6. gives the reader information that will
impact them in some way. It usually
flows from most important to least
important.
“What is news? It is information only.” -
Walter Cronkite, former CBS News
anchor
News…
Let’s talk about …
7. Checklist for News Stories
Are the most important and recent facts
first?
Is the story accurate? Are the sources
identified fully?
Are the paragraphs short?
Is the sentence structure varied in the story?
Does your story flow? Did you use the
transition/quote formula?
Did you use active voice?
- Jeanne Acton, University Interscholastic League-
Journalism Director
8. - Jeanne Acton, University Interscholastic League-
Journalism Director
Pitfalls to Avoid
Editorializing - Keep your opinion out of the
story
Using first and second person POV - Keep
yourself out of the story. Common error “our
school”
Missing lead
Messy handwriting, poor grammar and spelling
Paragraphs are too long
Misspelling names in the story
Trying to use all of the information
11. •Lead is a single word, a phrase, a
clause, a brief sentence, an entire
paragraph or a series of paragraphs.
• The main functions of the lead, aside
from introducing the news story, are
to tell the story in capsule form and
to answer right away the questions
the reader would naturally ask.
• A good lead answers all the
important questions of the reader,
indicates the facts if they are all
important, and arouses the readers’
interest to continue reading the
story.
15. This kind of lead is used in
straight news, answers right
away all or any of the 5 W’s
and/or the H. It may be
one of the following:
Conventional or
summary lead
16. TypesofNewsLeads:
Rarelyusethese...
“Who lead” - begins with a person. The person
is usually not the most important fact of the story.
“When lead” - begins with time. Rarely is the
time the most imporant factor.
“Where lead” - begins with the place. Hardly
ever is where the most important factor.
18. WHO lead
President Rodrigo Duterte will
make a brief appearance in
Sta. Josefa National High
School on Thursday after
giving a speech at the
Municipal Expo Center.
19. WHEN lead
On Thursday, President
Rodrigo Duterte will make a
brief appearance in Sta.
Josefa National High School
after giving a speech at the
Municipal Expo Center.
20. WHERE lead
In Sta. Josefa National High
School, President Rodrigo
Duterte will make a brief
appearance on Thursday
after giving a speech at the
Municipal Expo Center.
21. How lead
BY APPEALING to the
school board, the
University of Iloilo was
able to construct a 30-
storey, concrete building.
22. Why lead
Because of poverty,
around a hundred
students dropped from
school last year. This was
stressed by the Iloilo
Scholastic Academy
Principal, Juan dela Cruz.
24. Prepositional-phrase lead
With brooms and other cleaning equipment,
boy scouts from the Iloilo public high schools
cleaned the city markets in consonance with
the city mayor’s Clean and Beautiful Drive.
Infinitive-phrase lead
To encourage tourism, balikbayans are
given a warm welcome by their fellow
Filipinos.
25. Novelty lead
-attracts the reader’s
attention, arouse his
curiosity and sustain his
interest. It is used in writing
a news feature.
26. Astonisher lead- It uses an
exclamatory sentence.
Champion of Division of Iloilo City!
BETTER look your best this
week!
One-word lead
March!
Thus ordered Chess Club
president Pol Buenconsejo to start
the “Walk to Win” fund-raising
drive.
27. Descriptive lead- used when
comparatively few descriptive words
can vividly formulate an imagery.
This is effective in writing a
personality sketch.
Dressed in white polo
barong, and with diplomas
in their hands, 109
graduates marched down
the stage to the tune of Hail
Alma Mater.
28. Contrast lead- It is used to
point up opposites and
extremes.
Four months before the Green
Drive, Zone 3 of Brgy. Bo. Obrero,
Iloilo City was the dirtiest
community. Three months after the
campaign, it won first place in the
cleanliness contest sponsored by
the Department of Interior and
Local Government.
29. Quotation lead
“We worked together in Chicago
as community organizers. I hope
he gets a chance to speak to
some seniors about what they
can do for their country.”
Principal Joe Sumter said.
30. Question lead
WHO WILL reign as Miss
Intramurals this year?
This will be known on
August 8 after the final
screening to be held at the
SJNHS Covered Court.
31. Now that we know the types of lead we
can use, how do we write a good lead?
• read the entire prompt
• find the newest information in the
prompt
• beware of older, more controversial
news
• write one to two sentences
summarizing the news including as
many other Ws and H as possible
32. Let us Check your
Understanding!
Game Time!
Join at www.kahoot.it
37. PNP addresses drugs, teenage pregnancy cases
By plotting seminars for the
prevention against drugs and
teenage pregnancy, the Municipal
Police Station of Sta. Josefa
conducted various seminars and
symposia for the students of Sta.
Josefa National High School last
July 26, 2023 held at Sta. Josefa
Auditorium.
Lead
How
Lead
Headline
38. Ways of avoiding illegal drugs were
given emphasis during the discussion to
almost 300 participants from Grade 7-10
students who were identified as most prone to
illegal activities.
In addition, teenage pregnancy was
also highlighted. As a matter of fact, PO3
Jenny Delaon revealed that one in ten young
Filipino women, age 15-19, has experienced
child bearing and 8 % were already mothers
and another 2% are pregnant. Thus, PNP and
other government agencies actively worked
hand in hand to lessen the number of affected
students.
Body
39. Furthermore, the police officer shared
that by giving fliers with a prevention signage
and conducting symposium and seminars,
they were able to spread awareness and at
the same time help students avoid
inappropriate actions which could lead to
heavy consequences .
“Gahatag mi ug fliers para matutukan
jud ni nga mga cases. Gaconduct pud mi ug
mga activities, seminar ug symposium for
mostly 7-10 graders who were victims of drug
abuse,” she said.
Body
40. She also highlighted that the scope
of their advocacy is not only centered in
the central and national high schools.
They also visited other schools in the
nearby barangays.
“Magconduct man pud mi sa
Tapaz, Awao, Sampaguita ug Aurora
pero more on prevention sa jud mi labaw
na sa mga Grade 7 kay bag-o ra sila sa
teenage level mao na mintras sayo pa, i-
prevent na sila,” she stressed.
Body
41. Moreover, they discussed the
rules to enlighten the young
listeners on what should they do
and shouldn’t do.
She also informed the crowd
that the government provides
budget and supports to carry out
their goal which is not only a drug
free municipality but also a safe
place for every Sta. Josefanons.
Body
43. Headline: a. S-V-O
b. Naguita: SALINTUBIG is the key
SALINTUBIG is the key-Naguita
1st P: Most striking part of the
speech/interview
2nd P: Answers wh questions
3rd P: IQ/T 4th P: DQ 5th P: IQ/T
6th P: DQ 7th P: IQ/T 8th P: DQ
45. DILG solves SJ water conflicts
Naguita: SALINTUBIG is the key
SALINTUBIG is the key-Naguita
“I assure you that SALINTUBIG is the key
to solve the water conflicts in Sta. Josefa.” (Most
striking part of the speech/interview)
Thus, stated by Mrs. Reina Naguita, Head of
Department of Interior and Local Government of Sta.
Josefa during the interview with the selected campus
scribes of The Bridge. (Answers Wh questions)
The DILG Head assured everybody that the
project is the solution to the problem in the water
supply of our municipality. (Indirect Quotation)
46. “Since Sta. Josefa is one of the communities
that has water conflicts in the Province of Agusan
del Sur, it became one of the recipients of
SALINTUBIG program.” (Direct Quotation)
Meanwhile, Naguita revealed that the
municipality is one of the communities which has
water conflicts. (Indirect Quotation)
“Sagana at Ligtas na Tubig sa Lahat
(SALINTUBIG) Program was designed to provide
grant financing and capacity development programs
to improve capacities of the LGU’s and water
services providers in planning, implementation and
operation and management of water supply
facilities”, she further explained. (Direct Quotation)
47. Mrs. Naguita recalled that the program started last
July 15, 2015 at Sta. Isabel, Sta. Josefa, Agusan del Sur,
initiated and spearheaded by DILG-Sta. Josefa. (Indirect
Quotation)
“The water supply program was suitable in the
following localities namely: waterless municipalities,
poorest barangays with high level of water borne diseases
and resettlement areas”, she emphasized. (Direct
Quotation)
She added that as of December 11, 2015, the physical
accomplishment of the program is 91. 51%. (Indirect
Quotation)
“We, the DILG and MLGU are still in the process of
completing the documentary requirements for the 100%
accomplishment of the project. (Direct Quotation)
49. (Direct Quotation)
There should be no room for error
but the reality is that we live in an
imperfect world.
Michelle Marquez Dee
Ms. Universe-Philippines