This is a short presentation for NJBA Executive Board Members on the development of the organization's website.

1. Website Development Presentation
Submitted by John Holly
December 3, 2016
Click to view the following 10 slides.
New Jersey Band Association

2. In 2015, I was asked by the
NJBA board to work on developing the
organization’s website.
To get ideas about what kinds of information
we might put on the website, I looked at the
websites of several other state band
associations including New York, Texas,
California and Indiana.
NJBA Website Development Presentation

3. I found that most of these are large,
big-budget organizations that host
a wide range of band and music education
events throughout the year, primarily geared
toward professional band directors.
Their websites are dedicated to
paid membership-oriented services,
much like NJMEA in New Jersey.
NJBA Website Development Presentation

4. Copied below are links to the websites
of some of these state band associations.
New York State Band Directors Association
http://nysbda.org/
Texas Bandmasters Association
http://www.texasbandmasters.org/
California Band Directors Association
http://cbda.org/
Indiana Bandmasters Association
http://www.indianabandmasters.org
NJBA Website Development Presentation

5. Currently, NJBA is a small-scale organization
with limited resources that sponsors
a few high-quality projects each year.
Recent examples of these projects include
the New Jersey State Band Gala,
the Intercollegiate Wind Ensemble
and the Wind Band Academy.
NJBA Website Development Presentation

6. While these are all very worthwhile
activities, the number of individuals
they serve is rather limited,
given that the name of the organization,
“New Jersey Band Association,”
is very inclusive.
NJBA Website Development Presentation

7. After studying a number of statewide band
association websites, I concluded the following:
1) NJMEA is currently providing most
of the programs and services that
the large statewide band associations
are providing in their states.
2) NJBA is inherently organized as a small
organization, due to the time limitations of its
members and lack of administrative resources.
NJBA Website Development Presentation

8. 3) To become more inclusive and provide
more services and outreach to a larger
number of constituents, NJBA can make
its website a resource for band directors
and music students at all levels.
NJBA Website Development Presentation

9. With input and direction
from the NJBA executive board
and volunteer efforts
from selected band directors,
(and possibly some college
music education students)
this goal could be accomplished over time
with a minimum amount of expense.
NJBA Website Development Presentation

10. A variety of educational resources could be
posted on the NJBA website, selected from an
enormously wide range of “open-source”
musical and instructional materials.
“Open-source” is a term used to describe
materials that are currently already
freely available on the internet,
most of which are in the public domain.
NJBA Website Development Presentation

11. Open-source educational materials could be
compiled, excerpted, linked or embedded
on the NJBA website, making the website
a valuable resource for hundreds of music
teachers and thousands of students.
In addition, the NJBA website could publish
its own original open-source materials,
created by qualified volunteers
as an ongoing activity.
NJBA Website Development Presentation