This document summarizes research on success and reciprocity on crowdfunding platforms. The research analyzed over 68,000 projects and 3 million backers on Kickstarter. It found that owners who had previously backed other projects on the platform had more successful projects that attracted more backers and raised more money. However, simply having more experience creating projects did not lead to more success. The research also identified a sub-community of "backer-owners" who both created projects and backed other projects, and these users were more engaged and successful on the platform. The findings suggest crowdfunding platforms function not just as a crowd but as a social network where both direct and indirect reciprocity between users can lead to long-
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Short presentation about Wanna Biz incubator
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Our goal is to help innovative and promising IT-projects become a world-class company.
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More useful info on our:
- website: https://clickky.biz
- blog: https://clickky.biz/blog
Sign up!
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Wonder how to position your company for maximize M&A exit value? Understand key tech M&A market trends globally and how Asia compares. Learn key strategies employed by key dealmakers to increase value of your M&A transactions.
Stay up to date on Asia's tech scene:
Read the latest news: http://e27.co
Sign up for our Weekly Digest that curates the Top news in Asia: http://bit.ly/subscribe-to-e27
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"Crowdfunding for solar: model and implications for Thailand," presented by Sarinee Achavanuntakul at Chulalongkorn University, 31 July, 2013. Part of Thailand's Solar PV Roadmap Initiative - Economics/Finance Working Group #1:
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CEO at WannaBiz Incubator
Theme of speech:
Short presentation about Wanna Biz incubator
Business Incubator WannaBiz was founded in July 2012 by three young entrepreneurs in Odessa.
The main motive of the founders was the development of IT-business formation and startup ecosystem in Ukraine.
Our goal is to help innovative and promising IT-projects become a world-class company.
So as all the founders are engaged in advertising business incubator projects for online-advertising and ad networks will be able to get the best expertise from WannaBiz. However, we are also interested in the sphere of e-commerce, PaaS, SaaS and Cloud-technology.
Presentation for Black Sea SummIT
Speaker - Vadim Rogovskiy, CEO at Clickky
More useful info on our:
- website: https://clickky.biz
- blog: https://clickky.biz/blog
Sign up!
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SROI - Moving the conversation from cost to value - SiMPACTCesToronto
Presented by SiMPACT Strategy Group's SROI Team Lead Anne Miller on June 11, this presentation offers a quick overview of the Social Return on Investment methodology and how it is being used to communicate the value of social change.
Presentation given at the TYPO3 Conference, Asia, in Phnom Penh on 17 August 2012. The aim was to raise awareness among web developers and web entrepreneurs about novel entrepreneurship facilities such as online outsourcing, crowdsourcing, and crowdfunding services.
2016 small business forum crowdfunding 101 workshopCraig Asano
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How do Technology Companies And Venture Capital Firms Around The World Maximi...e27
Wonder how to position your company for maximize M&A exit value? Understand key tech M&A market trends globally and how Asia compares. Learn key strategies employed by key dealmakers to increase value of your M&A transactions.
Stay up to date on Asia's tech scene:
Read the latest news: http://e27.co
Sign up for our Weekly Digest that curates the Top news in Asia: http://bit.ly/subscribe-to-e27
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📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
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Clipboard AI
GenAI applicata alla Document Understanding
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Ohad Barzilay_Crowdfunding
1. Playing Both Sides of the Market:
Success and Reciprocity on
Crowdfunding Platforms
Dr. Ohad Barzilay
Recanati Business School
Tel Aviv University
1
3. @ohadbr
Research interests:
Contemporary Software Development
Digital platforms, BIG DATA
Social and Crowd networks
Video Blogger:
3
Agile and Lean
Software Management
4. Agenda
• Crash course on Information Systems and
Digital Platforms
• The Crowdfunding platform
• Success and Reciprocity on KickStarter
– Joint work with Dr. David Zvilichovsky
and Yael Inbar
4
5. Information Systems Research
• The “physical world” is gradually being “projected”
into the computer
– We study the effect on business and society
• 15 years ago: Enterprise context (ERP, CRM)
• Later: Everyday life
– Shopping
5
6. The Rise of Platforms
• The maturity of information systems create
platforms which brings into play new
mechanisms
– The platforms re-design the “physical” process
– They introduce new abstractions and terminology
– They create an ecosystem
– They are used in surprising ways
6
8. Crowdfunding (המון )מימון
• Definition:
Crowd - Small investments from a large base of
contributors
Funding - In order to finance projects
Over the Internet
• Gaining momentum:
Crowdfunding Platforms
More Projects
Higher Sums
Legislation8
11. The Funding Challenge
Reaching the financing goal
within the allocated period
56% fundraising
campaigns fail
11
44% fundraising
campaigns succeed
12. Research Question
• What makes a crowdfunding campaign
successful?
Successful = raising the goal within the funding
period
• In order to answer this question we go
back to the “physical world”
The business process that the platform
encodes
12
18. Fundraising
Multidimensional Success Factors
18
The entrepreneur:
- Experience
- Learning
- Reputation
- Social capital
Viral
Marketing
Online
Communities
The platforms:
- Digital platforms nurture
online communities
- Socially involved users are
more likely to pay
The importance of
community leaders: hubs,
salespersons, mavens
Crowd
funding
19. Success and Reciprocity in
Crowdfunding Networks
David Zvilichovsky, Yael Inbar, Ohad Barzilay
Recanati Business School
Tel Aviv University
20. Research Data Set
• After cleaning the data (March 2013):
68,057 projects
60,680 project owners
3,001,417 backers
5,647,547 pledges (covering more than 400M $)
• “Big data” analysis
Some of the backers had projects of their own
Direct reciprocity
Indirect reciprocity
Also in the “opposite direction”
20
21. Results
• Owners’ backing history has a positive impact
on projects’ financing success
Has backing history
Number of backings
Playing both sides of the market pays off
OR = 1.84***
OR = 1.06***
21
22. Results
• Owners prev. Backing
Impact on Num. of Backers Coefficient = 3.91***
***- significant at the 0.01 level
1
10
100
1000
10000
100000
0
50
100
150
200
250
300
350
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14-20
21+
Average
Number
of Backers
Number of backing actions
Frequencies
Num. Backers
23. Results (cont.)
• Owners’ creating history has a negative
correlation with projects’ financing success
Has creating history
Num. of prev. created projects
• Depends on success history
OR = 0.88***
OR = 0.98***
Experience is not enough
23
24. Results (cont.)
• Projects created by owners with a backing
history :
Have a higher chance to secure financing
Have more backers
Have higher goals
Raise more money
24
25. Backer Owners
BOs create more projects and succeed more than Owners
BOs back more projects than Backers
BOs as “power users”, “community pivots”
Backers
3M
Owners
60K
BO
34K
25
26. BOs Projects vs. O Projects
BO projects O projects
t-test
P Value
Success Rate 62% 49% 0.00***
Number of Backers 124.33 54.92 0.00***
Goal $16,968.4 $12,863.41 0.008**
Successful
Projects
Only
Goal $7953.36 $5140.93 0.00***
Money Raised $13,551.98 $6927.93 0.00***
**-Significant at the 0.01 level *** - Significant at the 0.001 level
26
27. BOs Projects vs. O Projects
Average Values BO projects O projects
t-test
P Value
Success Rate 62% 49% 0.00***
Number of Backers 124.33 54.92 0.00***
Goal $16,968.4 $12,863.41 0.008**
Successful
Projects
Only
Goal $7953.36 $5140.93 0.00***
Money Raised $13,551.98 $6927.93 0.00***
**-Significant at the 0.01 level *** - Significant at the 0.001 level
27
28. BOs Projects vs. O Projects
Average Values BO projects O projects
t-test
P Value
Success Rate 62% 49% 0.00***
Number of Backers 124.33 54.92 0.00***
Goal $16,968.4 $12,863.41 0.008**
Successful
Projects
Only
Goal $7953.36 $5140.93 0.00***
Money Raised $13,551.98 $6927.93 0.00***
**-Significant at the 0.01 level *** - Significant at the 0.001 level
28
30. Summary
• Crowdfunding platforms
• Two-sided market: the dual role of the user
• Visibility of on-platform actions
• Long-term participation
• Strategic & Community Interactions on Platform
30
31. Summary
• Backing others pays off:
Higher success chances
More backers
More money raised
• Sub-Community of Backer-Owners:
More engaged in platform
Potential long and short term strategic benefits
• Direct and indirect reciprocity:
Crowdfunding platforms as social networks
31