This document discusses the growth of beer tourism in Oregon, focusing on Portland. It describes how companies like Brewvana offer beer tours that take visitors to multiple local breweries. Brewvana aims to educate visitors about Portland's diverse craft beers and breweries. The tours support smaller, newer breweries in addition to larger, more established ones. Beer tourism provides an economic boost by encouraging customers to purchase food and merchandise at the breweries. The article also discusses do-it-yourself beer trails like Bend's Ale Trail and Portland's new East Side Ale Trail, which map out clusters of nearby breweries for self-guided tours.