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Win in Spokane
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Spokane is Mainstream ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Myth: Top 40 is for kids Take a look at who is listening to Pop Music… 84% of the audience is made up of 18-34 year olds!  46% is 25-44  (Only 12% are 12-17)
Perception is Reality  The Top 40 listener is very different ,[object Object],[object Object],[object Object],[object Object],[object Object]
Real Spokane listeners ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Top 40 listeners spend money!  ,[object Object]
Top 40 Gets The Numbers! Station  18-34  18-49 KBKS / SEATTLE  #1  #4 KKRZ / PORTLAND   #2  #2 KDWB / MINNEAPOLIS  #1  #1 KDND / SACREMENTO  #2  #2 KUDD / SALT LAKE  #1  #2 KIIS / LOS ANGELES   #1   #2 KWYL / RENO   #1  #1 Sourse arbitron ratings / allaccess.com
[object Object],Prepared by Chuck Wright & Michael Newman 702.420.1336 chad.michaels@live.com

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Now Spokane

  • 2.
  • 3.  
  • 4.
  • 5. Myth: Top 40 is for kids Take a look at who is listening to Pop Music… 84% of the audience is made up of 18-34 year olds! 46% is 25-44 (Only 12% are 12-17)
  • 6.
  • 7.
  • 8.
  • 9. Top 40 Gets The Numbers! Station 18-34 18-49 KBKS / SEATTLE #1 #4 KKRZ / PORTLAND #2 #2 KDWB / MINNEAPOLIS #1 #1 KDND / SACREMENTO #2 #2 KUDD / SALT LAKE #1 #2 KIIS / LOS ANGELES #1 #2 KWYL / RENO #1 #1 Sourse arbitron ratings / allaccess.com
  • 10.