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NOAH Conference 2014
Dror Efrat, Co founder & CEO
Network of Financial Websites and Apps
•  Founded in 2007.
•  Total investment in the company 300k USD.
•  Turned profitable within 8 months.
•  Rebranded from Forexpros.com to Investing.com – 2013.
Investing.com History	
300k USD
	
8 Months
	
2013
	
2007
•  Investing.com is a FREE network of financial websites.
•  Our offering is positioned between Yahoo Finance and a
Bloomberg working station.
•  We offer 19 languages and 3 local editions (22 sites).
•  Offices: Spain, Cyprus and Israel.
•  100 employees.
The Investing.com Business at a Glance
According to SimilarWeb Investing.com is ranked at #12
globally in the Finance>Investing category.
Global Ranking
Investing.com is probably the largest global independent financial network
Source: http://www.similarweb.com/category/finance/investing
2,485Global Rank
Website Rank	
6,980
12
Country Rank
Category Rank
Apps metrics
Traffic sources
Interest by asset class
Sessions
9M
Users
350k
Screen Views
62.4M
Direct 64% Referrals 18% Search 17% Social 1%
Indices 33% Commodities 30% Forex 27% Equities 10%
Audience Overview
October 2014
Web metrics
Sessions
24.2M
Users
5.3M
Page Views
53M
YoY Growth
33%
MoM Growth
10%
The Investing.com Attraction
Apps
Financials	
(USD	
  millions)	
   2012	
   2013	
   YoY	
  Growth	
   2014E	
   YoY	
  Growth	
  
Income	
  
Inves&ng.com	
  
11.4	
   12.4	
   9%	
   17.1	
   38%	
  
Signaltrader.com	
  
1.3	
   3.2	
   140%	
   1.7	
   -­‐49%	
  
Total	
  
12.7	
   15.6	
   23%	
   18.7	
   20%	
  
Net	
  Profit	
  
Inves&ng.com	
  
4.9	
   4.2	
   -­‐14%	
   7.6	
   82%	
  
Signaltrader.com	
  
1	
   2.3	
   129%	
   0.5	
   -­‐78%	
  
Total	
  
5.8	
   6.4	
   10%	
   8.1	
   25%	
  
Financial	
  KPIs	
  -­‐	
  Inves&ng.com	
  
	
  
2012	
   2013	
   2014E	
  
Opera:ng	
  Profit	
  Margin	
  
42%	
   34%	
   46%	
  
Net	
  Profit	
  Margin	
  
43%	
   34%	
   44%	
  
Average	
  Number	
  of	
  Employees	
  
62	
   81	
   94	
  
No	
  debt	
  or	
  outside	
  investors	
  
Financial	
  KPIs	
  -­‐	
  Inves&ng.com
Key Changes to Date
•  Programming: from outsourced to in-house
•  Languages: from English to multilingual
•  Asset class: from Forex to multi-asset
•  Rebranding: from Forexpros to Investing.com
Wise Changes = Bright Future
Dror Eftat
dror@investing.com
+34 662 140 320
Thank you!

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Investing.com - NOAH14 London

  • 1. NOAH Conference 2014 Dror Efrat, Co founder & CEO Network of Financial Websites and Apps
  • 2.
  • 3. •  Founded in 2007. •  Total investment in the company 300k USD. •  Turned profitable within 8 months. •  Rebranded from Forexpros.com to Investing.com – 2013. Investing.com History 300k USD 8 Months 2013 2007
  • 4. •  Investing.com is a FREE network of financial websites. •  Our offering is positioned between Yahoo Finance and a Bloomberg working station. •  We offer 19 languages and 3 local editions (22 sites). •  Offices: Spain, Cyprus and Israel. •  100 employees. The Investing.com Business at a Glance
  • 5. According to SimilarWeb Investing.com is ranked at #12 globally in the Finance>Investing category. Global Ranking Investing.com is probably the largest global independent financial network Source: http://www.similarweb.com/category/finance/investing 2,485Global Rank Website Rank 6,980 12 Country Rank Category Rank
  • 6. Apps metrics Traffic sources Interest by asset class Sessions 9M Users 350k Screen Views 62.4M Direct 64% Referrals 18% Search 17% Social 1% Indices 33% Commodities 30% Forex 27% Equities 10% Audience Overview October 2014 Web metrics Sessions 24.2M Users 5.3M Page Views 53M YoY Growth 33% MoM Growth 10%
  • 9. Financials (USD  millions)   2012   2013   YoY  Growth   2014E   YoY  Growth   Income   Inves&ng.com   11.4   12.4   9%   17.1   38%   Signaltrader.com   1.3   3.2   140%   1.7   -­‐49%   Total   12.7   15.6   23%   18.7   20%   Net  Profit   Inves&ng.com   4.9   4.2   -­‐14%   7.6   82%   Signaltrader.com   1   2.3   129%   0.5   -­‐78%   Total   5.8   6.4   10%   8.1   25%  
  • 10. Financial  KPIs  -­‐  Inves&ng.com     2012   2013   2014E   Opera:ng  Profit  Margin   42%   34%   46%   Net  Profit  Margin   43%   34%   44%   Average  Number  of  Employees   62   81   94   No  debt  or  outside  investors   Financial  KPIs  -­‐  Inves&ng.com
  • 11. Key Changes to Date •  Programming: from outsourced to in-house •  Languages: from English to multilingual •  Asset class: from Forex to multi-asset •  Rebranding: from Forexpros to Investing.com Wise Changes = Bright Future