing population in South LA that demands more reporting on issues impacting the area.

2. Which South LA do you see? “Barefoot woman arrested after taking stolen tow truck on high-speed chase” “Second gunman convicted in 49th Street Massacre in South Los Angeles” “New boxing gym works to keep kids off the street” “South LA's hidden marketplace: Mercado La Paloma” LATimes Flickr: valli_mark

3. “I can’t go to there without learning something new about the community I grew up in”

4. Telling stories..

5. …with the community

6. Our “competition” Not updated daily No advertising Student-run

7. What next? Mobile Events & YOU Data and directories

8. Me? Underwriting/Foundation support We need for underwriters who want to get in front of our audience. Cost starts at $800/mo and we will let you own the category that matters most to you. We deliver news with values that match your foundation, in a area that is growing for place-based funders. Membership Donating to Southern California Public Radio means you support our cause and our stories. Partnership Community partners work with us to build a stronger foundation in South L.A. through training, storytelling and special projects.

9. Why OnCentral and South LA? OnCentralreaches community leaders and residents who care about building the future of South Los Angeles— a changing population that’s growing, diverse, younger. This community is demanding better coverage. Source: Pew Research Center Our coverage area

10. Join Our Supporters Jan Perry Councilwoman Vivian Bowers Business owner and president of business association Jorge Nuno Activist and life-long resident Executive director All Peoples Christian Center