This presentation provided real-world lessons from implementing Oracle Business Intelligence Application 11g (OBIA 11g). Key points included knowing the certified configurations and limitations of the different OBIA components and their versions. It emphasized the importance of scripting the installation and configuration, using the database for workload segregation, and automating maintenance tasks. Other tips included tweaking default session settings, leveraging various Oracle wallets, and the importance of instrumentation and testing throughout the implementation. The overall message was to prepare thoroughly, automate where possible, and maintain an excellent collaborative environment across the technical teams.