This document provides guidance on writing news stories. It emphasizes that news writing should flow from most important to least important information to impact readers. A checklist is provided for writing news stories that focuses on accuracy, concise paragraphs, varied sentence structure, and neat formatting. Common pitfalls to avoid include editorializing, using first/second person, and poor writing mechanics. The document then discusses leads, noting that summary leads starting with the most important who, what, when, where, why or how are best. It provides tips on using direct quotes and transitions between quotes in news stories.