1. Push your life in your career!
STRETCHING Workshop
23-27 marzo 2009
Design dei media digitali 2009
Corso di laurea in
Design di Ambienti per la Comunicazione
docenti: Claudio Moderini – Silvio Cioni
HyperTube Team:
Artini Chiara chiary6@gmail.com Conti Simona simofloyd@gmail.com
Mengoni Guido guido.mengoni@gmail.com Tocci Francesco fra.tocci@gmail.com
2. .framework
Goals:
• Create a web-based platform able to
manage a plenty of data and
information about your own
professional life.
• Improve your professional profile
through the capabilities ITSME
metaphor offers.
Target User:
• Generic user: who improves his profile for
personal reasons
• Specific user: who improves his profile for
professional reasons (with particolar
attenction to the flexible and dynamic jobs)
• Recruiters/Job seeking companies, sites,
services
3. .vision
Management of a dynamic profile
in two areas: personal (motivation)
and improvement of professional
profile.
.context
- Professional
- Social
- Personal
Sedimentazione della conoscenza basata sull'esperienza
4.
5. .inspirational benchmarking
as Headhunting Tool
Description: LinkedIn tools
can help you to build your
reputation and enhance
your professional standing.
References: http://www.linkedin.com/
Value: May help recruiters to create connections between possible candidates to a specific job
6. Recruitment 2.0
Description: It’s a blog in
which news about new
headhounting modalities are
described and linked together
References: http://blog.advorto.com/
Value: Give suggestions about the new and very 2.0 field of job seeking
7. Dopplr
Description: Social
networking + tracking of your
movement around the globe
References: http://www.dopplr.com/
Value: Why can’t we connect our movement around the world to our “professional” skills?
Flexibility and strong tendency to travel may add a value to the job sekeer profile
8. Yahoo! Hotjobs
Description: Find your dream
job! Search for jobs, post your
resume, compare salaries and
find career advice and research.
Thousands of new jobs listed
daily.
References: http://hotjobs.yahoo.com/
Value: job seeking, filtering, tagging
9. Jobirn
Description: Real Time
Job Chat with Company
Insiders and Recruiters
References: http://www.jobirn.com/
Value: Itsme helps you to customize your professional profile as better as possible during the
online interview.
10. Myployd
Description: Mployd has
become one of the leading
job search and recruitment
tools for job seekers and
employers.
Mployd helps job seekers
search for employment and
provide employers the
recruitment tools to hire
and offer job opportunities
References: http://mployd.com/
Value: Itsme could be a better way to aggregate different and side information to your professional
profile.
11. Monster
Description: Creating
a CV on Monster you
can raise your job
possibilities.
Monster's database is
linked to lots of
companies.
References:
http://www.monster.it/
Value: simplify the database management and improve the informations value.
12. Poken Description:
Touch one poken to
another to immediately
connect with new friends
across online social
networks when you meet
them in the real world. The
poken hand pulls out of the
body, revealing a USB
connector. Insert the USB
connector into any
computer with web access
to easily upload your new
contacts to the Poken web
database.
References:
http://www.doyoupoken.com/PokenWeb/corporate/welcome.jsf
Value: this is a device that can support the itsme metaphor to exchange your professional profile in the
coolest way.
13. V card
Description: vCard is the electronic business
card. It is a powerful new means of Personal
Data Interchange (PDI) that is automating the
traditional business card. Whether it's your
computer (hand held organizer, Personal
Information Manager (PIM), electronic email
application, Web Browser) or telephone, the
vCard will revolutionize your personal
communications.
- Infrared exchange
- Internet mail
- computer technology application
- video and data conferencing
References:
http://www.imc.org/pdi/
http://www.imc.org/pdi/vcardoverview.html
Value: this could be another service of our ITSME application
14. .concept
Title:
Idea: Web 2.0 enables more and more flexible,
wide and open information sharing, improving
networking potentialities and making easier to
discover your job field. Our idea arises from the
need to develop a new professional profile concept
closer to the new job seeking dynamics and
improvement of the experiential path.
Keywords: dynamic profile, multiple views, web
based, multiplatform, career, job, sharing
15. What is it?
The concept is an evolution of the CV idea, enabling users
to dynamically manage their profiles. Each user profile can
be filtered depending on the recipient (e.g. project leaders,
companies, recruiters) and on the obsolescence of
information, to create a specific profile context. It is a web-
based multi-platform service which use the ITSME
metaphor: Venues & Stories. In particular, every
professional and private life experience will be represented
by a specific venue sharable with the others. The venue's
strongest potentiality is the possibility for the followers to
see the profile's evolution. Our concept originates as a
software, web-based application, operable on PCs, MACs,
Linux, Smart phones...but we can also think about a
dedicated device for it (for ex. Poken).
16. How does it works?
– Registration (also for guests)
• Personal data
• Username and password (for Login)
• Contacts
• Role (between recruiter, jobseeker, both) [facultative]
– Download software
• Choose the right software version for your OS
– Create a shared profile and manage your personal database:
•General informations
•Specific informations (related to the profession)
•Collateral informations (related to hobbies, collateral skills...)
•Customizable interface
•Manual and automatic tagging to index own informations
– Multiple profile views
• General filtered visibility: choose the elements you want to share with everybody
• Specific filtered visibility: create different profiles for specific addresses
17. – Research
• people/companies
• tag
- Alerting
•Ticker to notify profile changes and validate informations*.
•Profile tracking between users
– Constant and automatic information refresh
Automatic synchronization between nicetomITSME desktop and web databases.
– Interoperability (pcs, macs, mobile devices):
Multiplatform: desktop program usable and linkable to web service and different devices
– *Certification system for published information
18. Certification system for published information
• Official validation
• Peer to peer validation: constant feedback
between users
• Auto certification
19. What's the added value of nicetomITSME?
The only way to use our service is to put ITSME in a
network of relationships, in particular in the framework of
job seeking. The success and diffusion of services like
"NICETOMitsme" can encourage the use of the ITSME OS
metaphor.
20. Scenario Mobile
Lorenzo is 25 years
old and works in a
fashion store. He
loves sport, cinema,
comics and
literature.
After work, he
decides to go to the
cinema.
21. He goes to see a
film with other
friends. They
choose an
Almodovar’s
movie called
“Los Abrazos
Rotos”.
23. He takes his Nokia N95 and opens NICETOMitsme application to quickly
update his profile.
24. Once the application is
launched, he selects the
“Leisure time” venue
(about personal
interests)
25. There are no voices in the
Leisure time venue because
during the day there were no
updates.
Lorenzo selects the “Cinema
field” to enter the film he is
viewing
26. He types the film title and
author…
… and publish it!
27. He can immediately see
what he has typed.
And then he goes to the “book
venue”.
28. He checks the updates about
books read during the last
months and he notices that he
hasn’t inserted the last one.
He pushes the button to insert a
new voice in the venue.
29. He inserts the informations
about the book…
…and then he publish it!
30.
31. Scenario Workstation
Marta is an
Interior Design
student at Polimi.
Using “itsme” she
realizes that
NICETOMitsme
could be useful to
improve her
career
32. She is working with
itsme and she
decides to choice
some files to share
through
NICETOMitsme
and selects them.
Then she clicks on
NICETOMitsme
button to update
her yet existing
profile.
33. Now she wants to see
her updated profile on
NICETOMitsme, so she
opens the web
application.
35. She comes back to “itsme” and now she can see the files shared on NICETOMitsme that are
underlined.
36. Sarvo works at CromaStudio, a
graphic-design studio near Milano.
He is looking for someone who can
work on a project for a couple of
months.
While browsing on the web he
finds an innovative web service
able to create a network about
personal/professional profile.
The new web service is
NICETOMitsme.
37. The home page shows the web-service mission and invite visitors to log-in or register to use it.
Sarvo decides to sign up.
38. The registration form shows two
different ways to sign up: first form
for people, second one for
companies/industries.
He chooses the companies form.
Between the fields there is one
facultative and shows to him three
different possibilities:
• Looking for a job
• Offering a job
• Both of them
He selects “Offering a job”
39. Once he registered, he finds a
page with an example about the
research that he can do and a
button to download the desktop
software at the bottom.
He immediately tries to find
the right people for his
project and inserts some
keywords.
40. NICETOMitsme shows two results for the research.
A young girl who is studying and an older man who teaches at the university.
41. He prefers the young girl because
she is probably more interested
for a two months work.
As he clicks on the button to have
the permission to see the extended
profile, a confirmation window
appears.
42. Marta is working with “itsme”.
She opens NICETOMitsme and
sees a notification for a new
message. She clicks on it.
43. She opens the mail and see that is sent from another NICETOMitsme member.
44. It’s a new request for her
profile. She notices that
the request is from a
company.
She gives the permission to
access to her profile
45. Now she has to choose the venue
and the information to show to
CromaStudio because momentarily
is available only the general profile.
After creating a new profile, she
links it to CromaStudio.
47. .business model
Competitors
- Linkedin
- Twitter
- Naymz
- Job seeking services
Services
- manage datas using itsme metaphor
- share own professional profiles
- possibility to show a wide range of skills
- filtering of information based on specific
requests
- feedback between users
48. Structure
- Recruitment
- File Sharing
- Data management
- Guest recognition
- Data certification
Values
- generic user: fluid, contextualized and well organised set of
information
- specific user: definition of a professional profile that fits better with
different recipients, certification of own experiences
- recruiter/companies: more focused selection of profiles
Profit Model
- Sponsorship (googlead, job seeking companies)
- The success and diffusion of services like "nicetomITSME" can
encourage ITSME os selling and use.
- Annual Subscription, from the second year
49. Possible partners
- itsme official partners
- Monster and CV’s promotion services/sites/companies
- Dopplr, trip advisor
- Linkedin
- Twitter
- Facebook
- Delicious
Critical Factors
- strictly connected to the itsme metaphor comprehension and
use
- less motivation of subscription to older users and those with a
long career
50. HyperTube Team
Artini Chiara chiary6@gmail.com
Conti Simona simofloyd@gmail.com
Mengoni Guido guido.mengoni@gmail.com
Tocci Francesco fra.tocci@gmail.com
