When Kelsey MacLean was eight months pregnant with her unborn son, she went into the a golf shop wanting to purchase baby and children's apparel embroidered with the club's logo. She was told "No, there is nothing like that in the golf industry." With no training in fashion design, having never played a round of golf, Fore Kids Apparel was born. The line premiered in 2013 in some of the finest golf clubs, country clubs, resorts, hotels and is a Preferred Vendor for The Ritz-Carlton Hotels, an official licensee of the Tournament Players Network (TPC)....
1. Oklahoma City FRIDAY, Friday, July 3, 2015, Page C-1
Next Generation Most Powerful
PAIGE WILLIAMS
Director of Tourism
Chickasaw Nation
Page D-3
ELISE HALL
State Representative
Page D-4
BRIAN MAUGHAN
County Commissioner
Page C-7
ADRIENNE NOBLES
Assistant VP for University Relations
University of Central Oklahoma
Page D-2
PAULA LOVE
Owner, PLPR
Page C-6
KELSEY McLEAN
Owner, Fore Kids Golf
Page D-1
KYLA TURNER
Communications Manager
Love’s Travel Stops
Page D-3
JOSH DUTY
CEO, QuiBids
Page C-3
JAMES COTTER
Vice President, Cotter & Sons
Page C-2
ROBERT HEFNER V
Owner, Hefner Energy
Page C-5
DANIEL FRANKENSTEIN
and ERIELLE RESHEF
JANVEST, KOCO
Page C-4
c1.qxp 6/26/2015 4:55 PM Page 1
2. Oklahoma City FRIDAY, Friday, July 3, 2015, Page D-1
W
hen Kelsey Aber-
nathy McLean
walked into the
Fieldstone Golf Club
in Wilmington
Delaware, she was eight months
pregnant and wanting newborn
clothes with the club’s logo for her
baby’s layette.
She asked the pro about baby
clothes and he said, “No, there’s
nothing like that in the golf indus-
try.”
Golf apparel is a billion dollar
industry and there were no baby
clothes? Kelsey decided there
would be soon. She would start a
company, Fore Kids Golf.
“I never played a round of golf,
knew nothing about business,”
Kelsey said. “I asked people in the
biz and found out Peru was the
place to go for Pima Cotton and
found a manufacturer.”
Kelsey designed the clothes and
traveled to the August 2013 PGA
Merchandise Show with only sam-
ples. Orders poured into the busi-
ness and she immersed herself
into learning about the manufac-
turing business.
Kelsey is from Oklahoma City,
granddaughter of oilman Jack
Abernathy and sister of Rod Aber-
nathy. When she enrolled in
kindergarten at an OKC school,
her parents were told she would
never be able to fill out a job appli-
cation. She was dyslexic. She
attended private girls’ school in
Texas, graduated from Pine Manor
College with a degree in Interna-
tional Business and sold real
estate in Boston until the market
crashed in 2008.
Kelsey, husband Rob McLean
and baby Ian Stirling McLean
moved to Chaddsford, Penn. By
February of 2014, she made the
decision to buy her own top of the
line commercial embroidery
machines and soon was selling to
hundreds of golf clubs, from Okla-
homa City Golf & Country Club to
St. Andrews in Scotland.
For each new design, a techni-
cal consultant professor at the
University of Delaware prepares a
“tech-pak” for each size to go to
Peru with the order. The custom
logos are done on the latest
embroidery equipment with small
detail needles in her factory. She
does not sell online. The only
place to buy Fore Kids Golf is at
the country club with its logo on
it; or the cruise line or the Ritz
Carlton.
Ritz Carlton asked her to
expand her robe sizing up to 18
and to design a Ritz Carlton adult
robe. She created a different label
for the larger sizes, “Kelsey
MacLean.” Another company held
the Trademark on the correct
spelling of her name so she added
the “a.”
Her husband, Rob, is working
with her now.
“You don’t want me doing the
numbers,” Kelsey laughed.
She does all the design, adver-
tising and marketing. Fore Kids
Golf and Kelsey MacLean labels
have expanded into the Middle
East, China, Caribbean and a
dozen more countries, including
Canada.
Up and at the office by 5 a.m.,
Kelsey limits herself to a 12-hour
day, so she can have family time
at night. The kid’s clothes include
onesies, diaper covers, polos,
girls’ tennis dresses, khaki slacks
and shorts, bibs, bodysuits,
rompers, bay dresses with
bloomers, coveralls, giggle hats…
Kelsey designs almost anything
and everything. So far, she is only
doing robes for adults.
“Golf Clubs are more and more
about family,” Kelsey said. “We
make the finest quality for them
with their exclusive logos.”
She was an expectant mother,
wanting to buy a golf club shirt for
her yet unborn baby and became
the accidental entrepreneur.
Kelsey McLean, Fore Kids Golf
All she wanted was to buy her
newborn country club clothes,
now she manufactures them
KELSEY ABERNATHY McLEAN AND her son Ian.
“I never played a round of golf, knew nothing about busi-
ness. I asked people in the biz and found out Peru was the
place to go for Pima Cotton and found a manufacturer.”
d1.qxp 6/26/2015 4:52 PM Page 1