The document discusses new opportunities for printed media through innovative applications and usage of new consumables. It provides an agenda covering how print will fit future trends through printed electronics, new consumables, and conclusions. Examples of applications discussed include smart packaging, flexible displays, air code technology, digital newspapers, and interactive coupons using technologies like printed memories, OLED lighting, sensors and RFID.
This document provides an overview and summary of key aspects of the Windows 8 Metro UI and development environment, including:
- The Metro design principles of typography, motion, and content over chrome.
- Notification capabilities like tiles, toasts, and push notifications.
- The Charms bar and contracts for application integration.
- The Windows Runtime (WinRT) API and language support for building Metro style apps in C++, C#, and JavaScript.
- Application execution environment differences between desktop and Metro apps in Windows 8.
This document provides an overview of user, market, and policy research conducted at IBBT. The research aims to explore the social, economic, cultural, and political dimensions of the information society through interdisciplinary studies. Key areas of focus include user empowerment, market assessment, policy impact analysis, and contributing to an empowering knowledge society. Research approaches include living lab experiments, prospective studies, and methodological development. Example projects examine areas like media, health, culture, and future networks through assessments of user experiences, business models, and policy challenges in an open innovation spirit.
This document summarizes the state of digital publishing globally and in India. Key points include:
- Digital publishing is driving structural changes in the global publishing industry by reducing content costs. E-books now account for 20% of book sales in the US.
- Adoption of e-books varies significantly between countries in Europe. Germany has just 1% e-book sales while the UK is closer to US levels.
- India's print industry needs to address both large urban centers and emerging tier 2/3 cities experiencing growth. E-content will be more popular in large cities while printed material dominates smaller emerging markets currently.
- Formats, infrastructure, market size, taxes and cultural preferences will
This document discusses the changing landscape of publishing in a new media world. It begins with an introduction to the speaker, Liz Pohland, the Director of Publications for the Society for Technical Communication. It then provides background on the history of publishing and how digital technologies have disrupted traditional print-based models. Key points discussed include the growth of mobile devices and social media, changing reader preferences, and strategies publishers need to embrace like creating online communities and driving readers to digital destinations. The document emphasizes that publishing has changed from a product-focused model to one focused on providing context and discoverable content across multiple platforms.
Creative Industries and the Future of UniversitiesTerry Flew
The document discusses the changing role of universities and creative industries in the digital age. It analyzes different models for conceptualizing the creative industries and cultural sectors, including the concentric circles model and UNCTAD model. The document also examines trends in the creative workforce and sectors like digital media that are challenging traditional models of cultural production and consumption.
This document provides an introduction to new media technologies and how they are changing the relationship between media texts and audiences. It discusses several key aspects of new media, including:
- Web 2.0 and how it allows for user-generated content and a more democratic spirit on the internet.
- The concept of convergence, where technologies and media industries are combining platforms so content can be distributed across multiple channels.
- How audiences have become more active in consuming, sharing, and creating media online rather than just passive receivers of content from media companies.
- The democratic potential of new media where everyday people can now participate in journalism and media production through platforms like blogs and user-generated content sites.
eCommunication: The 10 Paradigms of Media in the Digital Age by Jose Luis Orihuela. II A20 COST Conference: Towards New Media Paradigms. Content, Producers, Organizations and Audiences (Pamplona, 27-28 de junio de 2003). Published in: Towards New Media Paradigms: Content, Producers, Organisations and Audiences, Ediciones Eunate, Pamplona, 2004, pp. 129-135.
This document provides an overview and summary of key aspects of the Windows 8 Metro UI and development environment, including:
- The Metro design principles of typography, motion, and content over chrome.
- Notification capabilities like tiles, toasts, and push notifications.
- The Charms bar and contracts for application integration.
- The Windows Runtime (WinRT) API and language support for building Metro style apps in C++, C#, and JavaScript.
- Application execution environment differences between desktop and Metro apps in Windows 8.
This document provides an overview of user, market, and policy research conducted at IBBT. The research aims to explore the social, economic, cultural, and political dimensions of the information society through interdisciplinary studies. Key areas of focus include user empowerment, market assessment, policy impact analysis, and contributing to an empowering knowledge society. Research approaches include living lab experiments, prospective studies, and methodological development. Example projects examine areas like media, health, culture, and future networks through assessments of user experiences, business models, and policy challenges in an open innovation spirit.
This document summarizes the state of digital publishing globally and in India. Key points include:
- Digital publishing is driving structural changes in the global publishing industry by reducing content costs. E-books now account for 20% of book sales in the US.
- Adoption of e-books varies significantly between countries in Europe. Germany has just 1% e-book sales while the UK is closer to US levels.
- India's print industry needs to address both large urban centers and emerging tier 2/3 cities experiencing growth. E-content will be more popular in large cities while printed material dominates smaller emerging markets currently.
- Formats, infrastructure, market size, taxes and cultural preferences will
This document discusses the changing landscape of publishing in a new media world. It begins with an introduction to the speaker, Liz Pohland, the Director of Publications for the Society for Technical Communication. It then provides background on the history of publishing and how digital technologies have disrupted traditional print-based models. Key points discussed include the growth of mobile devices and social media, changing reader preferences, and strategies publishers need to embrace like creating online communities and driving readers to digital destinations. The document emphasizes that publishing has changed from a product-focused model to one focused on providing context and discoverable content across multiple platforms.
Creative Industries and the Future of UniversitiesTerry Flew
The document discusses the changing role of universities and creative industries in the digital age. It analyzes different models for conceptualizing the creative industries and cultural sectors, including the concentric circles model and UNCTAD model. The document also examines trends in the creative workforce and sectors like digital media that are challenging traditional models of cultural production and consumption.
This document provides an introduction to new media technologies and how they are changing the relationship between media texts and audiences. It discusses several key aspects of new media, including:
- Web 2.0 and how it allows for user-generated content and a more democratic spirit on the internet.
- The concept of convergence, where technologies and media industries are combining platforms so content can be distributed across multiple channels.
- How audiences have become more active in consuming, sharing, and creating media online rather than just passive receivers of content from media companies.
- The democratic potential of new media where everyday people can now participate in journalism and media production through platforms like blogs and user-generated content sites.
eCommunication: The 10 Paradigms of Media in the Digital Age by Jose Luis Orihuela. II A20 COST Conference: Towards New Media Paradigms. Content, Producers, Organizations and Audiences (Pamplona, 27-28 de junio de 2003). Published in: Towards New Media Paradigms: Content, Producers, Organisations and Audiences, Ediciones Eunate, Pamplona, 2004, pp. 129-135.
White paper soft culture hard economy (summary)_aug09 [f]KC Yoon
Describe potential and opportunity for investing in China's creative & media sector as chinese consumer wealth increases; opening of China's restricted media sector to foreign participation and rise of domestic PE industry
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The document summarizes the key discussions from a Think Tank event on cross-media storytelling held by Power to the Pixel.
The Think Tank focused on providing practical steps to support cross-media projects rather than focusing only on technological challenges. Participants discussed defining cross-media in a clear way for financiers, focusing on organic storytelling led by the story rather than specific platforms, and connecting with audiences through a new interactive relationship where the audience is not passive. The group emphasized adapting content to engaged audiences in a way that taps into oral traditions of storytelling.
The media world is changing. If we want to understand it, we need consumer centirc research, to find out, who people use and perceive media. Examples from UM's study "Media in Mind" demonstrate, how people allocate their attention to media and how the 2-step-flow works today in a "network of experts". The presentation "Navigating the Media World with Consumer Centric Research" was held at the SEMPL 11 conference in Portorož , November 28th 2008.
The document summarizes how the media ecology has changed from the industrial age to the information age. It notes that information is now abundant, cheap, and personally oriented rather than institutionally oriented. It also discusses how the internet has become ubiquitous and how people now access and store information through wireless devices and cloud-based services. The document then lists 10 ways the media ecosystem has changed, such as the volume, variety, and velocity of information increasing and the emergence of social networks and user-generated content.
This document discusses how brand equity is challenged in a fragmented media landscape. It summarizes how consumers now get their news from multiple platforms rather than a single source. The Washington Post is used as a case study of how a brand had to adapt to this changing environment. The Post recognized the need to innovate continuously by utilizing new storytelling tools, acquiring audiences through various sources like search and partnerships, and distributing content across multiple platforms like mobile. This allowed the Post to maintain its brand equity and competitive position despite the fragmentation of the media market.
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The document discusses constraints on open access to information, with four main constraints identified: market, technology, information, and law. It also discusses how these constraints are represented in Lessig's model of "Code and other laws of cyberspace." Additionally, it provides an adapted diagram showing these constraints.
Impact of user generated content to multi-media publishingAndrew Duck
This document discusses how user-generated content (UGC) improves traffic and reduces costs for multimedia publishers. It defines UGC and provides examples like blogs, reviews, photos and videos. The document outlines how UGC has evolved due to technology allowing for easy sharing. It describes benefits like engaging users and feedback, but also risks like lack of control and distraction. Finally, it explores how UGC is changing publishers and a move towards mobile, trust-based and community-focused models.
Emerging media and a growing body of research findings lead to a certain feeling of insecurity in marketing: "Do I the right things to reach my target audience?". Media research have to provice insights, which helps marketing experts to understand the changing media world from a consumer point of view. UM's study "Media in Mind" provide such kinds of real insights, which helps us to understand media usage, attention allocation and the role of influencers in a "network of experts". The presentation was given at the ESOMAR conference "WM3 2008" in Budapest.
Knowledge economy and knowledge ecology - can they be compatible?rk_iw
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The document summarizes a presentation given by Roy Williams on multi-channel publishing at Media Port in Vienna from October 10-12, 2011. The presentation discussed using technology to streamline the production of content so it can be published across multiple platforms and devices. It noted the declining revenues and circulations facing the newspaper industry and presented cool solutions for delivering content more efficiently in the current business environment.
Gatekeeping, Gatewatching, Real-Time Feedback: New Challenges for JournalismAxel Bruns
Gatekeeping and journalism are changing due to information abundance online. Traditional gatekeeping roles are declining as audiences can access information from many sources and bypass mainstream media. Gatewatching describes active audiences who share information and comment on news. Real-time media has accelerated news cycles through constant social media updates. This challenges journalism but also creates opportunities to engage audiences through specialization, curation, and facilitation. Collaborative "produsage" involving both journalists and audiences may lead to new forms of open, participatory journalism.
This document discusses the digital dilemma facing newspapers. It outlines how newspapers traditionally relied on advertising and cover prices for revenue but these income streams have declined with the rise of digital media. Readers now get news online and expect it to be free, while advertisers have more options for placing ads. Newspapers have tried strategies like focusing on digital platforms, paywalls, diversifying revenue streams through apps and subscriptions. However, the core issues remain around generating revenue and adapting to how readers now consume media on smartphones and tablets. The future may see continued experimentation with business models and more customized, on-the-go content to engage modern audiences.
This document discusses the transition of media companies from print to digital business models. It notes that while many initially predicted the death of journalism due to free online content and loss of print ad revenue, some companies have found success with paywalls that allow digital subscribers to access content. Paywalls are becoming more common and flexible, moving from a simple toll-gate model to one focused on building customer relationships across platforms. This allows for innovative monetization strategies like bundling subscriptions and content across titles and devices. The document argues that technologies now exist to transform media companies' business models and focus on their customers and core mission of delivering news.
The document discusses creative industries and their role in sustainable economic development. Some key points:
- Creative industries such as film, music, and design contribute significantly to GDP and job creation in cities like Buenos Aires.
- They foster social inclusion and development by creating jobs in areas like publishing, visual arts, and performing arts.
- Technologies, rising incomes, and changing consumption patterns are driving global growth in the creative economy and exports of creative goods.
- Creative industries tend to be less dependent on infrastructure and more environmentally friendly than heavy industries. They promote sustainable development.
The document discusses media convergence across different platforms such as television, computers, the internet, mobile devices, and social media. It defines media convergence as the flow of content across multiple media platforms. Now, all forms of media can be accessed through mobile devices anytime, anywhere. Traditional publishers were initially reluctant to embrace digital media, but the revolution of devices like the iPad, Kindle, and eReaders changed everything. This enabled new opportunities for publishers to sell content directly to users and take a more personalized approach through recommendations, discounts, and samples. Both opportunities and challenges exist with continued media convergence in the future.
New Media, Social Media Background and 1st PrincipalsMatt holland
The document provides an introduction to public relations and new media. It discusses the differences between traditional and new media, highlighting that new media is more interactive, intimate, and involves information technology. Some key characteristics of new media are two-way communication, ease of access and sharing information, social connectivity, and convergence across different media platforms. New media platforms that can be used for PR purposes are also listed, along with how social media and PR can be measured and analyzed through engagement, audience segmentation, content resonance, and tone/sentiment.
The document discusses how technology can have both positive and negative impacts on society depending on how it is used. While technologies like automation and AI raise productivity and economic growth, they also risk job disruption and increasing inequality if not properly managed. However, the document notes that technology itself offers solutions that could help address some of these challenges, such as online training programs and job platforms to help workers transition. It presents a model to quantify the broader welfare impacts of technology beyond just GDP. Preliminary results suggest that with proactive management of transitions and a focus on innovation, technology could boost annual welfare growth in Europe and the US by 0.5-1% by 2030. However, less attention to managing transitions could slow growth and reduce improvements
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New media refers to mass communication technologies that emerged in recent decades, including the internet, websites, and digital/interactive media. It allows for two-way communication and user participation. While some see new media as empowering citizens and democratizing information, others argue it remains consolidated among large media companies and does not replace traditional media. New media also raises questions about privacy, information quality, and how technology shapes human communication and society.
The document summarizes the key discussions from a Think Tank event on cross-media storytelling held by Power to the Pixel.
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The document summarizes how the media ecology has changed from the industrial age to the information age. It notes that information is now abundant, cheap, and personally oriented rather than institutionally oriented. It also discusses how the internet has become ubiquitous and how people now access and store information through wireless devices and cloud-based services. The document then lists 10 ways the media ecosystem has changed, such as the volume, variety, and velocity of information increasing and the emergence of social networks and user-generated content.
This document discusses how brand equity is challenged in a fragmented media landscape. It summarizes how consumers now get their news from multiple platforms rather than a single source. The Washington Post is used as a case study of how a brand had to adapt to this changing environment. The Post recognized the need to innovate continuously by utilizing new storytelling tools, acquiring audiences through various sources like search and partnerships, and distributing content across multiple platforms like mobile. This allowed the Post to maintain its brand equity and competitive position despite the fragmentation of the media market.
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The document discusses constraints on open access to information, with four main constraints identified: market, technology, information, and law. It also discusses how these constraints are represented in Lessig's model of "Code and other laws of cyberspace." Additionally, it provides an adapted diagram showing these constraints.
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This document discusses how user-generated content (UGC) improves traffic and reduces costs for multimedia publishers. It defines UGC and provides examples like blogs, reviews, photos and videos. The document outlines how UGC has evolved due to technology allowing for easy sharing. It describes benefits like engaging users and feedback, but also risks like lack of control and distraction. Finally, it explores how UGC is changing publishers and a move towards mobile, trust-based and community-focused models.
Emerging media and a growing body of research findings lead to a certain feeling of insecurity in marketing: "Do I the right things to reach my target audience?". Media research have to provice insights, which helps marketing experts to understand the changing media world from a consumer point of view. UM's study "Media in Mind" provide such kinds of real insights, which helps us to understand media usage, attention allocation and the role of influencers in a "network of experts". The presentation was given at the ESOMAR conference "WM3 2008" in Budapest.
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The document discusses the potential compatibility of knowledge ecology and knowledge economy interests. It provides background on knowledge ecology, which views knowledge as an open commons, versus knowledge economy, which treats knowledge as a private, commercial resource. It then examines different ways open access is being implemented through policies, funding requirements and business models, showing some convergence between ecological and economic approaches.
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This document discusses new challenges for journalism in the digital age, including the end of gatekeeping as information scarcity declines. It describes how audiences now actively participate in news production through gatewatching and citizen journalism. Real-time social media allows constant circulation of ambient news. Journalism must now engage active news users through specialization, curation, and facilitation by supporting community dynamics rather than exploiting users.
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Gatekeeping and journalism are changing due to information abundance online. Traditional gatekeeping roles are declining as audiences can access information from many sources and bypass mainstream media. Gatewatching describes active audiences who share information and comment on news. Real-time media has accelerated news cycles through constant social media updates. This challenges journalism but also creates opportunities to engage audiences through specialization, curation, and facilitation. Collaborative "produsage" involving both journalists and audiences may lead to new forms of open, participatory journalism.
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- Creative industries such as film, music, and design contribute significantly to GDP and job creation in cities like Buenos Aires.
- They foster social inclusion and development by creating jobs in areas like publishing, visual arts, and performing arts.
- Technologies, rising incomes, and changing consumption patterns are driving global growth in the creative economy and exports of creative goods.
- Creative industries tend to be less dependent on infrastructure and more environmentally friendly than heavy industries. They promote sustainable development.
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The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!SOFTTECHHUB
As the digital landscape continually evolves, operating systems play a critical role in shaping user experiences and productivity. The launch of Nitrux Linux 3.5.0 marks a significant milestone, offering a robust alternative to traditional systems such as Windows 11. This article delves into the essence of Nitrux Linux 3.5.0, exploring its unique features, advantages, and how it stands as a compelling choice for both casual users and tech enthusiasts.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
Communications Mining Series - Zero to Hero - Session 1
New print opportunities_nade_conference_2011
1. New print opportunities
via innovative applications
and usage of brand new
consumables
Presented by Christine Canet
May 11th, 2011
“Rien ne se perd, rien ne se crée, tout se
transforme”
Nothing is lost, nothing is created, everything
has been changing…
Antoine Laurent De Lavoisier– French chemist, philosopher and economist
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1
2. Agenda
How printed media will fit future trends
Evolution of traditional markets
The printed media from an other point of view
Print will fit future trends through printed
electronics
New consumables
Conclusion
3
How printed media will fit
future trends…
2
3. Our media consumption
Bit Bang – Rays the future - Yrjö Neuvo & Sami Ylönen - 2009
5
A particular case: young readers
Viewing location per media type
A Qualitative Study of Future High Value News Media Audiences (2010)
Howard Vogl, M.S. – School of Print Media – Rochester Institute of Technology
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3
4. A particular case: young readers
Type of
content
viewed
per
media
type
A Qualitative Study of Future High Value News Media Audiences (2010)
Howard Vogl, M.S. – School of Print Media – Rochester Institute of Technology 7
The shift in publishing
Bit Bang – Rays the future - Yrjö Neuvo & Sami Ylönen - 2009
8
4
5. Trends for printed media
Flexible E-Book readers
Augmented reality and hybrid media
On-demand printing
Customized-content services
Massive digital libraries
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The printed media in the future
Where readers can find reference
information
Will synthetize and analyse news
Creation of « media brands » (Matthias Horx)
with distinctive content, quality, point of
view and world vision, etc.
Will be personalized
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5
6. Paper consumption
Global yearly consumption about 300 million
tons
North America and Europe per capita
consumption between 300 to 400 kg
Third world countries per capita
consumption of only 1 kg
www.articlesnatch.com
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Evolution of traditional
markets
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7. Commercial printing
Presstek – Stephen Brower presentation
13
Packaging to 2013
A $143 billion market in North America
Flexible packaging:
» A $60 billion market worldwide
» A $5 billion market in Canada
» A rising demand of 3,5% annually through 2013
Food packaging:
» A rising demand of 3,9% annually through 2013
» A worldwide market of $124 billion in 2013
Flexible Packaging Association – June 2010 and Freedonia Group - 2009
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7
8. Packaging to 2013 (bis)
Further inroads of Plastics into Paper thanks
to a rising demand for rigid packaging
Paper versus plastics in Packaging to 2014 – Freedonia – Nov. 2010
A $34 billion market for recycled content,
reusable and degradable packaging
Rising demand for green packaging: 3,9%
annually through 2014
» Degradable packaging
» Plastic recycled content packaging
Green packaging to 2014 – Freedonia – January 2011
15
The printed media from
an other point of view…
8
10. Two distinct “printed” worlds
Printed media, information vehicle
…challenged by rising digital media and
social networks
Functional printed products to protect,
package, label, inform, etc.
…will always require a physical substrate
19
The printed future of digital product
20
10
11. Printing paradigms
A print may implies different printing
processes
Color does not necessary result from
pigments or colorants
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Printing paradigms
Other materials but inks can also be printed
Print may overcome its role of only
transporting information by owning some
smart features
22
11
12. “Print” will fit future
trends through printed
electronics
Trends of the 21st century
Smart package- Rollable display - RFID
Printable battery Sustainability
– OLED lighting
Remote monitoring Sensor - Brand
- RFID protection
Intelligent food package - Health monitoring clothing
Organic Electronics Association - 2009 24
12
13. Print meets electronics
25
…at a crossroads
Mobile internet Clean technology
Printed electronics
Digital media 26
13
14. Short to long term applications
27
Market trends / Future prints - examples
A rising demand in North America for active
and smart packaging: 8,3% annually through
2013
Freedonia Group – 2009
The global smart packaging market will
reach $14.1 billion in 2013
NanoMarkets
Large format flexible displays
» $5 millions in 2006
» $339 millions in 2013
IDTechEx
28
14
15. Applications
Air code technology
http://www.printechnologics.com/
Demo game powered by
printed memories
http://www.thinfilm.se/news/38-press-
releases/242-thinfilm-launches-demo-
game-powered-by-printed-memories-
29
Applications
Polylogo – Interactive coupon / ticket
http://www.polyic.com/poly-logo.php
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15
17. QIGC R&D projects
related to new
printing materials
Potential of new materials
Nanotechnologies and
thin films
• Innovative printed products
• With high added value
• In a context of sustainable development
34
17
18. Nano crystalline cellulose
April 2008
The Government awarded a $500,000 grant
to the QIGC to strengthen its research
capabilities
The project aimed at developing a liquid
printing material, based on nano crystalline
cellulose and at developing printed
applications
35
Properties:
• Available in large quantities
• Non-toxic
• Recyclable
• Produced from renewable
resources
Possible applications:
• Metallic effects and iridescent
colours
• Formulation of inks and coatings
with special optical effects
• Security applications
36
18
19. Printed electronics
Flexible electronic displays
OLEDs on paper
Conductive inks
37
Nanotechnology for intelligent packaging
To extend food shelf life
For humidity and oxygen
barriers on paper
For more attractive and
“green” prints
For traceability
38
19
21. A printed future
Printed digital media
… interactive and intelligent prints
… RFID tags
… sensors, captors
… solar panels, etc.
Short term and local developments
A world to discover…
http://www.youtube.com/watch?v=_H05FHw-
lBs&feature=email
41
Thank you!
ccanet@icgq.qc.ca
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